Regional Marketing Director - Non-Traditional
Renewal by Andersen - The Birner Group, Earth City, MO, United States
Regional Marketing Director - Non-Traditional
Renewal by Andersen is hiring a
Regional Non-Traditional Marketing Director
to lead non-traditional marketing across The Birner Group's markets. With over 120 years of innovation and a national footprint, this role is designed for a results‑driven leader who knows how to hold teams accountable and scale performance.
This role drives non-traditional marketing performance through clear expectations, measurable goals, and disciplined execution. You'll set strategy, evaluate placement effectiveness, and ensure leaders and teams are consistently delivering against KPIs tied to leads, cost efficiency, and conversion.
What You'll Own:
Lead regional non-traditional marketing strategy tied directly to performance metrics
Hold leaders and staff accountable to non-traditional marketing goals, KPIs, and conversion targets
Evaluate sponsorships, retail, event, and field placements based on ROI
Coach, train, and develop leaders, presenters, and brand ambassador teams
Drive performance management, time management, and goal execution
Travel 50–75% to support teams, review execution, and reinforce standards
What We're Looking For:
Prior non‑traditional marketing experience required (retail, events, or field marketing)
Experience managing large, high‑volume teams across multiple locations
Proven ability to hold leaders and frontline teams accountable to metrics
Comfortable working in fast‑paced, field‑based environments
Willingness to travel 50–75%, including evenings and weekends as needed
Success in this role means non-traditional marketing delivers predictable, scalable results across markets—not just activity. You'll create clarity around expectations, reinforce accountability, and elevate team performance.
We offer competitive benefits, a values‑driven culture, and the opportunity to scale non-traditional marketing at a regional level. If you're ready to lead non-traditional marketing, apply today and grow your non-traditional marketing leadership career while shaping the future of non-traditional marketing with Renewal by Andersen.
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Regional Non-Traditional Marketing Director
to lead non-traditional marketing across The Birner Group's markets. With over 120 years of innovation and a national footprint, this role is designed for a results‑driven leader who knows how to hold teams accountable and scale performance.
This role drives non-traditional marketing performance through clear expectations, measurable goals, and disciplined execution. You'll set strategy, evaluate placement effectiveness, and ensure leaders and teams are consistently delivering against KPIs tied to leads, cost efficiency, and conversion.
What You'll Own:
Lead regional non-traditional marketing strategy tied directly to performance metrics
Hold leaders and staff accountable to non-traditional marketing goals, KPIs, and conversion targets
Evaluate sponsorships, retail, event, and field placements based on ROI
Coach, train, and develop leaders, presenters, and brand ambassador teams
Drive performance management, time management, and goal execution
Travel 50–75% to support teams, review execution, and reinforce standards
What We're Looking For:
Prior non‑traditional marketing experience required (retail, events, or field marketing)
Experience managing large, high‑volume teams across multiple locations
Proven ability to hold leaders and frontline teams accountable to metrics
Comfortable working in fast‑paced, field‑based environments
Willingness to travel 50–75%, including evenings and weekends as needed
Success in this role means non-traditional marketing delivers predictable, scalable results across markets—not just activity. You'll create clarity around expectations, reinforce accountability, and elevate team performance.
We offer competitive benefits, a values‑driven culture, and the opportunity to scale non-traditional marketing at a regional level. If you're ready to lead non-traditional marketing, apply today and grow your non-traditional marketing leadership career while shaping the future of non-traditional marketing with Renewal by Andersen.
#J-18808-Ljbffr