Int Channel Marketing Specialist
Transamerica, Denver, CO, United States
About Us
At Transamerica, hard work, innovative thinking, and personal accountability are qualities we honor and reward. We understand the potential of leveraging the talents of a diverse workforce and embrace an environment where employees enjoy a balance between their careers, families, communities, and personal interests.
Job Description Summary Execute cross‑functional marketing campaigns to support the sale of company products and services in annuities, life insurance, mutual funds, employee benefits, and retirement.
Responsibilities
Manage digital and promotional activities related to strategy, execution, and reporting.
Handle multiple components of marketing campaigns for all mediums, including websites, social media, blogs, email, and collateral.
Participate in discussions on marketing planning, campaign development, and program execution.
Help evaluate project effectiveness using qualitative and quantitative methods.
Partner with the creative team to create marketing assets and copy for assigned campaign work.
Adhere to established processes and workflows related to end‑to‑end campaign strategy and execution.
Assist in campaign analytics reporting and review; help create plans based on learnings, and translate into actionable plans.
Qualifications
Bachelor’s degree in marketing, business, communications, or equivalent experience.
Two years of experience in marketing communications, digital marketing, or project management.
Experience executing digital campaigns and marketing programs.
Moderate understanding of traditional and digital platforms.
Technical acumen.
Creative thinker.
Excellent communication and relationship building skills.
Organizational skills and the ability to manage multiple projects in a fast‑paced environment.
Preferred Qualifications
Familiarity with content management, workflow, and other marketing tools such as CMD, CRM, DAM, Workflow, Salesforce Marketing Cloud, Workfront.
Financial services industry experience.
Working Conditions
Office Environment.
Compensation The salary for this position generally ranges between $65,000 - $75,000 annually. The salary range is a good faith estimate and actual starting pay is determined by qualifications, experience, geography, work location designation (in‑office, hybrid, remote) and operational needs. Salary may vary above and below the stated amounts, as permitted by applicable law. Additionally, this position is typically eligible for an Annual Bonus based on the Company Bonus Plan/Individual Performance and is at the Company’s discretion.
Benefits
Competitive Pay
Bonus for Eligible Employees
Pension Plan
401(k) Match
Employee Stock Purchase Plan
Tuition Reimbursement
Disability Insurance
Medical Insurance
Dental Insurance
Vision Insurance
Employee Discounts
Career Training & Development Opportunities
Paid Time Off starting at 160 hours annually for employees in their first year of service
Ten (10) paid holidays per year (typically mirroring NYSE holidays)
Be Well Company holistic wellness program, including Wellness Coaching and Reward Dollars
Parental Leave – fifteen (15) days of paid parental leave per calendar year for eligible employees with at least one year of service at the time of birth, placement of an adopted child, or placement of a foster child
Adoption Assistance
Employee Assistance Program
Back‑Up Care Program
PTO for Volunteer Hours
Employee Matching Gifts Program
Employee Resource Groups
Inclusion and Diversity Programs
Employee Recognition Program
Referral Bonus Programs
#J-18808-Ljbffr
At Transamerica, hard work, innovative thinking, and personal accountability are qualities we honor and reward. We understand the potential of leveraging the talents of a diverse workforce and embrace an environment where employees enjoy a balance between their careers, families, communities, and personal interests.
Job Description Summary Execute cross‑functional marketing campaigns to support the sale of company products and services in annuities, life insurance, mutual funds, employee benefits, and retirement.
Responsibilities
Manage digital and promotional activities related to strategy, execution, and reporting.
Handle multiple components of marketing campaigns for all mediums, including websites, social media, blogs, email, and collateral.
Participate in discussions on marketing planning, campaign development, and program execution.
Help evaluate project effectiveness using qualitative and quantitative methods.
Partner with the creative team to create marketing assets and copy for assigned campaign work.
Adhere to established processes and workflows related to end‑to‑end campaign strategy and execution.
Assist in campaign analytics reporting and review; help create plans based on learnings, and translate into actionable plans.
Qualifications
Bachelor’s degree in marketing, business, communications, or equivalent experience.
Two years of experience in marketing communications, digital marketing, or project management.
Experience executing digital campaigns and marketing programs.
Moderate understanding of traditional and digital platforms.
Technical acumen.
Creative thinker.
Excellent communication and relationship building skills.
Organizational skills and the ability to manage multiple projects in a fast‑paced environment.
Preferred Qualifications
Familiarity with content management, workflow, and other marketing tools such as CMD, CRM, DAM, Workflow, Salesforce Marketing Cloud, Workfront.
Financial services industry experience.
Working Conditions
Office Environment.
Compensation The salary for this position generally ranges between $65,000 - $75,000 annually. The salary range is a good faith estimate and actual starting pay is determined by qualifications, experience, geography, work location designation (in‑office, hybrid, remote) and operational needs. Salary may vary above and below the stated amounts, as permitted by applicable law. Additionally, this position is typically eligible for an Annual Bonus based on the Company Bonus Plan/Individual Performance and is at the Company’s discretion.
Benefits
Competitive Pay
Bonus for Eligible Employees
Pension Plan
401(k) Match
Employee Stock Purchase Plan
Tuition Reimbursement
Disability Insurance
Medical Insurance
Dental Insurance
Vision Insurance
Employee Discounts
Career Training & Development Opportunities
Paid Time Off starting at 160 hours annually for employees in their first year of service
Ten (10) paid holidays per year (typically mirroring NYSE holidays)
Be Well Company holistic wellness program, including Wellness Coaching and Reward Dollars
Parental Leave – fifteen (15) days of paid parental leave per calendar year for eligible employees with at least one year of service at the time of birth, placement of an adopted child, or placement of a foster child
Adoption Assistance
Employee Assistance Program
Back‑Up Care Program
PTO for Volunteer Hours
Employee Matching Gifts Program
Employee Resource Groups
Inclusion and Diversity Programs
Employee Recognition Program
Referral Bonus Programs
#J-18808-Ljbffr