Marketing Intern: Brand & Social Strategy
Tilray Brands, Inc., Portland, OR, United States
About Tilray Brands
Agegate - Tilray
(Portland, OR)
Full-time, on site
About Tilray Brands
Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY) is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment, elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy, wellness and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.
Agegate - Tilray
Compensation:
$20.00/hr
Internship Length:
June 8, 2026 – August 14, 2026
OVERVIEW:
The Shock Top Marketing Intern supports consumer communications, cultural activation, social content, sales enablement, and program operations to drive brand relevance and trial. This role is hands‑on and cross‑functional—partnering with brand, comms, social, legal/compliance, procurement, agencies, and sales/wholesaler teams—while learning to operate in Shock Top’s brand voice and at the speed of culture.
RESPONSIBILITIES:
Consumer Communications (Inbox & Brand Voice)
Learn Shock Top’s voice and tone guide; apply it consistently in email responses and templated replies. Triage consumer emails: categorize, determine urgency, and route to correct owners (e.g., legal, PR, CX, sales, product). Draft response templates for common inquiries; track updates in a template library. Surface weekly insights (top themes, sentiment, issues).
Strategic & Conceptual Marketing Support (1YP)
Participate in concepting sessions for priority brand moments (e.g., seasonal peaks, cultural tentpoles). Ideate on concepts and support in outlining plans and notes as needed. Support milestone tracking and stakeholder updates.
Sweepstakes & Sampling Fulfillment
Coordinate prize procurement, winner communications, and logistics with approved fulfillment partners. Ensure all sweepstakes executions meet legal, regulatory, age‑gate, and alcohol marketing requirements. Maintain asset checklists for prize kits, sample kits, media kits. Track budget and unit economics.
Social Media Ideation & Content Support
Pitch timely, brand‑safe content ideas tied to cultural moments/zeitgeist, holidays, tentpoles, and dayparts/occasions relevant to Shock Top consumption. Develop low‑lift content drafts (copy suggestions, meme formats, moodboards) in the Shock Top voice. Track performance vs. benchmarks with Social Media Manager.
QUALIFICATIONS:
Working towards a marketing / advertising degree is preferred Must be 21 years of age or older Must have an interest in beer Knowledge or proficiency / willingness to learn design programs (Adobe Suite, PowerPoint, Canva) Social Media proficiency, posting / commenting / the basics Willingness to brainstorm, ideate, kick ideas around Curious about the beer industry CPG / Beverage alc space, learn more and have a good time
Tilray welcomes applications from all qualified individuals and is committed to employment equity and diversity in the workplace. Tilray does not use artificial intelligence tools to screen, assess, or select applicants.
Accommodations are available for applicants with disabilities throughout the recruitment process. If you require accommodations for interviews or other meetings, please advise when submitting your application.
Please note that Tilray does not authorize, engage, or sponsor any consultants, agencies or organizations that seek certain personal or financial information from you (e.g. passwords, login ids, credit card information). Tilray does not charge any application, processing or onboarding fee at any stage of the recruitment or hiring process.
Tilray does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to Tilray or any of its subsidiaries, directly or indirectly, will be considered Tilray Brands, Inc. property. Tilray will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for engaged services to submit resumes.
#J-18808-Ljbffr
Agegate - Tilray
(Portland, OR)
Full-time, on site
About Tilray Brands
Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY) is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment, elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy, wellness and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.
Agegate - Tilray
Compensation:
$20.00/hr
Internship Length:
June 8, 2026 – August 14, 2026
OVERVIEW:
The Shock Top Marketing Intern supports consumer communications, cultural activation, social content, sales enablement, and program operations to drive brand relevance and trial. This role is hands‑on and cross‑functional—partnering with brand, comms, social, legal/compliance, procurement, agencies, and sales/wholesaler teams—while learning to operate in Shock Top’s brand voice and at the speed of culture.
RESPONSIBILITIES:
Consumer Communications (Inbox & Brand Voice)
Learn Shock Top’s voice and tone guide; apply it consistently in email responses and templated replies. Triage consumer emails: categorize, determine urgency, and route to correct owners (e.g., legal, PR, CX, sales, product). Draft response templates for common inquiries; track updates in a template library. Surface weekly insights (top themes, sentiment, issues).
Strategic & Conceptual Marketing Support (1YP)
Participate in concepting sessions for priority brand moments (e.g., seasonal peaks, cultural tentpoles). Ideate on concepts and support in outlining plans and notes as needed. Support milestone tracking and stakeholder updates.
Sweepstakes & Sampling Fulfillment
Coordinate prize procurement, winner communications, and logistics with approved fulfillment partners. Ensure all sweepstakes executions meet legal, regulatory, age‑gate, and alcohol marketing requirements. Maintain asset checklists for prize kits, sample kits, media kits. Track budget and unit economics.
Social Media Ideation & Content Support
Pitch timely, brand‑safe content ideas tied to cultural moments/zeitgeist, holidays, tentpoles, and dayparts/occasions relevant to Shock Top consumption. Develop low‑lift content drafts (copy suggestions, meme formats, moodboards) in the Shock Top voice. Track performance vs. benchmarks with Social Media Manager.
QUALIFICATIONS:
Working towards a marketing / advertising degree is preferred Must be 21 years of age or older Must have an interest in beer Knowledge or proficiency / willingness to learn design programs (Adobe Suite, PowerPoint, Canva) Social Media proficiency, posting / commenting / the basics Willingness to brainstorm, ideate, kick ideas around Curious about the beer industry CPG / Beverage alc space, learn more and have a good time
Tilray welcomes applications from all qualified individuals and is committed to employment equity and diversity in the workplace. Tilray does not use artificial intelligence tools to screen, assess, or select applicants.
Accommodations are available for applicants with disabilities throughout the recruitment process. If you require accommodations for interviews or other meetings, please advise when submitting your application.
Please note that Tilray does not authorize, engage, or sponsor any consultants, agencies or organizations that seek certain personal or financial information from you (e.g. passwords, login ids, credit card information). Tilray does not charge any application, processing or onboarding fee at any stage of the recruitment or hiring process.
Tilray does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to Tilray or any of its subsidiaries, directly or indirectly, will be considered Tilray Brands, Inc. property. Tilray will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for engaged services to submit resumes.
#J-18808-Ljbffr