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Marketing Application System Analyst

Sentara Health, Virginia Beach, VA, United States


Overview Sentara Health is looking to hire a Remote Marking Applications System Analyst. Candidates must reside in Virginia or North Carolina. The Marking Applications System Analyst acts as a critical member of the team responsible for optimizing Customer Relationship Management (CRM) applications, digital communication campaigns, and electronic marketing programs. This position will specifically support the digital setup, execution, and analysis of CRM marketing and sales programs, including data collection, organization, segmentation, and analysis, scoring and modeling, and will be responsible for creating and managing databases, performance reports, and customer analytics.

City/State: Virginia Beach, VA

Work Shift: First (Days)

Responsibilities

Optimize CRM applications, digital communication campaigns, and electronic marketing programs.

Support the digital setup, execution, and analysis of CRM marketing and sales programs.

Collect, organize, segment, and analyze data; perform scoring and modeling.

Create and manage databases, performance reports, and customer analytics.

Qualifications

Bachelor's degree required.

2 years of digital marketing and analytics experience required.

Digital analyst certification preferred.

Experience in digital analytics and marketing campaign management in a CRM environment.

Advanced working knowledge of CRM systems and digital analytics tools required.

Experience in a multi-channel marketing environment.

Benefits

Medical, Dental, Vision plans

Adoption, Fertility and Surrogacy Reimbursement up to $10,000

Paid Time Off and Sick Leave

Paid Parental & Family Caregiver Leave

Emergency Backup Care

Long-Term, Short-Term Disability, and Critical Illness plans

Life Insurance

401k/403B with Employer Match

Tuition Assistance – $5,250/year and discounted educational opportunities through Guild Education

Student Debt Pay Down – $10,000

Reimbursement for certifications and free access to complete CEUs and professional development

Pet Insurance

Legal Resources Plan

Annual discretionary bonus if established system and employee eligibility criteria are met.

Equal Opportunity Statement Sentara Health is an equal opportunity employer and prides itself on the diversity and inclusiveness of its workforce. Diversity, inclusion, and belonging is a guiding principle of the organization to ensure its workforce reflects the communities it serves. Tobacco-free environment.

Remote Work Availability For positions that are available as remote work, Sentara Health employs associates in the following states: Alabama, Delaware, Florida, Georgia, Idaho, Indiana, Kansas, Louisiana, Maine, Maryland, Minnesota, Nebraska, Nevada, New Hampshire, North Carolina, North Dakota, Ohio, Oklahoma, Pennsylvania, South Carolina, South Dakota, Tennessee, Texas, Utah, Virginia, Washington, West Virginia, Wisconsin, and Wyoming.

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