Marketing Manager
BioTalent, New York, NY, United States
Full-Time | Senior Individual Contributor | Reports to Executive Leadership
Shape the Future of Health Innovation
BioTalent is partnering with a
stealth‑stage, high‑growth organization in the health innovation sector
to hire a talented
Manager / Senior Manager, B2B GTM & Revenue Marketing .
Our client is preparing for a significant product launch and is looking for a strategic, hands‑on marketer who excels at translating complex offerings into clear go‑to‑market execution, buyer engagement, and measurable pipeline growth.
This role is ideal for a marketer who wants ownership, influence, and the opportunity to build a GTM engine from the ground up in a fast‑growing environment.
The Role You will work closely with senior leadership to manage end‑to‑end go‑to‑market programs across pre‑launch, launch, and growth phases. You’ll translate strategy into demand generation campaigns, lifecycle marketing, positioning, messaging, and sales enablement that drives revenue impact.
Key Responsibilities:
Execute GTM programs for an upcoming product launch
Translate strategy into campaigns, workflows, buyer journeys, and execution milestones
Build and optimize HubSpot systems including lifecycle stages, lead scoring, segmentation, and dashboards
Develop compelling product marketing assets such as positioning, core messaging, FAQs, one‑pagers, and pitch decks
Create sales enablement tools that help convert interest into meetings and opportunities
Lead demand generation efforts including nurture flows, ABM programs, webinars, and event follow‑up
Partner with leadership and agencies across paid, earned, and owned channels to align on pipeline goals
About You:
7–10+ years in
B2B marketing , demand generation, product marketing, or revenue marketing
Strong hands‑on experience with
HubSpot
(workflows, segmentation, scoring, reporting)
Proven ability to market complex, high‑consideration, or multi‑stakeholder B2B offerings
Excellent project management and communication skills
Comfortable operating autonomously within a fast‑paced, agile environment
Bonus: experience in healthcare, life sciences, data/insights, membership‑based businesses, events, or workspace companies
Why This Opportunity Stands Out:
High‑impact ownership of a major product launch
Close collaboration with senior leadership
Ability to shape and build the GTM infrastructure
Mission‑aligned organization focused on innovation and meaningful impact
Hybrid – Manhattan, NYC (Mon‑Thurs onsite, Fri WFH)
Temporary rolling Contract 3-6 months with potential to go permanent.
Interested in Learning More? BioTalent is managing this search on behalf of our client.
If you are a B2B marketer looking for a high‑impact role with significant influence and visibility, we would welcome a conversation.
#J-18808-Ljbffr
stealth‑stage, high‑growth organization in the health innovation sector
to hire a talented
Manager / Senior Manager, B2B GTM & Revenue Marketing .
Our client is preparing for a significant product launch and is looking for a strategic, hands‑on marketer who excels at translating complex offerings into clear go‑to‑market execution, buyer engagement, and measurable pipeline growth.
This role is ideal for a marketer who wants ownership, influence, and the opportunity to build a GTM engine from the ground up in a fast‑growing environment.
The Role You will work closely with senior leadership to manage end‑to‑end go‑to‑market programs across pre‑launch, launch, and growth phases. You’ll translate strategy into demand generation campaigns, lifecycle marketing, positioning, messaging, and sales enablement that drives revenue impact.
Key Responsibilities:
Execute GTM programs for an upcoming product launch
Translate strategy into campaigns, workflows, buyer journeys, and execution milestones
Build and optimize HubSpot systems including lifecycle stages, lead scoring, segmentation, and dashboards
Develop compelling product marketing assets such as positioning, core messaging, FAQs, one‑pagers, and pitch decks
Create sales enablement tools that help convert interest into meetings and opportunities
Lead demand generation efforts including nurture flows, ABM programs, webinars, and event follow‑up
Partner with leadership and agencies across paid, earned, and owned channels to align on pipeline goals
About You:
7–10+ years in
B2B marketing , demand generation, product marketing, or revenue marketing
Strong hands‑on experience with
HubSpot
(workflows, segmentation, scoring, reporting)
Proven ability to market complex, high‑consideration, or multi‑stakeholder B2B offerings
Excellent project management and communication skills
Comfortable operating autonomously within a fast‑paced, agile environment
Bonus: experience in healthcare, life sciences, data/insights, membership‑based businesses, events, or workspace companies
Why This Opportunity Stands Out:
High‑impact ownership of a major product launch
Close collaboration with senior leadership
Ability to shape and build the GTM infrastructure
Mission‑aligned organization focused on innovation and meaningful impact
Hybrid – Manhattan, NYC (Mon‑Thurs onsite, Fri WFH)
Temporary rolling Contract 3-6 months with potential to go permanent.
Interested in Learning More? BioTalent is managing this search on behalf of our client.
If you are a B2B marketer looking for a high‑impact role with significant influence and visibility, we would welcome a conversation.
#J-18808-Ljbffr