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Digital Marketing Specialist

Commonwealthcu, San Jose, CA, United States


At CommonWealth, we serve the financial needs of more than 40,000 people who live or work in Santa Clara County. We are seeking candidates who share our value and commitment to building stronger communities through financial health—one member at a time.

Benefits

13 paid holidays

17 days of PTO during first year of employment

Up to 2% discounts on loans (including first mortgages*)

401(k) Plan with company match

Medical, dental, vision insurance

Long‑term disability insurance

Life insurance

Voluntary insurance

Employee assistance program

Financial wellness benefits and resources

Tuition reimbursement

We are currently accepting applications for a Digital Marketing Specialist based in our San Jose Corporate Office.

Responsibilities

Support the credit union’s mission to foster member growth, engagement, and financial wellness through effective use of digital marketing channels and technology.

Play a key role in connecting members with products, services, and educational resources that help them achieve financial success.

Execute and optimize digital campaigns, manage member communications, and leverage tools such as the website, social media, email platform, CRM, and online banking systems to deliver meaningful and seamless digital experiences.

Maintain a user‑friendly, high‑performing website, optimize digital channels, and execute coordinated marketing campaigns that drive brand awareness, engagement, member growth, and product acquisition.

Implement and manage digital campaigns aligned with organizational goals, with guidance from the Marketing Director.

Coordinate campaign timelines and deliverables with internal teams and external vendors.

Maintain and update digital member touchpoints including the website, online banking, social chatbot content, and in‑branch digital screens.

Assist in deploying paid digital advertising (search, display, and social) and monitor performance for continual optimization.

Support SEO/SEM strategies to influence and optimize website content.

Execute digital campaigns on time and in alignment with approved marketing plans.

Demonstrate growth in digital engagement metrics (website traffic, email performance, online conversions).

Qualifications Our ideal candidate will have:

2 to 4 years of digital marketing experience, preferably within financial services or a regulated industry.

Bachelor’s degree in Marketing, Communications, Digital Media or a related field, or equivalent education and experience.

Experience using marketing automation and CRM tools such as HubSpot or Salesforce.

Proficiency with website CMS platforms and analytics tools such as Google Analytics.

Demonstrated ability to communicate effectively (written and verbal).

Ability to maintain confidentiality and conduct oneself with a high level of diplomacy and tact.

Pay Range: $30.25 – $37.80, based on skills and experience.

Hybrid Schedule: 3 days on‑site and 2 remote.

For immediate consideration, apply now!

CommonWealth is an equal opportunity employer.

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