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Product Marketing Intern

EPTA GROUP, Columbus, GA, United States


Overview Collaborate in all activities for a product throughout its life cycle (Product Life Cycle, PLC): from the launch on the market to the exit from production. He support the definition of the commercial objectives for a product (sales, market share, turnover) and the most effective marketing strategies to achieve them.

Responsibilities

Product/Project/Category Management for the defined product category

Collaborate in all aspects of in-life products, including customer feedback, requirements, and issues

Support the Product Marketing Specialist in defining the Multi-Year Product Plan for the defined product category

Responsible for the Market research (including customer visits and events) generating product requirements

Design the product trainings

Creates the programs and collateral to market to sell a product effectively

Definition of product specification and go to market plans (incl. phase-in/phase-out plan)

Support to Product Strategy Manager in Market intelligence and competitor analysis (benchmarking)

Qualifications Currently in Junior or Senior year in a Marketing Program at a college or university.

Why work for Epta

Join Epta in this permanent role, where you'll experience a great blend of new technologies and a modern workplace culture.

We take development opportunities seriously! Take part in a variety of training through our Epta Academy and external training partners.

Epta offers the opportunity for remote work whenever possible, along with providing the necessary technical equipment.

Balance work and personal life perfectly with our flexible working hours.

Give back more than we receive: Join our volunteering activities and help make the world a better place.

Our story We at the Epta Group are a dynamic and growing international company, delivering cutting-edge commercial refrigeration solutions that impact everyday life—from ensuring fresh food in supermarkets to keeping the perfect chill in your favorite café. Our global network includes manufacturing facilities, sales entities and service organizations —all working together to provide sustainable and innovative solutions. We support customers in their green transition and support them as a fully integrated provider, from the layout of the store to the after-sales support. With over 8,000 employees, Epta fosters an environment of continuous development. We offer career growth, extensive training, and the opportunity to thrive in a company where every challenge is a chance to create value and inspire our people. Guided by our values, we are committed to professional excellence, sustainability, and innovation in every aspect of our work. We welcome applications from all individuals, regardless of gender, race, ethnicity, religion, sexual orientation, disability, parental status, or social origin. At Epta, your unique perspective is what keeps us innovative and cool.

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