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Sales Marketing Manager

Pyramid Global Hospitality, Berkeley, CA, United States


Experience an energizing Residence Inn by Marriott Berkeley. Soaring 17 stories high, this Berkeley, CA hotel features 331 suites with fully equipped kitchens, separate living spaces, and a thoughtful collection of modern amenities. We offer over 15,000 sq.ft. of flexible meeting & event space as well as a rooftop restaurant and bar with spectacular views of the San Francisco Bay Area. Located in the heart of Downtown Berkeley, half a block from Downtown Berkeley BART station and several bus routes making it simple to commute to and from your new career adventure. At Residence Inn Berkeley, not only do we welcome DIVERSITY, We embrace it, encourage it, and celebrate it. CARE / RESPECT / REWARDS EEOC/ADA/VET/LGBTQ+

What you will have an opportunity to do:

The Study Hall Rooftop Lounge Sales & Marketing Manager is responsible for driving wedding-related event sales and food & beverage revenue for Study Hall Rooftop Lounge and the Residence Inn Berkeley hotel function space. This role focuses exclusively on wedding lifecycle events and associated room blocks, positioning Study Hall as a premier rooftop venue for wedding rehearsals & celebrations in Berkeley.

This position manages the full wedding sales cycle, from lead response and tours through contracting and execution, while supporting targeted social media activation that generates qualified wedding leads. This role works closely with the Director of Catering & Convention Services, Culinary Team, Food & Beverage leadership, and Sparkle Digital Marketing to develop compelling wedding packages, seasonal offerings, and rooftop experiences. An active on-property presence is required for key events, activations, and wedding-related programming.

ESSENTIAL FUNCTIONS: Wedding Sales & Revenue Generation (Primary Focus) Drive wedding-related event sales for:

Study Hall Rooftop Lounge

(welcome receptions, rehearsal dinners, after-parties, rooftop buyouts)

Residence Inn Berkeley function space

(bridal showers, farewell brunches, indoor wedding events)

Primary wedding event focus includes:

Bridal and wedding showers

Welcome receptions

After-parties

Wedding weekend events tied to hotel room blocks

Responsibilities include:

Proactively selling and closing wedding business through outbound prospecting, referrals, planners, venues, and partnerships

Managing a consistent and accurate wedding sales pipeline using CRM systems

Conducting personalized site tours highlighting rooftop ambiance, guest experience, and wedding-friendly layouts

Creating customized proposals and packages aligned with wedding budgets, minimum spend requirements, and profitability targets

Negotiating contracts, deposits, billing terms, and payment schedules

Driving incremental revenue through bundled offerings (rooftop + function space, room blocks, F&B enhancements)*

Meet or exceed assigned goals for wedding bookings, food & beverage revenue, buyouts, and room nights tied to wedding events.

Wedding Event Planning Support & Execution

Serve as the primary point of contact for wedding clients from inquiry through post-event follow-up

Prepare and distribute accurate event documentation (BEOs, timelines, floor plans)

Partner closely with Culinary, Banquets, Front Office, and Hotel Leadership to ensure seamless execution

Support service recovery and guest concerns in alignment with Pyramid Global Hospitality standards

Wedding-Focused Social Media Activation

Collaborate with Sparkle Digital Marketing to promote Study Hall as a wedding destination

Support wedding-focused campaigns with content, messaging, CTAs, and on-site visuals

Convert social media inquiries and DMs into qualified wedding leads and bookings

Participate in styled shoots, influencer collaborations, and wedding content days

Ensure guest consent, brand standards, and compliance for all posted content

Wedding Partnerships & Programming Develop partnerships with:

Wedding planners and coordinators

Wedding venues and referral partners

Collaborate with the Chef and Culinary Team to design:

Wedding reception menus

Welcome reception packages

Rooftop brunch and farewell experiences

Recommend and promote signature wedding offerings such as:

“After-Party Buyout Experience”

“Farewell Brunch Packages”

What are we looking for? · Proven success selling and servicing social events with a strong revenue focus

· Strong prospecting, negotiation, and pipeline management skills

· Exceptional client communication and relationship-building abilities

· Highly organized with strong attention to detail across multiple events

· Comfortable supporting brand visibility through social media and on-property storytelling

· Collaborative, service-driven, and aligned with Pyramid Global Hospitality values

· Minimum 2+ years of experience in hotel sales, catering/event sales, or restaurant/lounge event sales

· Wedding and social event sales experience preferred

· Experience with CRM and event systems (e.g., Delphi/FDC, CI/TY, Sertifi, or similar) preferred

· Familiarity with basic content tools (e.g., Canva, CapCut) a plus

· Flexible schedule required, including evenings, weekends, and select holidays

· On-property presence required for tours, client meetings, events, programming, and activations

*Additional responsibilities as directed by the manager

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