Logo
job logo

Salesforce Marketing Cloud (Dallas)

VDart, Dallas, TX, United States


Role: Salesforce Marketing CloudLocation: Dallas, TX(Onsite mandatory)Duration: ContractKey Responsibilities1. Platform Leadership & GovernanceLead end-to-end implementation of Salesforce Marketing Cloud across multiple business units.Oversee platform governance, roadmap, adoption, and scalable architecture.Establish best practices around platform usage, security, compliance, and data retention.2. Solution Design & Technical ImplementationArchitect SFMC solutions including Email Studio, Journey Builder, Automation Studio, Contact Builder, Personalization StudioDesign and implement automation workflows, personalized campaigns, preference centers, and multi-channel journeys.Build and optimize data models, data extensions, and segmentation logic.Develop customizations using AMPscript, SQL, APIs, and integrate with Salesforce CRM and external systems.Set up and monitor SFMC connectors and data synchronization processes.3. Cross-Functional CollaborationPartner with marketing, sales, data, and IT teams to translate business requirements into technical solutions.Guide internal and external development/support teams.4. Quality Assurance & OptimizationManage testing cycles (UAT, regression, performance testing) and ensure high-quality platform deliveryLead deliverability monitoring, including IP reputation, authentication, and bounce management.Interpret Marketing Cloud Intelligence analytics for continuous optimization.5. Team Leadership & EnablementLead and mentor SFMC developers, consultants, and specialists.Provide technical guidance, documentation, and training to stakeholders and end-users.Required Skills & QualificationsTechnical Skills5+ years hands‑on experience with Salesforce Marketing Cloud.Expertise in Email Studio, Journey Builder, Automation Studio, Contact Builder.Strong SQL, AMPscript, HTML/JavaScript, API development skills.Experience with Salesforce CRM integration and data pipelines.Leadership & Strategy2+ years of team lead or technical leadership experience.Ability to translate business needs into scalable marketing automation solutions.Preferred CertificationsSalesforce Marketing Cloud ConsultantSalesforce Email SpecialistSalesforce Marketing Cloud DeveloperIndustry:Computer SoftwareExperience:N/ASkills:Salesforce Marketing Cloud, Email Studio, Automation Studio, Journey Builder, Contact Builder