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RVCA - Social Media & Influencer Marketing Intern

Ethos Brands, Irvine, CA, United States


Social Media & Influencer Marketing Intern Brand: RVCA

Location: Irvine

Duration: Seasonal Internship (10–12 weeks)

Hours: 10–15 hours per week

Compensation: Hourly + potential for college credit

About RVCA RVCA is a global lifestyle brand rooted in art, surf, skate, and creative culture. The brand brings together artists, athletes, and musicians who embody the RVCA spirit and push creative boundaries.

This internship offers hands‑on experience working with the brand’s social media and influencer partnerships, helping to identify and collaborate with emerging creators who align with RVCA’s culture and aesthetic.

Position Overview The Social Media & Influencer Marketing Intern will support RVCA’s marketing team by identifying emerging creators, assisting with influencer outreach, and coordinating product seeding and collaborations. This role provides practical experience in influencer marketing, creator partnerships, and social media strategy within the action sports and lifestyle apparel industry.

Key Responsibilities Influencer Discovery

Research and identify emerging creators across Instagram, TikTok, and other platforms

Evaluate creators based on brand fit, engagement, and audience alignment

Maintain a database of potential partners and creator profiles

Creator Outreach

Conduct direct message outreach to potential influencer partners

Introduce the RVCA brand and influencer program

Build relationships with creators and respond to partnership inquiries

Product Seeding Coordination

Coordinate product gifting to creators

Collect shipping details and size information

Track shipments and product placements

Campaign & Content Tracking

Monitor influencer posts and stories featuring RVCA products

Track engagement and performance metrics

Compile reports on creator partnerships and campaign outcomes

Trend Research

Monitor social media trends within surf, skate, fashion, and creative culture

Identify emerging creators and content styles relevant to the RVCA audience

What You’ll Learn

Influencer marketing strategy and creator partnerships

Social media trend analysis

Brand storytelling and content strategy

Product seeding and influencer campaign coordination

Marketing analytics and performance tracking

Qualifications

Currently enrolled in a college or university program (Marketing, Communications, Business, Fashion, or related field)

Strong familiarity with Instagram, TikTok, and emerging social platforms

Experience creating social media content

Knowledge of influencer marketing tools or analytics

Interest in surf, skate, art, music, or street culture

Strong communication and organizational skills

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