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Marketing Events Specialist

Ever.Ag, Boston, MA, United States


Compensation : $55-65K

External Job Title:

Marketing Event Specialist

Position Summary Agriculture is built on relationships, trust, and face-to-face connections—and events are where those connections come to life.

The

Marketing Event Specialist

plays a critical role in representing

Ever.Ag across the agriculture industry , managing and executing events that bring together producers, processors, agribusiness leaders, and industry innovators. From major dairy and livestock conferences to niche commodity meetings, this role ensures Ever.Ag has a strong and strategic presence wherever the ag community gathers.

This

early career position

oversees the

full lifecycle of Ever.Ag’s event marketing program —from strategic planning and budgeting to on-site leadership and post-event performance analysis. Working cross-functionally with sales, marketing, and product teams, the Marketing Event Specialist designs memorable event experiences that strengthen relationships across the agriculture supply chain and translate engagement into measurable business growth.

This is an opportunity for someone who enjoys

traveling to industry events, working directly with customers, and being immersed in the agriculture community

while driving the strategy behind Ever.Ag’s growing event presence.

Key Responsibilities Maintain and manage a

centralized Ever.Ag event marketing calendar , planning participation across multiple agriculture markets and fiscal years.

Research, evaluate, and recommend

industry conferences, trade shows, and producer events

that align with Ever.Ag’s strategic priorities.

Assess event opportunities based on

audience relevance, sponsorship value, logistics, and projected return on investment .

Manage the full event lifecycle including

planning, logistics, execution, and performance analysis .

Partner with sales and marketing leaders to ensure event strategies align with

pipeline generation and customer engagement goals .

Building Ever.Ag’s Presence in Agriculture Represent Ever.Ag at industry events as a

knowledgeable, enthusiastic ambassador for the brand and its solutions .

Identify and secure

speaker opportunities for Ever.Ag experts , positioning the company as a trusted voice within the agriculture industry.

Evaluate sponsorship opportunities and recommend investments that strengthen Ever.Ag’s

visibility and credibility within key ag markets .

Collaborate with marketing teams to develop

pre-event promotion strategies , including social media, email campaigns, and targeted outreach.

Secure attendee lists when available to support

BDR outreach and post-event demand generation efforts .

Event Execution Lead the operational execution of events including

booth design and setup, materials coordination, meeting scheduling, and lead capture management .

Manage vendor relationships and logistics including

booth construction, event sponsorships, printed materials, giveaways, and travel coordination .

Prepare internal teams for events by providing

lead capture training, messaging guidance, and social media best practices .

Serve as the

primary point of contact during events , ensuring seamless execution and resolving issues in real time.

Oversee booth operations, team coordination, and overall brand presence to deliver a

consistent and engaging Ever.Ag experience .

Monitor event performance in real time by tracking

leads, meetings, booth traffic, and other defined KPIs .

Produce detailed

event performance summaries , including attendance highlights, sales engagement, and lead handoffs.

Reconcile event budgets and analyze

return on investment , connecting event spend to pipeline generated.

Lead structured

post-event debrief sessions

with stakeholders to evaluate performance and identify opportunities for improvement.

Continuously refine Ever.Ag’s event strategy to maximize

industry impact and business growth .

Qualifications Bachelor’s degree in

Marketing, Communications, Agriculture, Agribusiness, or a related field .

Experience in the agriculture industry strongly preferred —including familiarity with ag conferences, trade shows, or producer organizations.

2-4 years

of experience managing

trade shows, conferences, or large-scale marketing events .

Strong written communication skills;

writing samples may be requested

during the interview process.

Familiarity with

social media platforms and professional content development .

Working knowledge of

event logistics, vendor management, booth operations, and on-site coordination .

Excellent project management skills with the ability to

manage multiple events and deadlines simultaneously .

Proficiency in

Microsoft Office Suite ; experience with CRM or marketing automation platforms is a plus.

Strong analytical mindset with the ability to

measure, interpret, and present event performance and ROI metrics .

Competencies for Success

Excellent written and verbal communication: Presents oneself clearly and articulately when speaking or writing, assuring that others fully comprehend the intended message; uses appropriate grammar tailored to the audience; writes compelling promotional texts

Analytical and Critical Thinking: Reviews and manages data with strong attention to detail; combines facts with likely possibilities; articulates and resolves complex problems

Quality Focused: A recognition of the value of doing things the right way; has a high sense of integrity and thoughtfulness in your actions

Who you will be working for

Ever.Ag offers innovative AgTech solutions and services that empower agriculture, food, and beverage supply chains to feed a growing world. The breadth of the portfolio is uniquely capable of supporting the complex needs of companies involved in dairy, livestock, crops, and agribusiness. With decades of experience and industry-leading innovations, our technology, risk management, and market intelligence provide our customers with the tools and insights they need to operate more efficiently, sustainably, and strategically across every stage of the supply chain.

We welcome candidates from all backgrounds to contribute their unique perspectives to our team. Your success is our success!

Please note, at this time, Ever.Ag does not hire candidates residing in California, Hawaii, or Alaska.

Attention Search Firms / Third-Party Recruiters: Ever.Ag is not seeking assistance or accepting unsolicited resumes for this role. Resumes submitted without a valid written search agreement are the sole property of Ever.Ag; no fee will be paid if a candidate is hired.

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