Marketing Technology (Communications) Student Clerk
University of Iowa Center for Advancement, Iowa City, IA, United States
Student workers play a vital role in the success of maintaining critical reoccurring processes for the communications team. Student clerks enable full-time employees to focus on strategic initiatives. In return, student clerks receive skill development, mentoring, and portfolio building opportunities.
PRIMARY TASKS
Templated email building and testing in both Anthology and Marketing Cloud
Marketing Cloud journey auditing
Email analytics performance reporting
Email bounce list reporting
Social media analytics reporting
Outlook template building
Salesforce Marketing Cloud training
Google Analytics certification training
Google Digital Marketing Strategy certification training
JOB DESCRIPTION As the Marketing Technology (MarTech) Student Clerk, you will help with digital communication tasks, with a focus on email marketing and analytics.
Core Responsibilities (no prior experience needed)
Build and test emails for mass communications (experience with email platforms like Constant Contact a plus)
Provide performance analytics for mass email communications
Email reports including email bounce lists and unsubscribes
Update analytic projects with social media, web, and other digital communications metrics
Assist with Marketing Cloud journey tasks including audits
Attending team meetings and developmental opportunities as schedule allows
Learning new skills as needed and obtaining certifications as schedule allows
This position will gain experience with a variety of platforms and software including Salesforce Marketing Cloud, Anthology, Visual Analytics Dashboards, Facebook Insights, Twitter (X) Analytics, LinkedIn for Business, Instagram for Business, Sprinklr Social Media Management or similar social media analytics platform, and Google Analytics.
Schedule and Program Components The clerk is expected to work 15-20 hours per week (hybrid on-site or remote), according to a schedule determined by the clerk and supervisor. No evening or weekend commitments are required as part of this position.
Preferred Qualifications (e.g., major, software knowledge, driver’s license) Strong written and oral communication. Interest in digital analytics. Power BI/Tableau experience a plus.
General Qualifications Must be a current University of Iowa student.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr
PRIMARY TASKS
Templated email building and testing in both Anthology and Marketing Cloud
Marketing Cloud journey auditing
Email analytics performance reporting
Email bounce list reporting
Social media analytics reporting
Outlook template building
Salesforce Marketing Cloud training
Google Analytics certification training
Google Digital Marketing Strategy certification training
JOB DESCRIPTION As the Marketing Technology (MarTech) Student Clerk, you will help with digital communication tasks, with a focus on email marketing and analytics.
Core Responsibilities (no prior experience needed)
Build and test emails for mass communications (experience with email platforms like Constant Contact a plus)
Provide performance analytics for mass email communications
Email reports including email bounce lists and unsubscribes
Update analytic projects with social media, web, and other digital communications metrics
Assist with Marketing Cloud journey tasks including audits
Attending team meetings and developmental opportunities as schedule allows
Learning new skills as needed and obtaining certifications as schedule allows
This position will gain experience with a variety of platforms and software including Salesforce Marketing Cloud, Anthology, Visual Analytics Dashboards, Facebook Insights, Twitter (X) Analytics, LinkedIn for Business, Instagram for Business, Sprinklr Social Media Management or similar social media analytics platform, and Google Analytics.
Schedule and Program Components The clerk is expected to work 15-20 hours per week (hybrid on-site or remote), according to a schedule determined by the clerk and supervisor. No evening or weekend commitments are required as part of this position.
Preferred Qualifications (e.g., major, software knowledge, driver’s license) Strong written and oral communication. Interest in digital analytics. Power BI/Tableau experience a plus.
General Qualifications Must be a current University of Iowa student.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
#J-18808-Ljbffr