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Cannabis Sales Rep

ToTheMoon, Buffalo, NY, United States


To The Moon is an NYC-born legal cannabis, lifestyle, and streetwear brand built at the intersection of culture, creativity, and community. Rooted in the energy of New York and inspired by art, music, and forward-thinking design, we create premium cannabis products, elevated apparel, and immersive brand experiences that move with NYC.

We operate beyond traditional categories. To The Moon brings legal cannabis, streetwear, and culture-driven experiences into one unified lifestyle brand.

About the Role We are hiring a Cannabis Sales Representative to own and grow our Western New York territory, including major markets such as Buffalo and Rochester, while also managing accounts throughout the broader region.

This is a high-impact, field-based role responsible for driving revenue, strengthening retail partnerships, and expanding our wholesale footprint across licensed dispensaries.

You will operate as the owner of your territory, responsible for prospecting, closing, driving sell-through, and delivering exceptional retail execution.

Core Responsibilities

Develop and manage relationships with licensed dispensaries across the assigned territory

Conduct in-person sales visits to educate buyers and staff on product offerings and brand positioning

Identify and close new wholesale opportunities

Negotiate pricing, promotions, and placement opportunities

Monitor sell-through and account performance to drive reorders and growth

Analyze sales data and market trends to inform territory strategy

Coordinate with marketing and operations to support merchandising, activations, and retail rollouts

Maintain accurate pipeline tracking and territory reporting

Represent To The Moon professionally across all retail environments

Required Qualifications

3+ years of field sales experience (cannabis, CPG, beverage, or lifestyle brands preferred)

Proven track record of meeting or exceeding revenue goals

Experience managing a defined territory independently

Strong relationship-building and negotiation skills

Analytical mindset with ability to translate data into action

Valid driver’s license and reliable transportation

Willingness to travel regularly throughout Western New York

Preferred Qualifications

Existing relationships within New York licensed dispensaries

Working knowledge of New York cannabis regulations

Spanish language proficiency is a plus

Why Join To The Moon This is an opportunity to help build a culture-driven cannabis brand in a key growth region of New York.

In this role you will:

Work closely with leadership

Have ownership over your territory strategy

Directly influence revenue growth and retail presence

Operate with autonomy while contributing to a collaborative, ambitious team

We value initiative, accountability, thoughtful execution, and a relentless focus on results.

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