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Director: AI-Driven Lead Gen & Segmentation

Prudential Ins Co of America, WorkFromHome, NJ, United States


A major financial services company in Newark is seeking a Lead Data Scientist Director to drive AI-driven audience segmentation and lead generation strategies. This impactful role involves mentoring team members while modernizing analytics frameworks across media, marketing, and sales. Candidates should possess 7+ years in growth marketing, with a solid foundation in AI/ML frameworks and strong analytical skills. The role offers competitive compensation, including market competitive salaries and a variety of benefits.
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