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SOCIAL MEDIA MANAGER

Grubbs Family of Dealerships, Grapevine, TX, United States


Social Media Manager Grubbs Family of Dealerships Salary: $50,000 – $60,000 per year based on

experience.

About the Role Grubbs Family of Dealerships is seeking a creative, organized, and driven Social Media Manager to oversee and execute social media efforts across multiple dealership locations. This role will be responsible for maintaining a consistent brand voice, supporting dealership initiatives, and helping drive engagement through relevant and timely content.

Key Responsibilities Social Media Management

Manage and oversee all social media accounts across the Grubbs Family of Dealerships, ensuring consistency in brand voice, tone, and visual identity

Develop and maintain a comprehensive social media content calendar aligned with seasonal campaigns, dealership events, OEM initiatives, and community engagement opportunities

Create original, engaging content while also curating and adapting OEM-provided assets for local use in alignment with Grubbs brand standards

Repurpose and optimize content across platforms to maximize reach, engagement, and performance

Collaborate with internal teams and external partners (photographers, videographers, and dealership staff) to capture authentic dealership and customer content

Reporting & Optimization

Provide monthly performance reports to leadership, including:

Social media performance (growth, reach, engagement, and top-performing content)

Reputation trends (average star rating, review response rate, and sentiment analysis)

Key wins, opportunities, and areas of concern

Use insights and data to continuously refine content strategy and improve overall performance

Skills & Proficiencies

Strong knowledge of major social media platforms (Facebook, Instagram, TikTok, LinkedIn, YouTube, X/Twitter)

Familiarity with social scheduling and management tools (Meta Business Suite, Sprout Social, Later, Hootsuite, etc.)

Experience in content creation, basic graphic design (Canva/Adobe), and brand storytelling

Strong communication and customer service skills, particularly in public-facing interactions

Highly organized with the ability to manage multiple locations, priorities, and deadlines

What We’re Looking For

A self-starter who can manage multiple accounts without constant direction

Someone who understands both content creation and execution

A team player who can collaborate with dealership staff and leadership

A candidate who can bring a local, authentic voice to dealership marketing—not just repost generic content

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