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Senior Strategic Brand Management Coordinator

Learfield IMG College, Atlanta, GA, United States


Position Title: Senior Strategic Brand Management Coordinator

Requisition ID: R101035

Location: Atlanta, GA

Full/Part-Time: Full time

About Us Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield’s presence in college sports and live events delivers influence and maximizes reach to target audiences. With data-based solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors’ Cup, supporting athletic departments across all divisions.

Our people-first culture is the foundation of our business and is reflective of our approach to building meaningful relationships with our employees, partners, and fans. The company strives each day to deliver the mission statement and embody the core values that make Learfield an exciting place to work.

Our Mission Powering the connection of fans to the brands and experiences they love.

Our Core Values Build

Trust

| Be Fans of

One Another

| Power

Tomorrow

| Create & Connect

Communities

| Have

Fun

Essential Duties & Responsibilities:

Handle overall administration (day-to-day questions, requests, and renewals) for top SBM accounts

Assist with assigning products for new/auto requests

Lead the updating of Monday.com with all collaborations and upcoming program details

Provide support to two Apparel Managers

Day-to-day contact (via phone and email) for licensees

Process addenda, phase 2’s, and contracts (if new companies are added)

Attend and participate in divisional and departmental meetings

Develop a knowledge and understanding of licensees and product categories to be a resource internally (i.e. Staff) and externally (i.e. Institutions, retailers, etc.)

In the absence of the Manager, present the review agenda and requests to the review committee

Work with Managers to establish regular update calls/meetings and line reviews with licensees; send internal recaps

Oversee the account transition process internally (from licensing to SBM)

Assist with royalty reporting errors

Create the product development document for special programs to present to institutions

Cross collaboration with Partnerships, Marketing, SBM, and Apparel

Assist with Special Projects

Minimum Qualifications:

Bachelor's degree or equivalent work experience

Strong organizational skills

Ability to multi-task

Proficient knowledge of MS Office Suite

Experience within the retail and/or apparel industry a plus

Benefits Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.

Equal Employment Opportunity Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

Equal employment opportunity, including veterans and individuals with disabilities.

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