
Trend-Driven Apparel Graphic Designer
JCPenney, New York, NY, United States
Overview
Position Summary The
Graphic Designer
will play a key role in creating innovative, trend-driven graphics for apparel across Catalyst Brands’ lifestyle labels, including
Aéropostale
and
Lucky Brand . Working closely with cross-functional teams, this role develops compelling seasonal concepts that align with brand identity, support financial goals, and resonate with the target customer. Key Responsibilities Lead the creative exploration and execution of graphic design concepts within assigned apparel categories, ensuring consistency with brand direction. Design original, trend-right artwork that aligns with seasonal direction and brand aesthetics. Develop unique typographic treatments, illustrations, and layout solutions for apparel applications. Own the graphic direction for assigned product categories while partnering with the Design team to ensure cohesive seasonal storytelling. Research and interpret design trends using social media platforms (e.g., TikTok, Instagram), market analysis, and historical data to inform design direction. Collaborate with cross-functional partners in
Design, Merchandising, and Production
to deliver designs that meet creative and business objectives. Utilize shared digital collaboration tools (e.g., Miro) to brainstorm, present, and refine design concepts. Prepare and present trend and inspiration boards to communicate seasonal design vision. Maintain organized digital design libraries and reference materials. Own the adaptation and final production of approved artwork for assigned categories, ensuring timely execution aligned with the corporate calendar. Present design concepts and seasonal assortments to senior leadership. Qualifications 3–4 years of experience
designing graphics for men’s apparel (knits, tees, fleece, polos, etc.) Proven ability to develop innovative, brand-right graphic concepts and typography. Strong sketching and illustration skills. Deep understanding of
Catalyst Brands’ lifestyle
brand demographics
and market positioning. Excellent communication, organizational, and time management skills with the ability to manage multiple priorities. Proficiency in
Adobe Photoshop and Illustrator ; familiarity with digital collaboration tools such as
Miro
is a plus. Collaborative mindset with strong attention to detail and a passion for creative excellence. #LI-KT1
Pay Range
USD $75,900.00 - USD $138,000.00 /Yr. #J-18808-Ljbffr
Position Summary The
Graphic Designer
will play a key role in creating innovative, trend-driven graphics for apparel across Catalyst Brands’ lifestyle labels, including
Aéropostale
and
Lucky Brand . Working closely with cross-functional teams, this role develops compelling seasonal concepts that align with brand identity, support financial goals, and resonate with the target customer. Key Responsibilities Lead the creative exploration and execution of graphic design concepts within assigned apparel categories, ensuring consistency with brand direction. Design original, trend-right artwork that aligns with seasonal direction and brand aesthetics. Develop unique typographic treatments, illustrations, and layout solutions for apparel applications. Own the graphic direction for assigned product categories while partnering with the Design team to ensure cohesive seasonal storytelling. Research and interpret design trends using social media platforms (e.g., TikTok, Instagram), market analysis, and historical data to inform design direction. Collaborate with cross-functional partners in
Design, Merchandising, and Production
to deliver designs that meet creative and business objectives. Utilize shared digital collaboration tools (e.g., Miro) to brainstorm, present, and refine design concepts. Prepare and present trend and inspiration boards to communicate seasonal design vision. Maintain organized digital design libraries and reference materials. Own the adaptation and final production of approved artwork for assigned categories, ensuring timely execution aligned with the corporate calendar. Present design concepts and seasonal assortments to senior leadership. Qualifications 3–4 years of experience
designing graphics for men’s apparel (knits, tees, fleece, polos, etc.) Proven ability to develop innovative, brand-right graphic concepts and typography. Strong sketching and illustration skills. Deep understanding of
Catalyst Brands’ lifestyle
brand demographics
and market positioning. Excellent communication, organizational, and time management skills with the ability to manage multiple priorities. Proficiency in
Adobe Photoshop and Illustrator ; familiarity with digital collaboration tools such as
Miro
is a plus. Collaborative mindset with strong attention to detail and a passion for creative excellence. #LI-KT1
Pay Range
USD $75,900.00 - USD $138,000.00 /Yr. #J-18808-Ljbffr