Vice President of Marketing & Communications
The National Council of Young Men’s Christian Associations of the United States of America, Lincoln, NE, United States
The Vice President of Marketing & Communications supports the work of the Y, a leading nonprofit, charitable organization committed to strengthening community through youth development, healthy living, and social responsibility . Serving as a member of the President & CEO’s Senior Leadership Team, this position provides strategic leadership and direction for association‑wide marketing, communications, and brand stewardship . The Vice President ensures alignment of the YMCA brand across all locations and platforms and leads cause‑driven, people‑first storytelling that positions the YMCA as a modern community impact organization . This role advances the YMCA’s mission by strengthening visibility, trust, engagement, and relevance in the community while supporting membership growth, philanthropic efforts, and organizational unity.
OUR CULTURE
Our mission and core values are brought to life by our culture. In the Y, we strive to live our cause of strengthening communities with purpose and intentionality every day. We are welcoming: we are open to all. We are a place where you can belong and become. We are genuine: we value you and embrace your individuality. We are hopeful: we believe in you and your potential to become a catalyst in the world. We are nurturing: we support you in your journey to develop your full potential. We are determined: above all else, we are on a relentless quest to make our community stronger beginning with you.
- Bachelor’s degree in marketing, Communications, Public Relations, or related field required; Master’s degree preferred.
- Minimum of 8 years of progressively responsible leadership experience in marketing and communications; nonprofit or mission‑driven experience preferred.
- Demonstrated experience in brand management, storytelling, and communications strategy within a multi‑site or complex organization.
- Strong written, verbal, and interpersonal communication skills.
- Ability to relate effectively to diverse groups of people from all social and economic segments of the community.
- YMCA Organizational Leader certification preferred or ability to obtain within required timeframe.