Senior PM, Consumer Marketing – Rare Hematology (ITP)

A global healthcare organization is seeking a Senior Product Manager for Consumer Marketing within Rare Hematology. This role will involve executing marketing strategies for WAYRILZ, the first FDA-approved BTK inhibitor for Immune Thrombocytopenia. Responsibilities include leading omnichannel campaigns, managing the patient ambassador program, and collaborating across teams. Ideal candidates should have 4-6 years of pharmaceutical marketing experience and a strong understanding of digital patient engagement. This position is based in Cambridge, MA. #J-18808-Ljbffr