The Wilson Co is hiring: Content Creator (Video & Photo) in Columbia

Wilson Co. is seeking a content creator with strong video and photography skills to help document the work happening across our Building, Remodeling, and Development divisions. This role focuses on capturing real projects, craftsmanship, and stories, then turning that content into compelling posts across our social platforms.

A significant portion of this role involves video and photo production in the field, capturing projects, craftsmanship, and behind-the-scenes moments across Wilson Co.’s work. The role also includes editing and organizing content, publishing across social channels, and supporting broader marketing efforts.

You’ll work closely with the Wilson Co. leadership team and our agency partner, Heritage Brands, to execute a content strategy designed to showcase our work and build trust with our audience.

Key Responsibilities:

• Content Production - Capture video and photo content. Document projects in progress, finished work, and behind-the-scenes moments that help tell the story of the company.
• Video Editing & Content Creation - Edit short-form and long-form video content for platforms like Instagram, LinkedIn, Facebook, and YouTube. Turn raw footage into engaging reels, project highlights, interviews, and educational content.
• Social Media Publishing - Organize and publish content across Wilson Co.’s social platforms using a structured content calendar. Ensure posts are consistent, professional, and aligned with the company’s brand voice.
• Content Library Development - Build and maintain a growing library of photos, video clips, and project documentation that can be reused across campaigns and future content.
• Collaboration with Leadership - Work with the Wilson Co. team to identify stories worth sharing. Convert those stories into visually engaging representations for social platforms.
• Strategy Execution - Partner with Heritage Brands to execute a pre-defined content strategy while identifying new creative opportunities along the way.

Required skills & Experience:

• Proficiency with major social media platforms, including LinkedIn, Instagram, Facebook, and YouTube.
• Strong written and verbal communication skills
• Experience operating cameras in manual mode
• Strong understanding of lighting, exposure, and composition
• Experience editing video using Adobe Premiere Pro, Final Cut Pro, or similar tools
• Strong organizational skills for managing media files and content calendars
• Ability to work independently and take initiative

Preferred Skills:

• Experience creating content for construction, real estate, or architecture
• Familiarity with drone photography or videography
• Experience with Adobe Creative Cloud
• Basic knowledge of social media analytics and performance tracking

Hours and Reporting:

This full-time, on-site position reports directly to the Wilson Co. leadership team and includes ongoing mentorship and strategic guidance from our agency partner, Heritage Brands, through regular check-ins, collaboration, and creative development support.