Graphic Designer
Pinch Creative, New York, NY, United States
Position Overview
The Graphic Designer is the foundation of our creative team - responsible for designing bold, engaging, and thoughtful visual systems that come to life across spaces.
Equal parts storyteller and craftsperson, you will design graphics that move seamlessly between 2D, digital, and spatial applications—everything from brand identity and event collateral to large-scale environmental graphics, stage backdrops, signage, wayfinding, and motion assets.
You will collaborate closely with Art Directors, 3D Designers, and Production teams to ensure brand storytelling is translated into compelling visuals that inspire, inform, and delight.
This role is ideal for a designer with a strong visual point of view, an understanding of environmental applications, and a desire to push the boundaries of traditional graphic design into immersive experiences.
Skills & Expertise
Design Craft & Execution
Strong command of typography, color, layout, and brand systems
Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign), Figma, and Google Suite
Ability to create sketches, layouts, mockups, moodboards, presentations, and production-ready files
Solid understanding of experiential and environmental design principles, including flow, space planning, materiality, and fabrication
Awareness of UX/UI design and digital principles; familiarity with prototyping and collaborating with developers.
Concept & Creative Thinking
Ability to generate multiple design concepts and solutions that balance creativity with strategic intent
Brings fresh thinking, cultural awareness, and trend sensitivity (including emerging tools such as AI-driven design software)
Understands how to design within brand guidelines while knowing when and how to push boundaries
Strong verbal, written, and visual communication skills; able to present ideas clearly and confidently
Experience working closely with 3D, production, fabrication, and tech teams to ensure creative and technical integrity
Comfortable sharing and iterating work at all stages, from concept to execution
Professionalism & Accountability
Organized, detail-oriented, and capable of managing multiple projects simultaneously under tight deadlines
Strong time-management skills with accountability for hours, scope, and budget considerations
Calm, adaptable, and solutions-oriented in fast-paced and evolving project environments
Demonstrates an understanding of business objectives, client needs, and the broader experiential ecosystem
Works well independently and with a team and knows when to elevate issues to creative leadership
Onsite Responsibilities
Demonstrate a clear understanding of all team roles and responsibilities prior to and during onsite execution
Contribute to and maintain accuracy of the onsite production deck, ensuring all creative and installation details are correctly represented
Provides QC graphics support and assists with additional graphics requests — while fostering positive, solutions-oriented relationships with vendors and partners
Collaborate with creative and production teams to proactively identify and resolve any inconsistencies, challenges, or design-to-production issues
Lead by example with a hands‑on approach, stepping in wherever needed to bring the creative vision to life
Partner with internal and external stakeholders (IP, LP, fabrication teams, etc.) to adapt and refine design solutions onsite
Qualifications
3-5 years of experience as a Graphic Designer
4 Year College Degree in Graphic Design, Advertising, Visual Communication or related course of study, or commensurate experience
Strong portfolio showcasing immersive, experiential, and brand-forward design work
Travel & Mobility
Ability to travel 25%
Ability to work irregular hours in addition to normal business hours, to include nights, weekends and holidays as needed
PINCH’S CORE VALUES + YOU
Joy Begets Creativity:
In the heat of the project, can we find moments of fun and levity? When stressed, anxious about succeeding, or frustrated with process, good ideas are hard to come by. Great ones, nearly impossible. You help contribute to a creative and positive work environment by being collaborative, open to ideas, and treating team members with respect.
Go Beyond the Ask:
At face value, many projects seem destined to produce uninspiring results. We ask ourselves, can the core goals be hijacked—hopefully with a core client as an accomplice—to ensure we can create stories that are interesting, cool, or even fun. Let’s give clients what they need, but are unable to articulate and open them up to possibilities that they may not have imagined. You help facilitate this discovery process by pushing the work by being inquisitive, keeping yourself up-to-date with cultural trends, and expressing your point of view.
Never Arrive:
Stagnation kills creative (and companies). Brands need to grow and evolve, teams need to grow and evolve, companies need to grow and evolve. Can we push ourselves and our clients to stay ahead of the current, to realize that success always needs to evolve beyond what we know or feel comfortable with. You contribute to the growth and success of the team by holding yourself to a high standard of excellence and taking risks.
Human Beings Feelings: “Feel Something.”
A fundamental need for human beings is to connect with something that feels magical and special. This comes through moments which move us emotionally, and separate us from daily concerns. You keep Pinch accountable to its values by keeping our “why” at the forefront of your work.
#J-18808-Ljbffr
Equal parts storyteller and craftsperson, you will design graphics that move seamlessly between 2D, digital, and spatial applications—everything from brand identity and event collateral to large-scale environmental graphics, stage backdrops, signage, wayfinding, and motion assets.
You will collaborate closely with Art Directors, 3D Designers, and Production teams to ensure brand storytelling is translated into compelling visuals that inspire, inform, and delight.
This role is ideal for a designer with a strong visual point of view, an understanding of environmental applications, and a desire to push the boundaries of traditional graphic design into immersive experiences.
Skills & Expertise
Design Craft & Execution
Strong command of typography, color, layout, and brand systems
Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign), Figma, and Google Suite
Ability to create sketches, layouts, mockups, moodboards, presentations, and production-ready files
Solid understanding of experiential and environmental design principles, including flow, space planning, materiality, and fabrication
Awareness of UX/UI design and digital principles; familiarity with prototyping and collaborating with developers.
Concept & Creative Thinking
Ability to generate multiple design concepts and solutions that balance creativity with strategic intent
Brings fresh thinking, cultural awareness, and trend sensitivity (including emerging tools such as AI-driven design software)
Understands how to design within brand guidelines while knowing when and how to push boundaries
Strong verbal, written, and visual communication skills; able to present ideas clearly and confidently
Experience working closely with 3D, production, fabrication, and tech teams to ensure creative and technical integrity
Comfortable sharing and iterating work at all stages, from concept to execution
Professionalism & Accountability
Organized, detail-oriented, and capable of managing multiple projects simultaneously under tight deadlines
Strong time-management skills with accountability for hours, scope, and budget considerations
Calm, adaptable, and solutions-oriented in fast-paced and evolving project environments
Demonstrates an understanding of business objectives, client needs, and the broader experiential ecosystem
Works well independently and with a team and knows when to elevate issues to creative leadership
Onsite Responsibilities
Demonstrate a clear understanding of all team roles and responsibilities prior to and during onsite execution
Contribute to and maintain accuracy of the onsite production deck, ensuring all creative and installation details are correctly represented
Provides QC graphics support and assists with additional graphics requests — while fostering positive, solutions-oriented relationships with vendors and partners
Collaborate with creative and production teams to proactively identify and resolve any inconsistencies, challenges, or design-to-production issues
Lead by example with a hands‑on approach, stepping in wherever needed to bring the creative vision to life
Partner with internal and external stakeholders (IP, LP, fabrication teams, etc.) to adapt and refine design solutions onsite
Qualifications
3-5 years of experience as a Graphic Designer
4 Year College Degree in Graphic Design, Advertising, Visual Communication or related course of study, or commensurate experience
Strong portfolio showcasing immersive, experiential, and brand-forward design work
Travel & Mobility
Ability to travel 25%
Ability to work irregular hours in addition to normal business hours, to include nights, weekends and holidays as needed
PINCH’S CORE VALUES + YOU
Joy Begets Creativity:
In the heat of the project, can we find moments of fun and levity? When stressed, anxious about succeeding, or frustrated with process, good ideas are hard to come by. Great ones, nearly impossible. You help contribute to a creative and positive work environment by being collaborative, open to ideas, and treating team members with respect.
Go Beyond the Ask:
At face value, many projects seem destined to produce uninspiring results. We ask ourselves, can the core goals be hijacked—hopefully with a core client as an accomplice—to ensure we can create stories that are interesting, cool, or even fun. Let’s give clients what they need, but are unable to articulate and open them up to possibilities that they may not have imagined. You help facilitate this discovery process by pushing the work by being inquisitive, keeping yourself up-to-date with cultural trends, and expressing your point of view.
Never Arrive:
Stagnation kills creative (and companies). Brands need to grow and evolve, teams need to grow and evolve, companies need to grow and evolve. Can we push ourselves and our clients to stay ahead of the current, to realize that success always needs to evolve beyond what we know or feel comfortable with. You contribute to the growth and success of the team by holding yourself to a high standard of excellence and taking risks.
Human Beings Feelings: “Feel Something.”
A fundamental need for human beings is to connect with something that feels magical and special. This comes through moments which move us emotionally, and separate us from daily concerns. You keep Pinch accountable to its values by keeping our “why” at the forefront of your work.
#J-18808-Ljbffr