Sales Manager
Sonesta Hotels International Corporation in, Charlotte, NC, United States
We’re Sonesta International Hotels.
The 8th largest hotel company in the U.S.—and growing fast.
An epic blend of full-service and focused hotels in major cities, Sonesta’s uniquely diverse portfolio of owned, managed, and franchised properties makes us everywhere you want to be. Driven by the human side of hospitality, we deliver service with passion, loyalty with purpose, and experiences that truly connect.
Together We Thrive —bringing quality, value, and amazing hospitality to every guest, every stay, across 1000+ properties in eight countries and counting.
Job Description Summary The Sales Manager sets the tone for Sonesta’s Culture of Caring. We expect leaders to focus on creating amazing moments for guests, planners, and team members, and to dig deep to find ways to create success for the hotel. The Sales Manager is responsible for executing the strategy of the hotel, as defined by the Director of Sales, to maximize group revenues, occupancy, and market share for the hotel. The Sales Manager will uncover new opportunities, foster and maintain client relationships, and creating and implementing specific account and/or segment-based sales strategies and tactical plans. The Sales Manager will work directly with the Director of Sales and sales team.
Job Duties & Responsibilities
Deliver on the promise of Sonesta Service in all interactions with guests and clients. Manage according to the Sonesta G.U.E.S.T. standards and instill a passion for customer service in all associates of the hotel.
Achieve personal and team goals as assigned
Prospect, solicit, negotiate, and book new and repeat business within deployment to ensure maximization of revenue to achieve budgeted revenue goals.
Utilize both direct sales strategies and inside sales strategies to develop new accounts, maintain existing accounts, and develop new relationships
Monitor and handle inquiry calls and provide client proposals in accordance with established departmental policies and procedures
Arrange and conduct special events, site inspections, and off-site presentations for potential clients
Attend sales, revenue, and department meetings as appropriate
Create and implement hotel-level tactical sales plans that drive measurable incremental occupancy, increase average rates, increase business volume during off-peak periods.
Enhance the image of the hotel in local community.
Deliver sales activities/performance to ensure actual sales exceed the established revenue plan.
Analyze current/potential market and sales trends and coordinate all activities to maintain and increase revenue and market share through added business volume and increased rate.
Develop and maintain positive relationships with officials and representatives of local community groups.
Act as “Manager on duty” as required.
Attend Evening Social and Breakfast events as a representative of the management team of the hotel and to prospect for additional sales leads as required.
Perform any other job-related duties as assigned
Specific Job Knowledge & Skills
2 years of hotel-related sales experience required. Experience with Catering preferred
1 year of sales experience in a 4-Diamond hotel with 8,000+sqft of function space is preferred
Excellent verbal and written communication skills
Excellent interpersonal and customer service skills
Excellent organizational skills and attention to detail
High school degree or equivalent required. Bachelor's Degree preferred
Ability to speak, read, and write fluent English, other languages beneficial.
Mathematical skills, including basic math, budgeting, profit/loss concepts, percentages, and variances.
Strong analytical and problem-solving skills
Ability to prioritize and organize work assignments
Delphi FDC and Opera PMS experience a plus
Proficient with Microsoft Office Suite or related software
Valid driver’s license required.
Carrying, lifting or pulling items weighing up to 25 pounds.
Additional Job Information / Anticipated Benefits Sonesta recognizes that benefits play a vital role in helping ensure the health and financial security of employees and their families. We offer a variety of benefits to our employees including:
Medical, Dental and Vision Insurance
Health Savings Account with Company Match
401(k) Retirement Plan with Company Match
Paid Vacation and Sick Days
Sonesta Hotel Discounts
Educational Assistance
Paid Parental Leave
Company Paid Life Insurance
Company Paid Short Term and Long Term Disability Insurance
Various Employee Perks and Discounts
Hospital Indemnity
Critical Illness Insurance
Accident Insurance
Sonesta is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or other characteristics protected by law.
Upon submitting your application, please ensure you complete a full application in addition to attaching a resume. Incomplete applications received will not be considered.
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An epic blend of full-service and focused hotels in major cities, Sonesta’s uniquely diverse portfolio of owned, managed, and franchised properties makes us everywhere you want to be. Driven by the human side of hospitality, we deliver service with passion, loyalty with purpose, and experiences that truly connect.
Together We Thrive —bringing quality, value, and amazing hospitality to every guest, every stay, across 1000+ properties in eight countries and counting.
Job Description Summary The Sales Manager sets the tone for Sonesta’s Culture of Caring. We expect leaders to focus on creating amazing moments for guests, planners, and team members, and to dig deep to find ways to create success for the hotel. The Sales Manager is responsible for executing the strategy of the hotel, as defined by the Director of Sales, to maximize group revenues, occupancy, and market share for the hotel. The Sales Manager will uncover new opportunities, foster and maintain client relationships, and creating and implementing specific account and/or segment-based sales strategies and tactical plans. The Sales Manager will work directly with the Director of Sales and sales team.
Job Duties & Responsibilities
Deliver on the promise of Sonesta Service in all interactions with guests and clients. Manage according to the Sonesta G.U.E.S.T. standards and instill a passion for customer service in all associates of the hotel.
Achieve personal and team goals as assigned
Prospect, solicit, negotiate, and book new and repeat business within deployment to ensure maximization of revenue to achieve budgeted revenue goals.
Utilize both direct sales strategies and inside sales strategies to develop new accounts, maintain existing accounts, and develop new relationships
Monitor and handle inquiry calls and provide client proposals in accordance with established departmental policies and procedures
Arrange and conduct special events, site inspections, and off-site presentations for potential clients
Attend sales, revenue, and department meetings as appropriate
Create and implement hotel-level tactical sales plans that drive measurable incremental occupancy, increase average rates, increase business volume during off-peak periods.
Enhance the image of the hotel in local community.
Deliver sales activities/performance to ensure actual sales exceed the established revenue plan.
Analyze current/potential market and sales trends and coordinate all activities to maintain and increase revenue and market share through added business volume and increased rate.
Develop and maintain positive relationships with officials and representatives of local community groups.
Act as “Manager on duty” as required.
Attend Evening Social and Breakfast events as a representative of the management team of the hotel and to prospect for additional sales leads as required.
Perform any other job-related duties as assigned
Specific Job Knowledge & Skills
2 years of hotel-related sales experience required. Experience with Catering preferred
1 year of sales experience in a 4-Diamond hotel with 8,000+sqft of function space is preferred
Excellent verbal and written communication skills
Excellent interpersonal and customer service skills
Excellent organizational skills and attention to detail
High school degree or equivalent required. Bachelor's Degree preferred
Ability to speak, read, and write fluent English, other languages beneficial.
Mathematical skills, including basic math, budgeting, profit/loss concepts, percentages, and variances.
Strong analytical and problem-solving skills
Ability to prioritize and organize work assignments
Delphi FDC and Opera PMS experience a plus
Proficient with Microsoft Office Suite or related software
Valid driver’s license required.
Carrying, lifting or pulling items weighing up to 25 pounds.
Additional Job Information / Anticipated Benefits Sonesta recognizes that benefits play a vital role in helping ensure the health and financial security of employees and their families. We offer a variety of benefits to our employees including:
Medical, Dental and Vision Insurance
Health Savings Account with Company Match
401(k) Retirement Plan with Company Match
Paid Vacation and Sick Days
Sonesta Hotel Discounts
Educational Assistance
Paid Parental Leave
Company Paid Life Insurance
Company Paid Short Term and Long Term Disability Insurance
Various Employee Perks and Discounts
Hospital Indemnity
Critical Illness Insurance
Accident Insurance
Sonesta is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or other characteristics protected by law.
Upon submitting your application, please ensure you complete a full application in addition to attaching a resume. Incomplete applications received will not be considered.
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