Staff UX Content Strategist, Frame.io
Adobe, San Francisco, CA, United States
The Opportunity
The Adobe Design Content Strategy (ADCS) team is looking for a Staff UX Content Strategist to join our team, supporting Frame.io. We use our expertise in language and communication to shape experiences across Adobe’s products and services. Our work ranges from content design and in‑product UX writing to developing standards and guidelines for our design system, and more.
Frame.io, an Adobe Company, is changing the future of how creative work gets done by helping over 1 million creative professionals seamlessly collaborate from all over the world. We have built a product that creatives recognize and love through constant innovation and incredible attention to detail.
Important note: This is not a content marketing or advertising copywriting role. What you’ll do
Define and drive the content strategy vision for Frame.io’s product experience, from onboarding to advanced workflows.
Partner with product, engineering, research, and design leads to create cohesive, user‑centered experiences.
Craft clear, purposeful, and on‑brand in‑product content that supports Frame.io.
Lead UX content strategy for major product initiatives, owning end‑to‑end content execution across surfaces and platforms.
Develop and scale content frameworks, voice and tone guidelines, and reusable patterns specific to Frame.io, ensuring they align with and complement Adobe’s broader design and content system, Spectrum.
Identify and lead high‑impact opportunities to evolve product language, taxonomy, and information architecture.
Mentor designers and cross‑functional teammates on best practices in UX writing, content design, and systems thinking.
Collaborate with the broader Adobe Design org to ensure consistency across Adobe Creative Cloud experiences.
Use research and data to validate content decisions and advocate for user needs and clarity.
Establish and lead content workflows and processes across the Frame.io design and product teams, ensuring a consistent, content‑first approach that delivers high‑quality, reliable outcomes.
What you need to succeed
7+ years of experience in content design, UX writing, or UX content strategy within a product design environment.
Mastery of content strategy and design practices, including expertise in naming and messaging.
A strong portfolio of work that showcases strategic thinking skills, high attention to craft, and a clear design point of view in your work.
Strong storytelling skills to communicate complex visions and influence stakeholders.
Ability to develop and test a range of content and design solutions across different styles and contexts.
A collaborative mindset and ability to work peer‑to‑peer with senior leaders across functions.
Passion for user advocacy and a commitment to elevating design quality and consistency.
Experience developing taxonomies and information architectures that support intuitive navigation, content discovery, and scalable design systems.
Experience with Figma and other collaborative design tools.
Nice to have, but not required
Experience working with digital/media asset management systems
Systems and standards development
Experience with Adobe Creative Cloud apps
Expected Pay Range U.S. pay range: $146,300–$274,300 annually. In California, the pay range for this position is $189,400–$274,300. In New York, the pay range for this position is $189,400–$274,300. In Washington, the pay range for this position is $181,100–$262,250.
Equal Employment Opportunity Statement Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.
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Frame.io, an Adobe Company, is changing the future of how creative work gets done by helping over 1 million creative professionals seamlessly collaborate from all over the world. We have built a product that creatives recognize and love through constant innovation and incredible attention to detail.
Important note: This is not a content marketing or advertising copywriting role. What you’ll do
Define and drive the content strategy vision for Frame.io’s product experience, from onboarding to advanced workflows.
Partner with product, engineering, research, and design leads to create cohesive, user‑centered experiences.
Craft clear, purposeful, and on‑brand in‑product content that supports Frame.io.
Lead UX content strategy for major product initiatives, owning end‑to‑end content execution across surfaces and platforms.
Develop and scale content frameworks, voice and tone guidelines, and reusable patterns specific to Frame.io, ensuring they align with and complement Adobe’s broader design and content system, Spectrum.
Identify and lead high‑impact opportunities to evolve product language, taxonomy, and information architecture.
Mentor designers and cross‑functional teammates on best practices in UX writing, content design, and systems thinking.
Collaborate with the broader Adobe Design org to ensure consistency across Adobe Creative Cloud experiences.
Use research and data to validate content decisions and advocate for user needs and clarity.
Establish and lead content workflows and processes across the Frame.io design and product teams, ensuring a consistent, content‑first approach that delivers high‑quality, reliable outcomes.
What you need to succeed
7+ years of experience in content design, UX writing, or UX content strategy within a product design environment.
Mastery of content strategy and design practices, including expertise in naming and messaging.
A strong portfolio of work that showcases strategic thinking skills, high attention to craft, and a clear design point of view in your work.
Strong storytelling skills to communicate complex visions and influence stakeholders.
Ability to develop and test a range of content and design solutions across different styles and contexts.
A collaborative mindset and ability to work peer‑to‑peer with senior leaders across functions.
Passion for user advocacy and a commitment to elevating design quality and consistency.
Experience developing taxonomies and information architectures that support intuitive navigation, content discovery, and scalable design systems.
Experience with Figma and other collaborative design tools.
Nice to have, but not required
Experience working with digital/media asset management systems
Systems and standards development
Experience with Adobe Creative Cloud apps
Expected Pay Range U.S. pay range: $146,300–$274,300 annually. In California, the pay range for this position is $189,400–$274,300. In New York, the pay range for this position is $189,400–$274,300. In Washington, the pay range for this position is $181,100–$262,250.
Equal Employment Opportunity Statement Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.
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