
Sr. Marketing Manager
United Microelectronics Corporation (UMC), Sunnyvale, CA, United States
Sr. Marketing Manager
United Microelectronics Corporation (UMC) – Sunnyvale, CA
Responsibilities include foundry messaging, sales forecasting, industry reporting, competitor analysis, and supporting regional sales. Candidates should have product marketing and semiconductor foundry experiences.
- Expertise in SiPh, RFSOI or BCD technologies, including key applications and market trends
- Ability to simplify technical concepts into clear value propositions
- Experience managing product lifecycle from concept to launch
- Partner with sales to grow the foundry design‑win pipeline and drive revenue
- Develop differentiated messaging and identify new market opportunities
- Execute marketing activities and create impactful presentations for UMC solutions
- Understand the competitive landscape and address market gaps
- Lead business case development to support UMC growth objectives
- Represent UMC at industry events
- Flexible hours for coordination with Asia teams
Required Qualifications
- Bachelor’s in Materials Science, Engineering, or related field; MBA required
- Solid understanding of semiconductor manufacturing and product lifecycle
- Experience in media relations and issues management
- Skilled in developing communications plans and materials
- Collaborative team player, comfortable with global teams and cultures
- Proactive, adaptable, and takes ownership in dynamic settings
- Strong oral, written, analytical, and presentation skills
- Willing to travel 25% - 40%
- Mandarin proficiency a plus
- Onsite position; no remote work
Seniority Level
Mid–Senior level
Employment Type
Full-time
Job Function
Marketing and Sales
Industries
Semiconductors
#J-18808-Ljbffr