
Sales Director Renewables
Virginia Transformer Corp, Roanoke, VA, United States
Overview
On the heels of achieving 3X growth , Virginia Transformer is hiring to do it again!
We’re strategically building our team for the next 3X growth cycle — a phase that is both intense and incredibly rewarding . We’re highly selective about who joins us, because this journey isn’t for everyone.
If you have the drive, grit, and expertise to perform at a high level — and you want to grow your career 3X alongside the Company’s growth — we’d love to talk.
Apply below and let’s start the conversation.
Who We Are
Virginia Transformer is the largest U.S.-owned producer of power transformers in North America, and we’ve been able to grow the past 50-plus years through an unwavering focus on delivering for our customers. We’re more than 5,400 people strong and are known throughout the industry for being an engineering company that makes premium quality transformers in the shortest lead times.
As a privately held, organically growing company , we thrive on nimbleness, innovation, and tenacity.
Join Our Team
If you love the thrill of securing the U.S. electric grid, enabling all manufacturing in the country, and the energy of a fast-moving train — this is the place for you. We train hard, grow together, and lead with purpose. Every transformer we build is custom, every challenge unique, and every team member essential.
We’re looking for those ready to lead, fueled by commitment, and driven by impact. We are growing so fast that all our available roles are not yet posted, so let us know if you are interested and we will follow-up.
Job Title: Director, Renewables Sales
Position Summary
The Director, Renewables Sales will lead a national sales team focused on delivering high-power, custom-engineered transformers to the renewable energy market — including solar, and battery energy storage systems (BESS) .
This senior leader will own the strategy, execution, and growth within the segment, driving market penetration, customer relationships, and revenue performance. The ideal candidate is a commercially strategic, technically fluent sales executive with deep experience in the power or electrical equipment industry.
They will guide their team in identifying and securing opportunities with owner-operators, developers, independent power producers (IPPs), utilities, OEMs, and other renewable energy stakeholders , ensuring alignment with corporate goals for growth, profitability, and customer satisfaction.
Key Responsibilities
- Lead and develop a high-performing sales organization targeting renewable generation customers across North America.
- Own P&L accountability for the renewables segment, including order intake, margin, and growth targets.
- Define and execute the commercial strategy for high-power transformers in solar, wind, and BESS markets.
- Establish and expand long-term relationships with developers, IPPs, utilities, owner-operators, OEMs, and asset managers to drive repeat business and new project wins.
- Collaborate cross-functionally with Engineering, Operations, and Customer Solutions teams to ensure technical and commercial alignment on proposals.
- Drive disciplined opportunity management through the CRM process, ensuring accurate forecasting and a healthy sales pipeline.
- Monitor emerging technologies, market policies, and grid trends affecting renewable energy projects, translating insights into actionable strategies.
- Lead complex contract negotiations on pricing, delivery, and technical specifications, balancing competitiveness with internal risk and financial guidelines.
- Mentor and coach Regional Sales Managers and Account Executives to enhance technical expertise, consultative selling, and strategic account management.
- Represent Virginia Transformer at renewable energy conferences, trade shows, and industry events to strengthen brand presence and market position.
Qualifications
- Bachelor’s degree in Electrical Engineering, Business, or a related field (Master’s preferred ).
- 15+ years of sales leadership experience in the power, electrical equipment, or transformer industry, including at least 5 years in renewable or utility markets.
- Proven track record of leading sales teams to exceed growth and margin goals in complex, capital-equipment environments.
- Deep understanding of power transformers, grid interconnection, and renewable generation applications .
- Demonstrated success selling to developers, owner-operators, IPPs, utilities, and OEMs .
- Strong negotiation, strategic planning, and relationship management skills.
- Experience managing large-scale, multi-stakeholder projects with long sales cycles.
- Exceptional analytical, communication, and leadership abilities.
- Willingness to travel up to 40% domestically.
Why Join Virginia Transformer Corporation
Virginia Transformer is North America’s largest U.S.-owned manufacturer of power transformers , serving critical energy markets — from data centers and utilities to renewable and industrial applications.
With five manufacturing facilities across the U.S. and Mexico, we are advancing innovation in sustainable power systems while maintaining a 50-year legacy of engineering excellence and financial strength .
Join us in shaping the future of renewable energy — with the scale, stability, and innovation of a global leader in power transformation.
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