Product Marketing Manager
Nightfall AI, Palo Alto, CA, United States
Nightfall is an AI-native unified data loss prevention and insider risk management platform protecting sensitive data across SaaS apps, GenAI tools, email, endpoints, and more. Hundreds of customers, from AI innovators to top 10 banks, rely on Nightfall to detect and stop data exfiltration at scale.
We’re hiring a
Product Marketing Manager
to own how our product is explained to the market and how our messaging turns into pipeline. This role combines product marketing, content marketing, and GTM execution. You will translate complex security technology into clear narratives, build sales materials, and ensure our marketing programs are measurable and performance-driven.
We are looking for someone who can operate strategically and independently, understanding not just how to create content but why it exists and how it drives revenue.
Responsibilities Product Messaging & Narrative
Translate complex cybersecurity and AI technologies into clear narratives for enterprise buyers
Own product messaging frameworks and ensure consistent positioning across all marketing and sales materials
Develop product content including solution briefs, sales decks, web pages, and product explainers
Partner closely with product and engineering teams to deeply understand platform capabilities
Sales Enablement
Create materials that help sales clearly explain Nightfall’s platform and differentiation
Build sales decks, one-pagers, competitive positioning, and product explainers
Ensure messaging consistency across marketing, sales, and customer conversations
Go-to-Market Execution
Support launches of new features and platform capabilities
Coordinate messaging across product, marketing, and sales
Build the assets required for successful launches including blogs, decks, webinars, and sales materials
Create materials for webinars, events, executive briefings, and reports
Distribution & Channel Strategy
Own Nightfall’s LinkedIn publishing cadence and content performance
Ensure content is distributed strategically across channels, not published ad hoc
Collaborate with the growth team to support campaigns and outbound initiatives
Implement and maintain UTM tracking and attribution for marketing initiatives
Use data and performance insights to refine messaging, campaigns, and content strategy
Qualifications
5–8 years experience in product marketing, content marketing, or technical marketing
Exceptional writing ability and the ability to explain complex technology clearly
Experience building sales enablement materials and product messaging
Strong understanding of marketing metrics, attribution, and campaign performance
Familiarity with UTM tracking, marketing analytics, and reporting dashboards
Fluent using AI tools to accelerate research, content creation, messaging development, and sales enablement production
Comfortable operating independently and defining marketing priorities
Highly organized with strong project management and execution skills
Environment Nightfall AI takes pride in being an equal‑opportunity employer. We value a diverse and global talent pool and the collaboration that results from having a diverse and inclusive team. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Our hiring decisions are based exclusively on merit, qualifications, and business needs.
Compensation Employee compensation will be determined based on interview performance, level of experience, specialization of skills, and market rate. During the offer discussion, your recruiter will review the finalized base salary, bonus (for applicable roles), benefits & perks, and stock options as they’ll be reflected in the offer letter.
Compensation Range: $120K - $140K
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We’re hiring a
Product Marketing Manager
to own how our product is explained to the market and how our messaging turns into pipeline. This role combines product marketing, content marketing, and GTM execution. You will translate complex security technology into clear narratives, build sales materials, and ensure our marketing programs are measurable and performance-driven.
We are looking for someone who can operate strategically and independently, understanding not just how to create content but why it exists and how it drives revenue.
Responsibilities Product Messaging & Narrative
Translate complex cybersecurity and AI technologies into clear narratives for enterprise buyers
Own product messaging frameworks and ensure consistent positioning across all marketing and sales materials
Develop product content including solution briefs, sales decks, web pages, and product explainers
Partner closely with product and engineering teams to deeply understand platform capabilities
Sales Enablement
Create materials that help sales clearly explain Nightfall’s platform and differentiation
Build sales decks, one-pagers, competitive positioning, and product explainers
Ensure messaging consistency across marketing, sales, and customer conversations
Go-to-Market Execution
Support launches of new features and platform capabilities
Coordinate messaging across product, marketing, and sales
Build the assets required for successful launches including blogs, decks, webinars, and sales materials
Create materials for webinars, events, executive briefings, and reports
Distribution & Channel Strategy
Own Nightfall’s LinkedIn publishing cadence and content performance
Ensure content is distributed strategically across channels, not published ad hoc
Collaborate with the growth team to support campaigns and outbound initiatives
Implement and maintain UTM tracking and attribution for marketing initiatives
Use data and performance insights to refine messaging, campaigns, and content strategy
Qualifications
5–8 years experience in product marketing, content marketing, or technical marketing
Exceptional writing ability and the ability to explain complex technology clearly
Experience building sales enablement materials and product messaging
Strong understanding of marketing metrics, attribution, and campaign performance
Familiarity with UTM tracking, marketing analytics, and reporting dashboards
Fluent using AI tools to accelerate research, content creation, messaging development, and sales enablement production
Comfortable operating independently and defining marketing priorities
Highly organized with strong project management and execution skills
Environment Nightfall AI takes pride in being an equal‑opportunity employer. We value a diverse and global talent pool and the collaboration that results from having a diverse and inclusive team. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. Our hiring decisions are based exclusively on merit, qualifications, and business needs.
Compensation Employee compensation will be determined based on interview performance, level of experience, specialization of skills, and market rate. During the offer discussion, your recruiter will review the finalized base salary, bonus (for applicable roles), benefits & perks, and stock options as they’ll be reflected in the offer letter.
Compensation Range: $120K - $140K
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