Director of Sales Enablement
Keysight Technologies SAles Spain SL., Santa Rosa, CA, United States
Overview
Keysight is at the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about what we do.
Our award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.
Responsibilities Position Purpose:
Drive measurable order growth and discount improvement by enabling the technically capable and commercially effective Sales Account Manager (AM) and Support Engineering (SE) organizations.
We deliver a broad and technically deep portfolio of test and measurement products and solutions supporting customers from R&D of market makers to manufacturing, in downstream ecosystems. One critical competitive differentiation depends on our sales organization’s ability to gain credibility in the eyes of customers by:
Demonstrating market, customer, competition, application and product fluency
Ability to leverage cross-portfolio products and solutions
Engaging as trusted advisors
Defending value and reducing discount pressure
This role expands sales enablement from a series of training activities into a strategy-aligned, segment-specific, KPI-driven enablement engine that directly improves business outcomes, including:
Funnel increase
Top-line order growth
Volume growth with increased Front Line Seller (FLS) participation
Win rate improvement
Discount reduction
Stronger technical credibility in customer engagements
This role delivers strategic impact across Sales, Industry Solutions Teams (ISTs), and key stakeholder organizations by translating capability development into measurable commercial results.
Role Scope & Impact Design and execute a multi-year sales capability roadmap that elevates technical mastery, integrates professional selling excellence, and measurably improves outcomes fully aligned with corporate strategy. Measurement should identify improvement areas so that training and other enablement can be customized accordingly. Enablement includes not only training and certification, but also effective use of sales tools and platforms, increasingly integrating AI capabilities.
Own the end‑to‑end strategy for sales and SE capability development, from assessment through sustained performance impact
Translate business priorities into targeted capability investments tied to growth, win rate, and margin improvement
Partner closely with Sales leadership, ISTs, Centers of Excellence, Sales Operations, Global Marketing, and Global Sales Operations to drive alignment and execution
Establish enablement as a scalable growth engine, not a standalone training function
Qualifications The ideal candidate will be a strategic, technically credible, and sales-savvy leader who can transform and upgrade sales account managers and solution engineers into trusted advisors and competitive differentiators.
Familiarity with Business & Portfolio
Deep understanding of Keysight customer segments, sales motions, business model, and complex product/solution portfolio
Proven ability to link enablement initiatives directly to order growth, win rates, and discount reduction
Sales experience
Hands-on experience in regional/global sales and/or solution engineering roles and challenges
Strong knowledge of real-world customer challenges and sales behaviors that drive success
Ability to translate sales insights into targeted technical and professional capability development
Technical Credibility
Strong technical foundation (engineering, physics, or equivalent) enabling effective partnership with product and solution organizations to design the right training needs
Experience in product solutions or solution engineering organizations
Ability to design, deliver, and certify portfolio-wide technical competencies of our frontline sellers (FLS)
Enablement & Learning Leadership
Proven experience building structured technical and professional capability programs
Expertise in knowledge assessments, pre-study materials, certification programs, and role-based proficiency models
Data-driven approach to measure training effectiveness and business impact
Strategic Mindset & Execution
Ability to convert ad hoc activities into a strategy-aligned, segment-specific enablement roadmap
Skilled at prioritizing initiatives, managing budgets, and achieving measurable KPIs
Comfortable operating at the intersection of technical depth and commercial relevance
Passion & Leadership
Conviction that capability development is a competitive advantage
Ability to inspire teams, influence across functions, and elevate sales and support teams
Preferred / Differentiators
Experience in large, complex technical organizations (test & measurement, semiconductor, industrial tech)
Proven track record of measurable regional sales performance improvements
Experience leading large-scale internal enablement events and knowledge-sharing initiatives
Careers Privacy Statement
Keysight is an Equal Opportunity Employer.
The level of role will be based on applicable experience, education and skills; Most offers will be between the minimum and the midpoint of the Salary Range listed below.
California Pay Range MIN $176,670.00-MIDPOINT $235,550.00- MAX $294,440.00
Colorado Pay Range MIN $163,580.00 MIDPOINT $218,100.00 MAX $272,630.00
Note: For other locations, pay ranges will vary by region
This role is eligible for Keysight Results Bonus Program
US Employees may be eligible for the following benefits:
Medical, dental and vision
Health Savings Account
Health Care and Dependent Care Flexible Spending Accounts
Life, Accident, Disability insurance
Business Travel Accident and Business Travel Health
401(k) Plan
Flexible Time Off, Paid Holidays
Paid Family Leave
Discounts, Perks
Tuition Reimbursement
Adoption Assistance
ESPP (Employee Stock Purchase Plan)
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Our award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.
Responsibilities Position Purpose:
Drive measurable order growth and discount improvement by enabling the technically capable and commercially effective Sales Account Manager (AM) and Support Engineering (SE) organizations.
We deliver a broad and technically deep portfolio of test and measurement products and solutions supporting customers from R&D of market makers to manufacturing, in downstream ecosystems. One critical competitive differentiation depends on our sales organization’s ability to gain credibility in the eyes of customers by:
Demonstrating market, customer, competition, application and product fluency
Ability to leverage cross-portfolio products and solutions
Engaging as trusted advisors
Defending value and reducing discount pressure
This role expands sales enablement from a series of training activities into a strategy-aligned, segment-specific, KPI-driven enablement engine that directly improves business outcomes, including:
Funnel increase
Top-line order growth
Volume growth with increased Front Line Seller (FLS) participation
Win rate improvement
Discount reduction
Stronger technical credibility in customer engagements
This role delivers strategic impact across Sales, Industry Solutions Teams (ISTs), and key stakeholder organizations by translating capability development into measurable commercial results.
Role Scope & Impact Design and execute a multi-year sales capability roadmap that elevates technical mastery, integrates professional selling excellence, and measurably improves outcomes fully aligned with corporate strategy. Measurement should identify improvement areas so that training and other enablement can be customized accordingly. Enablement includes not only training and certification, but also effective use of sales tools and platforms, increasingly integrating AI capabilities.
Own the end‑to‑end strategy for sales and SE capability development, from assessment through sustained performance impact
Translate business priorities into targeted capability investments tied to growth, win rate, and margin improvement
Partner closely with Sales leadership, ISTs, Centers of Excellence, Sales Operations, Global Marketing, and Global Sales Operations to drive alignment and execution
Establish enablement as a scalable growth engine, not a standalone training function
Qualifications The ideal candidate will be a strategic, technically credible, and sales-savvy leader who can transform and upgrade sales account managers and solution engineers into trusted advisors and competitive differentiators.
Familiarity with Business & Portfolio
Deep understanding of Keysight customer segments, sales motions, business model, and complex product/solution portfolio
Proven ability to link enablement initiatives directly to order growth, win rates, and discount reduction
Sales experience
Hands-on experience in regional/global sales and/or solution engineering roles and challenges
Strong knowledge of real-world customer challenges and sales behaviors that drive success
Ability to translate sales insights into targeted technical and professional capability development
Technical Credibility
Strong technical foundation (engineering, physics, or equivalent) enabling effective partnership with product and solution organizations to design the right training needs
Experience in product solutions or solution engineering organizations
Ability to design, deliver, and certify portfolio-wide technical competencies of our frontline sellers (FLS)
Enablement & Learning Leadership
Proven experience building structured technical and professional capability programs
Expertise in knowledge assessments, pre-study materials, certification programs, and role-based proficiency models
Data-driven approach to measure training effectiveness and business impact
Strategic Mindset & Execution
Ability to convert ad hoc activities into a strategy-aligned, segment-specific enablement roadmap
Skilled at prioritizing initiatives, managing budgets, and achieving measurable KPIs
Comfortable operating at the intersection of technical depth and commercial relevance
Passion & Leadership
Conviction that capability development is a competitive advantage
Ability to inspire teams, influence across functions, and elevate sales and support teams
Preferred / Differentiators
Experience in large, complex technical organizations (test & measurement, semiconductor, industrial tech)
Proven track record of measurable regional sales performance improvements
Experience leading large-scale internal enablement events and knowledge-sharing initiatives
Careers Privacy Statement
Keysight is an Equal Opportunity Employer.
The level of role will be based on applicable experience, education and skills; Most offers will be between the minimum and the midpoint of the Salary Range listed below.
California Pay Range MIN $176,670.00-MIDPOINT $235,550.00- MAX $294,440.00
Colorado Pay Range MIN $163,580.00 MIDPOINT $218,100.00 MAX $272,630.00
Note: For other locations, pay ranges will vary by region
This role is eligible for Keysight Results Bonus Program
US Employees may be eligible for the following benefits:
Medical, dental and vision
Health Savings Account
Health Care and Dependent Care Flexible Spending Accounts
Life, Accident, Disability insurance
Business Travel Accident and Business Travel Health
401(k) Plan
Flexible Time Off, Paid Holidays
Paid Family Leave
Discounts, Perks
Tuition Reimbursement
Adoption Assistance
ESPP (Employee Stock Purchase Plan)
#LI-EY1
#J-18808-Ljbffr