Product Marketing Manager (Customer Growth) US
Aikido Security, San Francisco, CA, United States
Location: San Francisco
We’re making security suck less for developers.
Security tools haven’t kept up with how software is built today. They interrupt teams, slow releases, and turn security into a bottleneck instead of a capability. We built Aikido to change that. Aikido builds developer-first security products that reduce real risk without getting in the way of shipping software. We focus on what actually matters and automate the rest.
We’re taking on legacy security tools teams have been stuck with, and we’re winning. If you want to help us take market share and build products developers actually enjoy using, you’re in the right place.
Founded in 2022 by third-time founders, Aikido has $85M in the bank, a long runway ahead, and unicorn status. We’re building toward self-securing software. Join an all-star team. Take real ownership. Push boundaries. Build things that matter.
We’re hiring a Product Marketing Manager focused on our existing customers. This role is all about helping customers get more value from Aikido, adopt more of the product, and expand over time. You’ll work closely with Customer Success and Account Management to turn product capabilities into real usage and growth across our customer base.
This is a hands‑on role for someone who likes working closely with customers, moving fast, and building things from scratch.
Responsibilities Drive product adoption across our customer base
Turn new features and releases into clear, simple customer‑facing communication
Build onboarding, “what’s new,” and education flows that actually get used
Help customers understand how to use more of the platform
Support account expansion and growth
Partner with CS and AM to identify expansion opportunities
Create materials and campaigns that drive usage across teams and modules
Help move customers from single‑use to full‑platform adoption
Own customer‑facing product marketing
Build decks, one‑pagers, and enablement for CS and sales
Translate technical features into clear business value for customers
Help shape how we position the product post‑sale
Be the bridge between customers and product
Bring feedback from customers back to product and engineering
Help prioritize what matters based on real usage and friction
Support beta programs and early feature rollouts
Support customer marketing and proof points
Capture customer wins and turn them into lightweight stories, quotes, and references
Help build trust with future customers through real usage examples
3–6+ years in product marketing, growth, lifecycle, or customer marketing
Experience working in B2B SaaS (bonus: dev tools, security, infra)
Strong ability to simplify technical concepts for customers
Comfortable working closely with CS, Sales, and Product
Experience driving adoption, usage, or expansion (not just awareness)
Builder mindset, you’re comfortable creating structure where none exists
Fast, scrappy, and able to move without perfect inputs
What you can expect
High‑impact position in a fast‑growing company
Fast growth of responsibility
A company that sticks to its values in an open and informal atmosphere (see our culture page on the website for more details)
Flexibility in working hours
You will be recruited based on competencies. Qualities of people are decisive, regardless of gender, religion, ethnic origin, age, sexual orientation, or any disability.
#J-18808-Ljbffr
We’re making security suck less for developers.
Security tools haven’t kept up with how software is built today. They interrupt teams, slow releases, and turn security into a bottleneck instead of a capability. We built Aikido to change that. Aikido builds developer-first security products that reduce real risk without getting in the way of shipping software. We focus on what actually matters and automate the rest.
We’re taking on legacy security tools teams have been stuck with, and we’re winning. If you want to help us take market share and build products developers actually enjoy using, you’re in the right place.
Founded in 2022 by third-time founders, Aikido has $85M in the bank, a long runway ahead, and unicorn status. We’re building toward self-securing software. Join an all-star team. Take real ownership. Push boundaries. Build things that matter.
We’re hiring a Product Marketing Manager focused on our existing customers. This role is all about helping customers get more value from Aikido, adopt more of the product, and expand over time. You’ll work closely with Customer Success and Account Management to turn product capabilities into real usage and growth across our customer base.
This is a hands‑on role for someone who likes working closely with customers, moving fast, and building things from scratch.
Responsibilities Drive product adoption across our customer base
Turn new features and releases into clear, simple customer‑facing communication
Build onboarding, “what’s new,” and education flows that actually get used
Help customers understand how to use more of the platform
Support account expansion and growth
Partner with CS and AM to identify expansion opportunities
Create materials and campaigns that drive usage across teams and modules
Help move customers from single‑use to full‑platform adoption
Own customer‑facing product marketing
Build decks, one‑pagers, and enablement for CS and sales
Translate technical features into clear business value for customers
Help shape how we position the product post‑sale
Be the bridge between customers and product
Bring feedback from customers back to product and engineering
Help prioritize what matters based on real usage and friction
Support beta programs and early feature rollouts
Support customer marketing and proof points
Capture customer wins and turn them into lightweight stories, quotes, and references
Help build trust with future customers through real usage examples
3–6+ years in product marketing, growth, lifecycle, or customer marketing
Experience working in B2B SaaS (bonus: dev tools, security, infra)
Strong ability to simplify technical concepts for customers
Comfortable working closely with CS, Sales, and Product
Experience driving adoption, usage, or expansion (not just awareness)
Builder mindset, you’re comfortable creating structure where none exists
Fast, scrappy, and able to move without perfect inputs
What you can expect
High‑impact position in a fast‑growing company
Fast growth of responsibility
A company that sticks to its values in an open and informal atmosphere (see our culture page on the website for more details)
Flexibility in working hours
You will be recruited based on competencies. Qualities of people are decisive, regardless of gender, religion, ethnic origin, age, sexual orientation, or any disability.
#J-18808-Ljbffr