Social Marketing Manager, Series, Amazon MGM Studios
Amazon, Arlington, VA, United States
Job ID:
10376041 | Amazon.com Services LLC
Amazon MGM Studios is the home for talent, creating and producing Original films and television series for a global audience. Original series premiere exclusively on Prime Video, which is available in more than 240 countries and territories worldwide. Amazon MGM Studios also produces and acquires Original movies for theatrical release and exclusively for Prime Video.
A Social Marketing Manager will oversee and execute social media campaigns for Prime Original Series, driving a best‑in‑class customer experience and engagement. The role requires excellent customer instincts, an aptitude for developing insights‑driven ideas, deep knowledge of each platform’s unique offerings, a keen eye for compelling and innovative content, and excellent project management skills.
Develop and execute social media campaigns to drive awareness, buzz, follower growth and engagement across long‑lead, launch and sustain marketing phases for Prime Original Series.
Work closely and collaboratively across marketing strategy, creative, paid social, PR and synergy teams to champion social‑first ideas and execute global integrated activations, events and strategies.
Manage agencies and oversee campaign planning and management.
Collaborate with social platforms to identify new opportunities and develop innovative activations ahead of competitors.
Develop and own goals and performance metrics for the social handles; monitor regularly to understand effectiveness of strategy and creative and recommend continuous improvement.
Effectively communicate plans to partners, agencies, and stakeholders.
Continuously ideate and innovate within the social space.
Establish ongoing audit and optimization efforts to ensure the integrity and efficacy of social media plans.
Monitor, analyze and report competitive marketing campaigns.
Basic Qualifications
5+ years of professional non‑internship marketing experience.
Experience using data and metrics to drive improvements.
Experience building and optimizing multiple, simultaneous marketing campaigns.
Experience managing or working within cross‑functional marketing and creative teams.
Experience creating visual assets for digital, mobile, and social.
5+ years experience in digital or social marketing.
Preferred Qualifications
Experience delivering paid media campaigns spanning TV, print ads and digital/social channels.
Experience in the entertainment industry.
Experience managing relationships with external partners, including showrunners and talent.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include working safely and cooperatively with other employees, supervisors, and staff; adhering to standards of excellence despite stressful conditions; communicating effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and following all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
The base salary range for this position is 78,800.00 – 137,900.00 USD annually. Your Amazon package will include sign‑on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location.
Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans), EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage, 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .
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10376041 | Amazon.com Services LLC
Amazon MGM Studios is the home for talent, creating and producing Original films and television series for a global audience. Original series premiere exclusively on Prime Video, which is available in more than 240 countries and territories worldwide. Amazon MGM Studios also produces and acquires Original movies for theatrical release and exclusively for Prime Video.
A Social Marketing Manager will oversee and execute social media campaigns for Prime Original Series, driving a best‑in‑class customer experience and engagement. The role requires excellent customer instincts, an aptitude for developing insights‑driven ideas, deep knowledge of each platform’s unique offerings, a keen eye for compelling and innovative content, and excellent project management skills.
Develop and execute social media campaigns to drive awareness, buzz, follower growth and engagement across long‑lead, launch and sustain marketing phases for Prime Original Series.
Work closely and collaboratively across marketing strategy, creative, paid social, PR and synergy teams to champion social‑first ideas and execute global integrated activations, events and strategies.
Manage agencies and oversee campaign planning and management.
Collaborate with social platforms to identify new opportunities and develop innovative activations ahead of competitors.
Develop and own goals and performance metrics for the social handles; monitor regularly to understand effectiveness of strategy and creative and recommend continuous improvement.
Effectively communicate plans to partners, agencies, and stakeholders.
Continuously ideate and innovate within the social space.
Establish ongoing audit and optimization efforts to ensure the integrity and efficacy of social media plans.
Monitor, analyze and report competitive marketing campaigns.
Basic Qualifications
5+ years of professional non‑internship marketing experience.
Experience using data and metrics to drive improvements.
Experience building and optimizing multiple, simultaneous marketing campaigns.
Experience managing or working within cross‑functional marketing and creative teams.
Experience creating visual assets for digital, mobile, and social.
5+ years experience in digital or social marketing.
Preferred Qualifications
Experience delivering paid media campaigns spanning TV, print ads and digital/social channels.
Experience in the entertainment industry.
Experience managing relationships with external partners, including showrunners and talent.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include working safely and cooperatively with other employees, supervisors, and staff; adhering to standards of excellence despite stressful conditions; communicating effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and following all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
The base salary range for this position is 78,800.00 – 137,900.00 USD annually. Your Amazon package will include sign‑on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location.
Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans), EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage, 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits .
#J-18808-Ljbffr