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Director - Marketing & Corporate Strategy

TypTap Insurance Company, California, MO, United States


## Description**JOB SUMMARY**The Director of Marketing & Corporate Strategy is responsible for leading the organization’s marketing initiatives while driving strategic planning that supports long-term business growth. This role oversees brand positioning, market analysis, and corporate strategic initiatives. The Director partners closely with executive leadership to align marketing efforts with company objectives, identify growth opportunities, and strengthen the organization’s competitive position in the market.**ESSENTIAL DUTIES & RESPONSIBILITIES****Marketing Leadership*** Develop and execute comprehensive marketing strategies that support revenue growth and brand visibility.* Lead brand positioning, messaging, and corporate communications to ensure consistency across all channels.* Oversee marketing campaigns, digital marketing, content strategy, and events* Partner with executive leadership to manage public relations.* Monitor marketing performance metrics and optimize campaigns to maximize ROI.* Manage marketing budgets and allocate resources effectively.**Leadership & Collaboration*** Collaborate with business development, product, and operations teams to align go-to-market strategies.* Ensure marketing efforts support sales pipeline development.* Present marketing performance and strategic insights to executive leadership.**Corporate Strategy*** Partner with executive leadership to develop and implement the company’s strategic growth plan.* Conduct market research, competitive analysis, and industry trend monitoring to inform strategic decisions.* Identify new market opportunities, partnerships, and expansion strategies.* Lead cross-functional strategic initiatives that support company growth.* Develop business cases and strategic presentations for senior leadership.**REQUIRED SKILLS & EXPERIENCE*** Proven experience leading marketing teams and managing cross-functional initiatives.* Strong analytical and strategic thinking skills.* Experience with digital marketing platforms, CRM systems, and marketing analytics tools.* Excellent communication, leadership, and presentation skills.* Experience in insurance, technology, SaaS, or related industries.* Background in corporate strategy, consulting, or strategic planning.* Experience supporting company growth, product launches, or market expansion.**EDUCATION & TRAINING*** Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred).* 7–10+ years of progressive experience in marketing, strategy, or business development.To foster Exzeo’s commitment to creating a collaborative work environment, remote workers will be required to report to a central office location for one week every quarter for collaboration, team building, and educational exercises.Exzeo offers

100% employer-paid health, dental, vision, life, and disability insurance for employees, a flexible paid time off plan, a 401(k) match, and bonus potential. #J-18808-Ljbffr