Senior Digital Strategist - AI Adoption
Adobe, California, MO, United States
Senior Adoption Digital Strategist – AI Transformation
About The Role
Adobe Customer Solutions is seeking a Senior Adoption Digital Strategist with expertise in transformation, operating model design, and enterprise change management to lead adoption and value realization for Adobe’s most complex, high‑impact customer programs. This role is designed for a senior adoption leader with AI gravitas and deep passion – someone who can confidently advise executives on how AI reshapes operating models, decision‑making, governance, and workforce capabilities, not just how tools are deployed. The Senior Adoption Digital Strategist operates as a trusted advisor to C‑suite and senior leadership, shaping adoption strategy across multi‑year, multi‑workstream transformations. Has robust experience using AI agents for internal impact and is comfortable navigating ambiguity, scale, and complexity especially for AI programs.
What You’ll Do Drive Enterprise Adoption Strategy
Own and shape end‑to‑end adoption strategies for large‑scale, AI‑enabled transformation programs
Apply advanced change management expertise (Prosci ADKAR) to complex organizational, cultural, and capability shifts driven by marketing tech stack
Translate AI strategy into clear adoption roadmaps spanning operating model, governance, roles, and behaviors
Advise on AI Operating Models Lead future‑state operating model design for organizations adopting AI at scale. Define decision rights, governance structures, accountability models, and cross‑functional ways of working enabled. Guide leaders through the organizational trade‑offs required to move from experimentation to enterprise AI adoption.
Drive Complex Program Adoption Drive adoption across adoption‑workstreams, multi‑geography, and multi‑year programs. Anticipate and manage adoption risks across interdependent teams, platforms, and business units. Partner with program leadership to integrate operating models and change strategy into overall program governance.
Executive Leadership Serve as an advisor to executives across Marketing, Digital, IT, Data, Operations, and HR. Lead executive visioning sessions focused on AI strategy, adoption readiness, and organizational implications. Communicate complex AI and organizational concepts with clarity, confidence, and executive presence.
Measure Value & Institutionalize Change Define adoption and value metrics tied to AI usage, behavior change, and business outcomes. Establish feedback loops and governance mechanisms to sustain AI adoption over time. Ensure AI adoption is responsible, scalable, and embedded into day‑to‑day operations.
Develop Capability & Practice Leadership
Mentor and develop strategists
Help set standards for AI adoption, operating model design, and change management excellence
Contribute thought leadership that builds Adobe’s point of view on AI adoption
What You Bring Required Qualifications
5‑7+ years of experience in adoption, change management, operating model design, or digital transformation roles within consulting or enterprise environments
Active Prosci ADKAR certification (or equivalent enterprise change methodology)
Demonstrated experience leading enterprise‑scale transformation programs
Deep expertise in operating model design and organizational change
Exceptional executive communication and storytelling skills, including executive‑ready presentations
AI agent creation skills
Strong strategic, analytical, and systems‑thinking capabilities
Bachelor’s degree required
Willingness to travel to client sites as needed
About Adobe Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry‑leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity. Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth.
Let’s Adobe together At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.
Equal Employment Opportunity Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic.
Accessibility Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call +1 408‑536‑3015.
AI Use Guidelines for Interviews Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.
Expected Pay Range The U.S. pay range for this position is $131,600 ‑ $245,300 annually. In California, the pay range is $169,400 ‑ $245,300. In addition, certain roles may be eligible for long‑term incentives in the form of a new hire equity award.
State‑Specific Notices California: Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
Colorado: If this role is open to hiring in Colorado, the application window will remain open until at least the stated date and time in Pacific Time.
Massachusetts: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment.
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What You’ll Do Drive Enterprise Adoption Strategy
Own and shape end‑to‑end adoption strategies for large‑scale, AI‑enabled transformation programs
Apply advanced change management expertise (Prosci ADKAR) to complex organizational, cultural, and capability shifts driven by marketing tech stack
Translate AI strategy into clear adoption roadmaps spanning operating model, governance, roles, and behaviors
Advise on AI Operating Models Lead future‑state operating model design for organizations adopting AI at scale. Define decision rights, governance structures, accountability models, and cross‑functional ways of working enabled. Guide leaders through the organizational trade‑offs required to move from experimentation to enterprise AI adoption.
Drive Complex Program Adoption Drive adoption across adoption‑workstreams, multi‑geography, and multi‑year programs. Anticipate and manage adoption risks across interdependent teams, platforms, and business units. Partner with program leadership to integrate operating models and change strategy into overall program governance.
Executive Leadership Serve as an advisor to executives across Marketing, Digital, IT, Data, Operations, and HR. Lead executive visioning sessions focused on AI strategy, adoption readiness, and organizational implications. Communicate complex AI and organizational concepts with clarity, confidence, and executive presence.
Measure Value & Institutionalize Change Define adoption and value metrics tied to AI usage, behavior change, and business outcomes. Establish feedback loops and governance mechanisms to sustain AI adoption over time. Ensure AI adoption is responsible, scalable, and embedded into day‑to‑day operations.
Develop Capability & Practice Leadership
Mentor and develop strategists
Help set standards for AI adoption, operating model design, and change management excellence
Contribute thought leadership that builds Adobe’s point of view on AI adoption
What You Bring Required Qualifications
5‑7+ years of experience in adoption, change management, operating model design, or digital transformation roles within consulting or enterprise environments
Active Prosci ADKAR certification (or equivalent enterprise change methodology)
Demonstrated experience leading enterprise‑scale transformation programs
Deep expertise in operating model design and organizational change
Exceptional executive communication and storytelling skills, including executive‑ready presentations
AI agent creation skills
Strong strategic, analytical, and systems‑thinking capabilities
Bachelor’s degree required
Willingness to travel to client sites as needed
About Adobe Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry‑leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity. Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth.
Let’s Adobe together At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.
Equal Employment Opportunity Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic.
Accessibility Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call +1 408‑536‑3015.
AI Use Guidelines for Interviews Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.
Expected Pay Range The U.S. pay range for this position is $131,600 ‑ $245,300 annually. In California, the pay range is $169,400 ‑ $245,300. In addition, certain roles may be eligible for long‑term incentives in the form of a new hire equity award.
State‑Specific Notices California: Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.
Colorado: If this role is open to hiring in Colorado, the application window will remain open until at least the stated date and time in Pacific Time.
Massachusetts: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment.
#J-18808-Ljbffr