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Trend-Driven Apparel Graphic Designer

JCPenney, New York, NY, United States


Overview

Position Summary The

Graphic Designer

will play a key role in creating innovative, trend-driven graphics for apparel across Catalyst Brands’ lifestyle labels, including

Aéropostale

and

Lucky Brand . Working closely with cross-functional teams, this role develops compelling seasonal concepts that align with brand identity, support financial goals, and resonate with the target customer. Key Responsibilities Lead the creative exploration and execution of graphic design concepts within assigned apparel categories, ensuring consistency with brand direction. Design original, trend-right artwork that aligns with seasonal direction and brand aesthetics. Develop unique typographic treatments, illustrations, and layout solutions for apparel applications. Own the graphic direction for assigned product categories while partnering with the Design team to ensure cohesive seasonal storytelling. Research and interpret design trends using social media platforms (e.g., TikTok, Instagram), market analysis, and historical data to inform design direction. Collaborate with cross-functional partners in

Design, Merchandising, and Production

to deliver designs that meet creative and business objectives. Utilize shared digital collaboration tools (e.g., Miro) to brainstorm, present, and refine design concepts. Prepare and present trend and inspiration boards to communicate seasonal design vision. Maintain organized digital design libraries and reference materials. Own the adaptation and final production of approved artwork for assigned categories, ensuring timely execution aligned with the corporate calendar. Present design concepts and seasonal assortments to senior leadership. Qualifications 3–4 years of experience

designing graphics for men’s apparel (knits, tees, fleece, polos, etc.) Proven ability to develop innovative, brand-right graphic concepts and typography. Strong sketching and illustration skills. Deep understanding of

Catalyst Brands’ lifestyle

brand demographics

and market positioning. Excellent communication, organizational, and time management skills with the ability to manage multiple priorities. Proficiency in

Adobe Photoshop and Illustrator ; familiarity with digital collaboration tools such as

Miro

is a plus. Collaborative mindset with strong attention to detail and a passion for creative excellence. #LI-KT1

Pay Range

USD $75,900.00 - USD $138,000.00 /Yr. #J-18808-Ljbffr