Fractional Marketer
LeadCoverage, Atlanta, GA, United States
LeadCoverage | Remote-Flexible | Contract / Freelance
About LeadCoverage LeadCoverage is the only go-to-market agency in logistics. Our CEO is a bestselling author and in-demand keynote speaker, which means we have an extraordinary amount of high-quality content, credibility, and visibility already in motion. We're not starting from scratch. We need someone to put it all to work.
The Opportunity We're looking for a hands-on executor: someone who sees a piece of content, a speaking engagement, or inbound signal and immediately knows what to do with it.
Leads come to us. The opportunity here is activation: taking a rich library of content including a bestselling book, a companion workbook, keynote appearances, social assets, etc. and making sure every piece of it is working as hard as it should be. If you're the kind of marketer who loves having great raw material to work with and gets energized by execution over ideation, this role was made for you.
What You'll Do
Content Activation
Take existing content (book, workbook, keynotes, blog posts, social assets) and build campaigns, repurpose across channels, and ensure nothing sits unused
Speaker Marketing Support
Translate speaking engagements into marketing moments: pre-event promotion, post-event content, audience capture, and follow-up sequences
HubSpot Management
Build and maintain workflows, manage contact lifecycle stages, support email sequences, and keep reporting dashboards clean and actionable
Email Marketing
Own campaign execution from copy to send and performance reporting
LinkedIn & Social
Support organic social strategy, draft posts, and help grow both brand and personal account presence for key leadership
Analytics & Reporting
Pull insights from HubSpot, LinkedIn, and other sources to track what’s working and surface opportunities
Partnership Support
Assist with co-marketing initiatives, partner communications, and content that supports strategic relationships
Who We're Looking For
3–5 years of B2B marketing experience in a generalist or multi-channel role
A doer, not just a thinker: you are comfortable being hands‑on keyboard and owning execution end to end
Experience supporting or amplifying executive thought leadership a plus: books, speaking, podcasts, or personal brand content
Strong written communication skills, you can write for humans, not just algorithms
Comfortable managing multiple projects and stakeholders simultaneously
Analytical mindset: you know how to read the numbers and tell the story behind them
Self‑starter who thrives with autonomy and doesn't need to be told what to do next
Nice to Have
Experience working in or alongside an agency environment
Familiarity with tools like Clay, or SalesIntel
Background in logistics, freight, or supply chain (not required, but a bonus)
Type:
Freelance / Contract Monthly Retainer
Commitment:
Approximately 40–60 hours per month
Location:
Remote-friendly with flexibility on schedule
Rate:
Competitive monthly retainer, based on scope and experience
LeadCoverage is an equal opportunity employer. We celebrate diverse perspectives and are committed to building an inclusive team.
Send email + LinkedIn profile to: kara@leadcoverage.com
#J-18808-Ljbffr
About LeadCoverage LeadCoverage is the only go-to-market agency in logistics. Our CEO is a bestselling author and in-demand keynote speaker, which means we have an extraordinary amount of high-quality content, credibility, and visibility already in motion. We're not starting from scratch. We need someone to put it all to work.
The Opportunity We're looking for a hands-on executor: someone who sees a piece of content, a speaking engagement, or inbound signal and immediately knows what to do with it.
Leads come to us. The opportunity here is activation: taking a rich library of content including a bestselling book, a companion workbook, keynote appearances, social assets, etc. and making sure every piece of it is working as hard as it should be. If you're the kind of marketer who loves having great raw material to work with and gets energized by execution over ideation, this role was made for you.
What You'll Do
Content Activation
Take existing content (book, workbook, keynotes, blog posts, social assets) and build campaigns, repurpose across channels, and ensure nothing sits unused
Speaker Marketing Support
Translate speaking engagements into marketing moments: pre-event promotion, post-event content, audience capture, and follow-up sequences
HubSpot Management
Build and maintain workflows, manage contact lifecycle stages, support email sequences, and keep reporting dashboards clean and actionable
Email Marketing
Own campaign execution from copy to send and performance reporting
LinkedIn & Social
Support organic social strategy, draft posts, and help grow both brand and personal account presence for key leadership
Analytics & Reporting
Pull insights from HubSpot, LinkedIn, and other sources to track what’s working and surface opportunities
Partnership Support
Assist with co-marketing initiatives, partner communications, and content that supports strategic relationships
Who We're Looking For
3–5 years of B2B marketing experience in a generalist or multi-channel role
A doer, not just a thinker: you are comfortable being hands‑on keyboard and owning execution end to end
Experience supporting or amplifying executive thought leadership a plus: books, speaking, podcasts, or personal brand content
Strong written communication skills, you can write for humans, not just algorithms
Comfortable managing multiple projects and stakeholders simultaneously
Analytical mindset: you know how to read the numbers and tell the story behind them
Self‑starter who thrives with autonomy and doesn't need to be told what to do next
Nice to Have
Experience working in or alongside an agency environment
Familiarity with tools like Clay, or SalesIntel
Background in logistics, freight, or supply chain (not required, but a bonus)
Type:
Freelance / Contract Monthly Retainer
Commitment:
Approximately 40–60 hours per month
Location:
Remote-friendly with flexibility on schedule
Rate:
Competitive monthly retainer, based on scope and experience
LeadCoverage is an equal opportunity employer. We celebrate diverse perspectives and are committed to building an inclusive team.
Send email + LinkedIn profile to: kara@leadcoverage.com
#J-18808-Ljbffr