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Digital Media & Content Specialist

The National Council of Young Men’s Christian Associations of the United States of America, Montgomery, AL, United States


The Digital Media & Content Specialist advances the YMCA’s mission of strengthening community by sharing authentic stories that connect people to their potential, purpose, and one another. This role captures and communicates the impact of YMCA programs, members, staff, and community partnerships through compelling digital content. Working under the direction of the Senior Director of Engagement and aligned with the YMCA’s strategic priorities, this position produces and distributes engaging content across social media platforms and digital channels. Through thoughtful storytelling and consistent brand representation, the role helps strengthen community awareness, engagement, and connection to the YMCA mission. Guided by the YMCA’s core values—Caring, Honesty, Respect, and Responsibility—we foster a culture that is Welcoming, Genuine, Hopeful, Nurturing, and Determined. Bachelor’s degree preferred or equivalent experience. Must be at least 21 years of age. Minimum of 1 year of experience in social media or digital content creation. Strong writing, editing, storytelling, interviewing, and listening skills. Experience with photography, videography, and editing software. Ability to work independently and as part of a team. Understands that the YMCA is a public accommodation committed to compliance with the Americans with Disabilities Act (ADA).

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