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Content Marketing Consultant

Right Side Up, Austin, TX, United States


About Right Side Up Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.

Right Side Up is a collective of premium marketing talent—​we have all the marketing chops, and none of the agency fluff. We’re trusted by the most respected early‑stage ventures, the fastest‑growing tech companies, and well‑established Fortune 500 teams to do one thing better:

Growth . We have over 250+ clients including Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash, Calm, and more.

About the Role We’re seeking freelance Content Marketing Consultants to join our talent collective and support a range of B2C, B2B, and D2C clients. This role is ideal for marketers who can develop and execute content strategies that drive engagement, build brand authority, and support measurable growth.

Projects may include building content strategies from the ground up, scaling existing programs, or supporting specific campaigns across channels. Contract engagements typically range from 10–40 hours per week.

Responsibilities

Develop and execute content marketing strategies aligned to business and growth goals

Create and manage editorial calendars across multiple channels (blog, email, social, etc.)

Produce and/or oversee high-quality content including articles, guides, case studies, and campaigns

Optimize content for performance, including engagement, conversion, and search visibility

Analyze content performance and iterate based on data and insights

Support brand storytelling and messaging across customer touchpoints

Identify opportunities to scale content production and distribution

Requirements

Strong foundation in content marketing across B2C, B2B, and/or D2C environments

Experience building and scaling content programs

Ability to balance creative storytelling with performance‑driven outcomes

Familiarity with SEO principles and content optimization best practices

Experience collaborating cross‑functionally with marketing, product, and creative teams

Strong project management and organizational skills

Excellent writing, editing, and communication skills

Nice to Have

Experience with content distribution strategies (e.g., paid, social, partnerships)

Familiarity with marketing analytics and content performance tools

Experience in high‑growth startup environments

Experience supporting both strategic planning and hands‑on execution

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