Senior Manager GTM Enablement (fully remote possible)
NielsenIQ, Chicago, IL, United States
Senior Manager, GTM Enablement
NIQ is building a Center of Revenue Enablement to strengthen commercial launch execution, accelerate go‑to‑market effectiveness, and scale best practice selling globally. This role owns the enablement operating model that ensures NIQ’s go‑to‑market initiatives are launched with clarity, discipline, and execution readiness.
Responsibilities
GTM Enablement Strategy & Operating Model
Own and evolve NIQ’s GTM Enablement operating model across priority and core initiatives.
Define enablement standards, readiness criteria, and governance for GTM launches.
Ensure GTM enablement aligns with NIQ’s Commercial Academy, content standards, and enablement platforms.
GTM Launch Execution & Enablement
Partner with Product, Marketing, Sales, and Enablement leaders to support end‑to‑end GTM planning and launch execution.
Facilitate design and delivery of structured enablement plans for priority launches, including messaging, artifacts, and seller guidance.
Ensure sellers and managers are equipped with execution‑ready tools, not just information.
Cross‑Functional Leadership & Governance
Act as a senior enablement partner to GTM and commercial leadership.
Establish post‑launch feedback loops, execution reviews, and optimization cycles.
Drive alignment across functions to reduce fragmentation and improve speed‑to‑impact.
Partner closely with Lead Generation & Activation to ensure GTM initiatives transition smoothly from launch readiness into sustained in‑market execution.
Measurement & Continuous Improvement
Monitor GTM launch execution effectiveness and enablement adoption.
Identify gaps, risks, and opportunities to improve launch quality and consistency.
Use insights to refine enablement approaches and inform future GTM initiatives.
Qualifications
Bachelor’s degree or equivalent experience.
8–10+ years experience in sales enablement, go‑to‑market execution, commercial operations, or related roles.
Deep understanding of B2B GTM motions and commercial execution dynamics.
Proven ability to operate cross‑functionally and influence senior stakeholders.
Strong strategic thinking paired with hands‑on execution discipline.
Excellent communication skills and executive presence.
Experience working in a global, matrixed environment.
Compensation This role has a market‑competitive salary aligned to level, experience, and location. Actual compensation will vary depending on qualifications, skills, and geography. This role may be eligible for a performance‑based bonus.
Benefits
Flexible working environment.
Comprehensive healthcare coverage.
Retirement savings plans with company contributions.
Paid parental leave and generous time off.
Volunteer time off.
LinkedIn Learning and professional development resources.
Employee Assistance Program (EAP).
AI & Hiring Transparency NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks. All AI usage is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans.
Diversity, Equity, and Inclusion NIQ is committed to fostering an inclusive workplace that reflects the diversity of the markets and communities we serve. All employment decisions are made without regard to race, color, religion, sex (including sexual orientation or gender identity), national origin, age, disability, veteran status, or any other protected characteristic.
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NIQ is building a Center of Revenue Enablement to strengthen commercial launch execution, accelerate go‑to‑market effectiveness, and scale best practice selling globally. This role owns the enablement operating model that ensures NIQ’s go‑to‑market initiatives are launched with clarity, discipline, and execution readiness.
Responsibilities
GTM Enablement Strategy & Operating Model
Own and evolve NIQ’s GTM Enablement operating model across priority and core initiatives.
Define enablement standards, readiness criteria, and governance for GTM launches.
Ensure GTM enablement aligns with NIQ’s Commercial Academy, content standards, and enablement platforms.
GTM Launch Execution & Enablement
Partner with Product, Marketing, Sales, and Enablement leaders to support end‑to‑end GTM planning and launch execution.
Facilitate design and delivery of structured enablement plans for priority launches, including messaging, artifacts, and seller guidance.
Ensure sellers and managers are equipped with execution‑ready tools, not just information.
Cross‑Functional Leadership & Governance
Act as a senior enablement partner to GTM and commercial leadership.
Establish post‑launch feedback loops, execution reviews, and optimization cycles.
Drive alignment across functions to reduce fragmentation and improve speed‑to‑impact.
Partner closely with Lead Generation & Activation to ensure GTM initiatives transition smoothly from launch readiness into sustained in‑market execution.
Measurement & Continuous Improvement
Monitor GTM launch execution effectiveness and enablement adoption.
Identify gaps, risks, and opportunities to improve launch quality and consistency.
Use insights to refine enablement approaches and inform future GTM initiatives.
Qualifications
Bachelor’s degree or equivalent experience.
8–10+ years experience in sales enablement, go‑to‑market execution, commercial operations, or related roles.
Deep understanding of B2B GTM motions and commercial execution dynamics.
Proven ability to operate cross‑functionally and influence senior stakeholders.
Strong strategic thinking paired with hands‑on execution discipline.
Excellent communication skills and executive presence.
Experience working in a global, matrixed environment.
Compensation This role has a market‑competitive salary aligned to level, experience, and location. Actual compensation will vary depending on qualifications, skills, and geography. This role may be eligible for a performance‑based bonus.
Benefits
Flexible working environment.
Comprehensive healthcare coverage.
Retirement savings plans with company contributions.
Paid parental leave and generous time off.
Volunteer time off.
LinkedIn Learning and professional development resources.
Employee Assistance Program (EAP).
AI & Hiring Transparency NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks. All AI usage is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans.
Diversity, Equity, and Inclusion NIQ is committed to fostering an inclusive workplace that reflects the diversity of the markets and communities we serve. All employment decisions are made without regard to race, color, religion, sex (including sexual orientation or gender identity), national origin, age, disability, veteran status, or any other protected characteristic.
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