Marketing Coordinator
Casa Fresca Homes, Riverview, FL, United States
Homes by WestBay & Casa Fresca Homes offer a new kind of home building experience with a focus to deliver an exceptional homebuilding experience at an outstanding value. Recognized both nationally and regionally for our award‑winning new home designs, we offer new single‑family homes for sale throughout the finest new communities. Founded in 2009, we have evolved into the largest, privately owned new homebuilder in the Tampa Bay and Central Florida markets.
The Marketing Coordinator plays a key role in Homes By WestBay & Casa Fresca Homes’ growing Sales & Marketing Department and is responsible for coordinating and assisting in the implementation of marketing and communication strategies.
Expectations And Essential Duties
Prepare and update sales materials and web content while ensuring all assets adhere to Casa Fresca brand standards.
Assist in the management and organization of Casa Fresca Homes’ digital library of photography, videos, renderings, floorplans, and marketing collateral.
Support the coordination and ordering of community marketing assets including signage, flags, directional signage, sales center materials, and printed collateral.
Assist Marketing Managers in coordinating photography, videography, and creative asset production for new communities, model homes, and inventory homes.
Complete projects within set deadlines while maintaining strong communication with the marketing team, sales teams, vendors, and agency partners.
Assist with quality control checks for accuracy across all consumer‑facing materials including website listings, photography, pricing, promotional materials, and sales collateral.
Assist Marketing Managers in coordinating community events such as model grand openings, broker events, and promotional activations.
Conduct periodic audits of community marketing materials to ensure signage, collateral, and marketing displays remain accurate and up to date.
Support the Director of Marketing and Marketing Managers on special marketing projects and initiatives as needed.
Requirements
Bachelor’s degree in Marketing, Advertising, Communications, Business, or any related arts or sciences field.
Proficient Microsoft Office Suite knowledge (Word, Excel, PowerPoint).
Excellent time management and project management skills.
Strong attention to detail and highly organized.
Ability to work independently and take ownership over projects.
Adobe Creative Suite (Photoshop, InDesign, Illustrator) knowledge a plus.
Additional Requirements
This is an on‑site position based in Riverview, FL area and will require relocation if you are not currently located in the area.
This is a non‑exempt role, and any overtime worked requires prior approval from management. Failure to obtain management approval for overtime may result in corrective action in accordance with company policy. While the role is primarily in‑person, there may be limited access to remote work at the discretion of management and based on business needs.
Being authorized to work in the U.S. without employer sponsorship is a precondition of employment.
Homes by WestBay, LLC is an Equal Opportunity Employer. The company provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Other duties may be assigned as necessary, and reasonable accommodations will be made to enable individuals with disabilities to perform essential functions. This policy applies to all aspects of employment, including but not limited to recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
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The Marketing Coordinator plays a key role in Homes By WestBay & Casa Fresca Homes’ growing Sales & Marketing Department and is responsible for coordinating and assisting in the implementation of marketing and communication strategies.
Expectations And Essential Duties
Prepare and update sales materials and web content while ensuring all assets adhere to Casa Fresca brand standards.
Assist in the management and organization of Casa Fresca Homes’ digital library of photography, videos, renderings, floorplans, and marketing collateral.
Support the coordination and ordering of community marketing assets including signage, flags, directional signage, sales center materials, and printed collateral.
Assist Marketing Managers in coordinating photography, videography, and creative asset production for new communities, model homes, and inventory homes.
Complete projects within set deadlines while maintaining strong communication with the marketing team, sales teams, vendors, and agency partners.
Assist with quality control checks for accuracy across all consumer‑facing materials including website listings, photography, pricing, promotional materials, and sales collateral.
Assist Marketing Managers in coordinating community events such as model grand openings, broker events, and promotional activations.
Conduct periodic audits of community marketing materials to ensure signage, collateral, and marketing displays remain accurate and up to date.
Support the Director of Marketing and Marketing Managers on special marketing projects and initiatives as needed.
Requirements
Bachelor’s degree in Marketing, Advertising, Communications, Business, or any related arts or sciences field.
Proficient Microsoft Office Suite knowledge (Word, Excel, PowerPoint).
Excellent time management and project management skills.
Strong attention to detail and highly organized.
Ability to work independently and take ownership over projects.
Adobe Creative Suite (Photoshop, InDesign, Illustrator) knowledge a plus.
Additional Requirements
This is an on‑site position based in Riverview, FL area and will require relocation if you are not currently located in the area.
This is a non‑exempt role, and any overtime worked requires prior approval from management. Failure to obtain management approval for overtime may result in corrective action in accordance with company policy. While the role is primarily in‑person, there may be limited access to remote work at the discretion of management and based on business needs.
Being authorized to work in the U.S. without employer sponsorship is a precondition of employment.
Homes by WestBay, LLC is an Equal Opportunity Employer. The company provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Other duties may be assigned as necessary, and reasonable accommodations will be made to enable individuals with disabilities to perform essential functions. This policy applies to all aspects of employment, including but not limited to recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
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