Social Media Assistant
Inside Higher Ed, Chapel Hill, NC, United States
Position Title : Social Media Assistant
Location : North Carolina, US
Hours Per Week : 40
Position Type : Temporary Staff (SHRA)
Be a Tar Heel! A global higher education leader in innovative teaching, research and public service, the University of North Carolina at Chapel Hill consistently ranks as one of the nation’s top public universities. Known for its beautiful campus, world-class medical care, commitment to the arts and top athletic programs, Carolina is an ideal place to teach, work and learn.
One of the best college towns and best places to live in the United States, Chapel Hill has diverse social, cultural, recreation and professional opportunities that span the campus and community. University employees can choose from a wide range of professional training opportunities for career growth, skill development and lifelong learning and enjoy exclusive perks that include numerous retail and restaurant discounts, savings on local child care centers and special rates for performing arts events.
Primary Purpose Of Organizational Unit University Communications and Marketing protects and advances Carolina’s reputation as the nation’s first and best public research university. In partnership with leaders and colleagues across campus, the team is responsible for developing and implementing an integrated strategy to share the impact of our university’s teaching, research and service that improves our state, nation and world. Areas within University Communications and Marketing include Web Planning and Production, Internal Communications, Executive Communications, Strategic Communications, Marketing, Social Media, Creative Services, and the UNC Visitors Center.
Position Summary The social media assistant supports the University’s social media program by assisting with content creation, publishing and daily platform management. The position reports to the Director of Social Media within University Communications and Marketing (UCM) and works closely with members of the social media and creative teams.
The assistant helps implement social media content across the University’s primary brand accounts and supports campaign initiatives, event promotion and storytelling efforts. The role assists with drafting social media posts, scheduling content and monitoring engagement across platforms.
This position collaborates with writers, designers, photographers and videographers to help translate campus stories, research highlights and institutional announcements into engaging social media content.
The assistant also helps monitor social media activity related to the University and supports basic analytics tracking to help evaluate content performance and audience engagement.
This is a temporary, entry-level position designed to support the daily operations of the University’s social media channels while providing experience in social media content development, digital communications and brand storytelling.
Minimum Education And Experience Requirements High school diploma or equivalency; or demonstrated possession of the competencies necessary to perform the work.
Management Preferences
Course work communications, marketing, journalism, public relations or a related field.
Demonstrated interest in social media, digital communications or content creation.
Familiarity with major social media platforms including Instagram, TikTok, Facebook, YouTube, X and LinkedIn.
Experience creating content for social media accounts for a school, organization or brand.
Basic photography, video editing or graphic design experience.
Special Physical/Mental Requirements Campus Security Authority Responsibilities Not Applicable.
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Location : North Carolina, US
Hours Per Week : 40
Position Type : Temporary Staff (SHRA)
Be a Tar Heel! A global higher education leader in innovative teaching, research and public service, the University of North Carolina at Chapel Hill consistently ranks as one of the nation’s top public universities. Known for its beautiful campus, world-class medical care, commitment to the arts and top athletic programs, Carolina is an ideal place to teach, work and learn.
One of the best college towns and best places to live in the United States, Chapel Hill has diverse social, cultural, recreation and professional opportunities that span the campus and community. University employees can choose from a wide range of professional training opportunities for career growth, skill development and lifelong learning and enjoy exclusive perks that include numerous retail and restaurant discounts, savings on local child care centers and special rates for performing arts events.
Primary Purpose Of Organizational Unit University Communications and Marketing protects and advances Carolina’s reputation as the nation’s first and best public research university. In partnership with leaders and colleagues across campus, the team is responsible for developing and implementing an integrated strategy to share the impact of our university’s teaching, research and service that improves our state, nation and world. Areas within University Communications and Marketing include Web Planning and Production, Internal Communications, Executive Communications, Strategic Communications, Marketing, Social Media, Creative Services, and the UNC Visitors Center.
Position Summary The social media assistant supports the University’s social media program by assisting with content creation, publishing and daily platform management. The position reports to the Director of Social Media within University Communications and Marketing (UCM) and works closely with members of the social media and creative teams.
The assistant helps implement social media content across the University’s primary brand accounts and supports campaign initiatives, event promotion and storytelling efforts. The role assists with drafting social media posts, scheduling content and monitoring engagement across platforms.
This position collaborates with writers, designers, photographers and videographers to help translate campus stories, research highlights and institutional announcements into engaging social media content.
The assistant also helps monitor social media activity related to the University and supports basic analytics tracking to help evaluate content performance and audience engagement.
This is a temporary, entry-level position designed to support the daily operations of the University’s social media channels while providing experience in social media content development, digital communications and brand storytelling.
Minimum Education And Experience Requirements High school diploma or equivalency; or demonstrated possession of the competencies necessary to perform the work.
Management Preferences
Course work communications, marketing, journalism, public relations or a related field.
Demonstrated interest in social media, digital communications or content creation.
Familiarity with major social media platforms including Instagram, TikTok, Facebook, YouTube, X and LinkedIn.
Experience creating content for social media accounts for a school, organization or brand.
Basic photography, video editing or graphic design experience.
Special Physical/Mental Requirements Campus Security Authority Responsibilities Not Applicable.
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