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Global Vice President of Sales & Marketing

Confidential, Portland, OR, United States


Global Vice President of Sales & Marketing

About the Company

Well-known manufacturer of multi-tools & knives

Industry Consumer Goods

Type Privately Held

Founded 1983

Employees 501-1000

About the Role

The Company is seeking a Global Vice President of Sales and Marketing to lead the commercial engine of the business. This role is pivotal in the company's growth strategy, with a focus on accelerating international revenue, scaling the direct-to-consumer e-commerce platform, and building a world-class commercial organization. The successful candidate will be responsible for global brand strategy, digital marketing, and demand generation, as well as overseeing P&L for both DTC and wholesale channels. The role demands a leader with a proven track record in multi-channel consumer products, deep digital marketing expertise, and experience in international expansion. The ideal candidate will be a strategic thinker, a strong communicator, and a leader who can foster a culture of data-driven decision-making and innovation.

Candidates for the Global Vice President of Sales and Marketing position at the company should have a Bachelor's degree in business, marketing, or a related field, with an MBA preferred. A minimum of 12 years' experience in senior commercial roles, including P&L ownership and a background in brand strategy, is required. The role is not for a turnaround but for a well-run, profitable brand with a new CEO and a significant investment in growth. The candidate must be adept at modernizing brand narratives, particularly for younger audiences, and have a strong understanding of digital marketing channels. Experience in the outdoor, sporting goods, lifestyle, tools, or adjacent premium consumer products categories is strongly preferred. The role also requires a leader who is self-directed, entrepreneurial, and respectful of the company's heritage, with a willingness to be based in Portland, Oregon.

Hiring Manager Title CEO

Travel Percent Less than 10%

Functions

Sales/Revenue Marketing