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Coordinator for Marketing & Communications

Texas State University, San Marcos, TX, United States


Posting Number 2026380

Posting/Functional Title Coordinator for Marketing & Communications

University Pay Plan Title Coordinator, Marketing & Promotions

Location San Marcos

Department Student Involvement & Engagement

Recruitment Type Open Recruiting

Job Type Full-Time

Funding Source Permanent

Monthly Salary $3,901.00 - $4,533.00

Job Category Exempt

Required Qualifications

Bachelor’s degree in a related field.

Experience developing marketing assets and content for print, digital, and social media platforms.

Experience using marketing automation tools and/or content management systems.

Ability to develop and maintain proven marketing strategies.

More than one year of proficiency using marketing (including social media), as it relates to the delivery of programs and services.

Ability to manage time effectively to oversee multiple projects, programs, services, and customer service needs.

Strong written and verbal communication skills.

Proficiency in graphic design and other relevant design tools or software (e.g., Adobe Creative Cloud, Photoshop, Illustrator, InDesign, etc.)

Experience advising students or student organizations in a higher education/university environment.

Preferred Qualifications

Master’s degree in a related field.

Knowledge of student engagement, campus partnerships, and university operations.

Proficiency in Monday.com or similar project management tools for workflow organization and team coordination.

Experience building partnerships and collaborating across departments in a university setting.

Ability to enforce brand guidelines and maintain a unified visual identity.

Ability to create and manage web content, including news pages, social directories, and digital publications.

Job Description The Coordinator for Marketing and Communications in the department of Student Involvement and Engagement (SI&E) is responsible for developing and implementing marketing, social media, and communications for university-wide program efforts. The position coordinates and implements marketing and communication plans and projects. The position promotes a vibrant and engaging community ethos, connects students to the campus and surrounding communities, enhances sense of belonging for all students, and supports student success. The position is responsible for the supervision, coaching, and performance management of student employees. Responsibilities include oversight of the allocation of departmental funds, purchasing for marketing and communication, and ensuring compliance with university policies and procedures. The position reports to the Associate Director for Operations and Assessment.

Job Duties

Create, coordinate, and implement marketing, communication, outreach, and social media engagement strategies and materials for university-wide programs and services that connect students to campus, provide a sense of belonging, and contribute to student success.

Foster a positive and recognizable brand image, maintaining visual identity and branding guidelines.

Ensure consistent branding and messaging across all materials and platforms.

Develop printed and electronic marketing material and social media graphics for the department in coordination with the university’s branding guidelines.

Manage the department website and social media platforms.

Monitor, analyze, offer recommendations, and report on marketing campaign effectiveness.

Use of technology platforms to manage and execute marketing and communications.

Support the departmental and divisional portfolio in developing greater visibility for student activities and student organizations.

Responsible for the supervision, coaching, and performance management of student employees.

Ensure fiscal responsibility, effective planning and use of resources, and compliance with applicable laws, regulations, and University policies and procedures.

Actively participate in departmental programs and projects designed to support the mission and goals of the university, division, and department.

Other duties as requested or required, whether or not specifically mentioned in this job description.

Job Open Date 03/11/2026

Job Close Date 03/27/2026

Open Until Filled Yes

Normal Work Days Monday, Tuesday, Wednesday, Thursday, Friday

Normal Work Hours Start 8:00AM

Normal Work Hours End 5:00PM

Legal and Required Notices Texas State University is committed to a policy of non-discrimination and equal opportunity for all persons regardless of race, sex, color, religion, national origin or ancestry, age, marital status, disability, veteran status, or any other basis protected by federal or state law in employment, educational programs, and activities and admissions.

Employment with Texas State University is contingent upon the outcome of record checks and verifications including, but not limited to, criminal history, driving records, education records, employment verifications, reference checks, and employment eligibility verifications.

In accordance with federal law, all new employees must complete the Form I-9 and provide acceptable documentation verifying their identity and authorization to work in the United States. Texas State University participates in E-Verify, and employment is contingent upon the successful verification of work authorization. Employees are required to maintain valid work authorization to satisfy the conditions of Form I9 at all times during their employment and the university makes no implicit or explicit promises to financially support visa or permanent residency applications.

Why Choose Texas State University? Join the Texas State Bobcat team and experience a career that offers more than just a job—it’s a path to a brighter future. As a Texas State employee, you’ll enjoy:

Exceptional Benefits:

Comprehensive health insurance with 100% premium coverage for employees and 50% for dependents, starting on your first day.

Generous Time Off:

Enjoy vacation, holidays, sick leave, and more to maintain a healthy work-life balance.

Wellness and Balance:

Access a FREE wellness program, plus mother and family-friendly resources to support your personal well-being.

Professional Growth:

Explore a wide range of training, development courses, certifications, and educational support programs.

Welcoming Campus:

Become part of a vibrant Bobcat community with numerous social and professional networks.

Tuition Benefits:

Take advantage of tuition support for yourself and for your dependent children, making higher education more accessible for your family.

Retirement Security:

Secure your future with TRS pension, retirement plans, and voluntary savings options with strong employer contributions.

At Texas State University, you’re not just an employee—you’re a valued member of a thriving and beautiful campus community. Start your journey with us today. https://www.hr.txst.edu/benefits.html

Quick Link https://jobs.hr.txstate.edu/postings/56328

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