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Intern, Social Media

Liliuokalani Trust, Honolulu, HI, United States


Job Purpose The Social Media Intern supports the Brand and Marketing team by assisting with content brainstorming, content creation, scheduling, light analytics, and storytelling across social media platforms. This internship provides hands‑on experience in digital communications while helping amplify programs and stories that serve Hawaii’s youth, families, and communities.

Learning Objectives

Develop foundational skills in social media content creation, planning, scheduling, and analytics

Strengthen written and visual communication skills through real‑world projects

Gain exposure to brand management and audience engagement within a mission‑driven organization

Learn how analytics and performance insights inform content decisions

Build confidence working collaboratively within a professional communications team setting

Assist with brainstorming, creating, and organizing social media content (captions, reels, images)

Support the scheduling and publishing of posts across Liliʻuokalani Trust’s social media platforms

Help document events, programs, and activities through videos and photos

Conduct basic research on social media trends or content ideas that resonate with kamaliʻi (beneficiaries)

Compile monthly social media performance reports

Organize digital assets and upload them into the Digital Asset Management System

Shadow teammates to learn workflows, tools, and approval processes

Participate in team meetings and share ideas, observations, and learnings

Other Duties

Adhere to internship program guidelines and support department needs as assigned. Complete a variety of tasks that provide broad exposure to departmental workflows. Actively build new skills, strengthen existing abilities, and apply learning to real‑world projects and responsibilities.

Qualifications

Demonstrated interest in social media, marketing, communications, or storytelling

Desire to learn and contribute to Liliʻuokalani Trust’s mission and values

Willingness to collaborate, ask questions, and take initiative

Strong written communication skills and attention to detail

Basic comfort with computers and common software (e.g., Mac, Email, Microsoft Word, Microsoft Excel)

Familiarity with social media platforms (e.g., Instagram, Facebook, TikTok, YouTube) is helpful but not required

Work Schedule & Location

Estimated timeframe:

June–July 2026

Weekly schedule:

35–40 hours per week

Location:

On‑site / Liliʻuonamoku 1100 Alakea St. Honolulu, HI 96813 and some travel to Kīpuka’s/our various locations

Content Creation & Storytelling:

Ability to craft clear, engaging, and audience‑appropriate social media content that supports organizational goals

Digital Literacy:

Demonstrates comfort using social media platforms, content creation and editing tools, and basic math

Time Management:

Effectively manages multiple tasks, deadlines, and content schedules with guidance

Brand Awareness:

Applies brand voice, standards, and cultural awareness consistently across content

Professional Communication:

Seeks clarification when needed, responds to feedback constructively, and communicates progress clearly

Initiative & Accountability:

Takes ownership of assigned projects and follows through on commitments

Alignment with Queen’s legacy:

Understanding and appreciation of Queen Liliʻuokalani’s story, her legacy, and the Hawaiian culture is foundational to staff’s commitment to working with our Hawaiian children, families, and communities. Demonstrates respect for and appreciation of Hawaiian values, history, and culture, and understands their implications in one’s work, relationship‑building, and connection to the community served.

Ho‘omau i ka ‘Imi Na‘auao (Continuous Learning and Improvement):

Committed to creating and reinforcing an environment of continuous learning and improvement.

Hōʻike i Nā Mana‘o Pono (Effective Communication):

Communicates with those we serve and with colleagues in a manner that results in mutual understanding, harmony, and action.

No‘ono‘o Loa (Critical Thinking and Problem Solving):

Actively and skillfully understands, conceptualizes, applies, analyzes, synthesizes, and/or evaluates information and develops fact‑based analyses and recommendations.

Ho‘okumu A‘e / ‘Imi Hakuhia (Innovation):

Identifies and integrates creative ideas into new or existing services and promotes effective problem‑solving.

Pilina Hoʻohana a me ka Hana Hilinaʻi (Building Relationships and Creating Trust):

Manages relationships to create optimal opportunities and move the organization forward.

Alu Like i ka Hana (Teamwork):

Works cooperatively and collaboratively with others throughout the organization in alignment with organizational objectives.

Ho‘onui i ka ‘Ike (Capacity Building):

Encourages personal growth by exhibiting trust and belief in the capacity of others.

Mental and Physical Demands

Ability to lift 25 lbs. Requires frequent sitting, bending, standing…

Terms and Conditions of Employment As a condition of employment, employee will be subject to LT’s policies and procedures.

Job Title:

Social Media Intern

Reports to:

Specialist, Social Media

FLSA Status:

Non‑Exempt

Aligned Executive:

President & CEO

Department:

Communications and Marketing

Liliʻuokalani Trust is an Equal Opportunity Employer. We strive to recruit, train, and retain innovative talent from a diverse candidate pool. All employment decisions will be based on merit, competence, performance, and business needs. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity or expression, religion, ancestry, genetic information, citizenship, marital/civil union status, arrest and court record, domestic or sexual violence victim status, credit history, disability or veteran/military status or other applicable legally protected characteristics.

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