Field Marketing Specialist
Circle K, Columbus, IN, United States
Overview
Onsite Position - Columbus Indiana
Oversees and supports strategic decisions from the National and local level. Ensures the sales plan and signage are executed at site level, aligning with site level needs. Assists the organization with scaling to common sign types. Assists National and local levels with planning and coordination of all printed and digital sign programming. Ensures operation of digital assets in stores and on forecourts. Handles local media relations (reactive). Plans and implements local public relations campaigns such as grand openings and post‑renovation campaigns. Executes localized social media marketing campaigns. Assists in managing the business unit marketing/advertising budget. Conducts, summarizes, and presents local market research. Manages internal communications content. Provides content for external digital channels when needed locally (website, social media channels). Manages social investment programs. Participates in communications network and weekly communications reporting. Conducts media monitoring. Maintains professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks, or participating in professional societies. Contributes to team effort by accomplishing determined financial and key result area targets pursuant to company plan guidelines.
Qualifications Bachelor’s degree in communications, marketing, or related field preferred. Other combinations of job‑related experience and education that meet the requirements may be substituted. Two or more years of experience working in marketing, merchandising and communication and/or related field required. Must be proficient in Microsoft Office Suite (Word/Excel/PowerPoint). Proficiency in Adobe Creative Suite (Photoshop/InDesign/Illustrator) preferred. Must possess well‑developed verbal and written communication skills, as well as excellent interpersonal skills. Proven success record with media relations/PR campaigns. Excellent project management skills and ability to collaborate with other departments. Must be well organized and possess ability to handle multiple responsibilities under constant deadlines with a high degree of attention to detail and accuracy. Track record of managing third‑party relationships and/or direct reports. Customer focus: identifies and understands customer needs and puts them first in all activities and efforts. Commercial mindset: goes the extra mile to drive the commercial success of the company. Creative thinker who has proficient design and organizational skills. May require up to 50% travel. Retail experience is preferred.
Physical Requirements
Sit for long periods of time.
Operate computer keyboard and mouse for data entry.
View computer monitor.
Hear and speak via telephone.
Reach forward and/or overhead.
Occasionally lift up to 20 pounds.
Occasionally lift and/or carry up to 60 pounds from ground to waist level for up to 30 minutes a workday (e.g., to replenish fountain syrups).
Occasionally lift and/or carry up 30 pounds from the ground to overhead up to 30 minutes a workday (e.g., stocking/maintaining inventory levels; resets).
Occasionally lift and/or carry up to 40 pounds from the ground to waist up to 30 minutes a workday (e.g., stocking/maintaining inventory levels; resets).
Ability to push and pull with arms up to a force of 20 pounds (e.g., utilizing a hand truck).
Ability to climb a ladder to store or retrieve materials, place and/or replace signage.
Work Environment
The noise level in the work environment is usually moderate at a normal range.
The lighting will include natural light from the outside as well as fluorescent lighting throughout the work areas.
The temperatures in the store are usually moderate to a normal range.
The individual may occasionally be exposed to extreme temperatures while supervising store managers performing occasional work in a walk‑in cooler and/or freezer.
Work with minimum direction and periodic supervision.
Equal Opportunity & Accessibility Circle K is an Equal Opportunity Employer. The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. Please inform the Company’s Human Resources Representative if you need assistance completing any forms or otherwise participating in the application process.
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Oversees and supports strategic decisions from the National and local level. Ensures the sales plan and signage are executed at site level, aligning with site level needs. Assists the organization with scaling to common sign types. Assists National and local levels with planning and coordination of all printed and digital sign programming. Ensures operation of digital assets in stores and on forecourts. Handles local media relations (reactive). Plans and implements local public relations campaigns such as grand openings and post‑renovation campaigns. Executes localized social media marketing campaigns. Assists in managing the business unit marketing/advertising budget. Conducts, summarizes, and presents local market research. Manages internal communications content. Provides content for external digital channels when needed locally (website, social media channels). Manages social investment programs. Participates in communications network and weekly communications reporting. Conducts media monitoring. Maintains professional and technical knowledge by attending educational workshops, reading professional publications, establishing personal networks, or participating in professional societies. Contributes to team effort by accomplishing determined financial and key result area targets pursuant to company plan guidelines.
Qualifications Bachelor’s degree in communications, marketing, or related field preferred. Other combinations of job‑related experience and education that meet the requirements may be substituted. Two or more years of experience working in marketing, merchandising and communication and/or related field required. Must be proficient in Microsoft Office Suite (Word/Excel/PowerPoint). Proficiency in Adobe Creative Suite (Photoshop/InDesign/Illustrator) preferred. Must possess well‑developed verbal and written communication skills, as well as excellent interpersonal skills. Proven success record with media relations/PR campaigns. Excellent project management skills and ability to collaborate with other departments. Must be well organized and possess ability to handle multiple responsibilities under constant deadlines with a high degree of attention to detail and accuracy. Track record of managing third‑party relationships and/or direct reports. Customer focus: identifies and understands customer needs and puts them first in all activities and efforts. Commercial mindset: goes the extra mile to drive the commercial success of the company. Creative thinker who has proficient design and organizational skills. May require up to 50% travel. Retail experience is preferred.
Physical Requirements
Sit for long periods of time.
Operate computer keyboard and mouse for data entry.
View computer monitor.
Hear and speak via telephone.
Reach forward and/or overhead.
Occasionally lift up to 20 pounds.
Occasionally lift and/or carry up to 60 pounds from ground to waist level for up to 30 minutes a workday (e.g., to replenish fountain syrups).
Occasionally lift and/or carry up 30 pounds from the ground to overhead up to 30 minutes a workday (e.g., stocking/maintaining inventory levels; resets).
Occasionally lift and/or carry up to 40 pounds from the ground to waist up to 30 minutes a workday (e.g., stocking/maintaining inventory levels; resets).
Ability to push and pull with arms up to a force of 20 pounds (e.g., utilizing a hand truck).
Ability to climb a ladder to store or retrieve materials, place and/or replace signage.
Work Environment
The noise level in the work environment is usually moderate at a normal range.
The lighting will include natural light from the outside as well as fluorescent lighting throughout the work areas.
The temperatures in the store are usually moderate to a normal range.
The individual may occasionally be exposed to extreme temperatures while supervising store managers performing occasional work in a walk‑in cooler and/or freezer.
Work with minimum direction and periodic supervision.
Equal Opportunity & Accessibility Circle K is an Equal Opportunity Employer. The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. Please inform the Company’s Human Resources Representative if you need assistance completing any forms or otherwise participating in the application process.
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