
Customer Sales Lead - Hannaford
Campbell Soup, Indianapolis, IN, United States
Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover.Swanson, and V8.
Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.
Why Campbell’s…
Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
Campbell’s offers unlimited sick time along with paid time off and holiday pay.
If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
Giving back to the communities where our employees work and live is very important to Campbell’s. Our "Campbell’s Cares" program matches employee donations and/or volunteer activity up to $1,500 annually.
Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.
How you will make history here… As the Customer Sales Lead , you will drive joint business planning and commercial execution for the Hannaford Bakery, Salty, Cookie/Cracker, and Deli businesses. You will shape strategies that fuel net sales, volume, trade efficiency, profit, and share growth across your assigned categories. By developing strong relationships with key customer partners and leveraging insights, you will influence Distribution, Shelving, Merchandising, and Pricing (DSMP) outcomes and deliver results that matter.
Must be willing to travel to Hannaford HQ (Maine), Camden, NJ World Headquarters , and market locations.
Candidates located regionally to Maine preferred.
What you will do…
Utilize theE4 systemto build optimal customer plans that drive portfolio performance.
Develop and executetrade promotion strategiesfocused on improved ROI.
Monitor and update customer business plans and managetrade budgets, spending, and volumeto deliver sales objectives.
Applyshopper and category management practicesto identify trends and growth opportunities, leveraging Shopper Insights and Category Management resources.
Partner with Sales Strategy to delivercollaborative marketing programsaligned with brand and customer priorities.
Conductpost-event analysesto evaluate promotional effectiveness and optimize future plans.
Leadcategory business reviewsto highlight performance, consumer trends, and growth opportunities.
Translate brand strategies into action by influencing key decision makers, including buyers, category managers, and merchandising teams.
Build accuratemonthly forecastsusing delivery, consumption, and inventory data; identify risks or opportunities proactively.
Sell in new items and work with customer partners to secureoptimal distribution.
Leadcross-portfolio seasonal platforms(Back to School, Holiday, Big Game, Summer) to drive volume, profit, and share growth.
Identify and activateincremental volume and in-line spaceopportunities; guide Retail execution of customer-specific plans.
Proactively monitor and manageDSMP principlesacross categories.
Who you will work with…
Key customer stakeholders includingbuyers, category managers, merchandising leaders, and marketing teams
Internal cross-functional partners acrossSales Strategy, Category Management, Finance, Field Operations, and Supply Chain
Retail execution teams responsible for in‑store implementation
What you bring to the table… (MUST HAVE)
Bachelor’s degree
5+ years ofCPG sales and/or category managementexperience
Experience as an account manager (Hannaford preferred)
Strongproblem-solving, analytical, technical, and negotiation skills
Demonstratedinterpersonal, written, and verbal communication skills
Solid understanding ofP&L management, forecasting, trade management, and supply chain dynamics
Ability to build productive relationships at multiple levels within a customer organization
It would be great if you have… (NICE TO HAVE)
DSD experience
Deep knowledge ofCategory & Brand Management
Experience managing complex customer relationships and competitive environments
Compensation and Benefits: The target base salary range for this full-time, salaried position is between
$109,700-$157,700
Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.
The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
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Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.
Why Campbell’s…
Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).
Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.
Campbell’s offers unlimited sick time along with paid time off and holiday pay.
If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.
Giving back to the communities where our employees work and live is very important to Campbell’s. Our "Campbell’s Cares" program matches employee donations and/or volunteer activity up to $1,500 annually.
Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.
How you will make history here… As the Customer Sales Lead , you will drive joint business planning and commercial execution for the Hannaford Bakery, Salty, Cookie/Cracker, and Deli businesses. You will shape strategies that fuel net sales, volume, trade efficiency, profit, and share growth across your assigned categories. By developing strong relationships with key customer partners and leveraging insights, you will influence Distribution, Shelving, Merchandising, and Pricing (DSMP) outcomes and deliver results that matter.
Must be willing to travel to Hannaford HQ (Maine), Camden, NJ World Headquarters , and market locations.
Candidates located regionally to Maine preferred.
What you will do…
Utilize theE4 systemto build optimal customer plans that drive portfolio performance.
Develop and executetrade promotion strategiesfocused on improved ROI.
Monitor and update customer business plans and managetrade budgets, spending, and volumeto deliver sales objectives.
Applyshopper and category management practicesto identify trends and growth opportunities, leveraging Shopper Insights and Category Management resources.
Partner with Sales Strategy to delivercollaborative marketing programsaligned with brand and customer priorities.
Conductpost-event analysesto evaluate promotional effectiveness and optimize future plans.
Leadcategory business reviewsto highlight performance, consumer trends, and growth opportunities.
Translate brand strategies into action by influencing key decision makers, including buyers, category managers, and merchandising teams.
Build accuratemonthly forecastsusing delivery, consumption, and inventory data; identify risks or opportunities proactively.
Sell in new items and work with customer partners to secureoptimal distribution.
Leadcross-portfolio seasonal platforms(Back to School, Holiday, Big Game, Summer) to drive volume, profit, and share growth.
Identify and activateincremental volume and in-line spaceopportunities; guide Retail execution of customer-specific plans.
Proactively monitor and manageDSMP principlesacross categories.
Who you will work with…
Key customer stakeholders includingbuyers, category managers, merchandising leaders, and marketing teams
Internal cross-functional partners acrossSales Strategy, Category Management, Finance, Field Operations, and Supply Chain
Retail execution teams responsible for in‑store implementation
What you bring to the table… (MUST HAVE)
Bachelor’s degree
5+ years ofCPG sales and/or category managementexperience
Experience as an account manager (Hannaford preferred)
Strongproblem-solving, analytical, technical, and negotiation skills
Demonstratedinterpersonal, written, and verbal communication skills
Solid understanding ofP&L management, forecasting, trade management, and supply chain dynamics
Ability to build productive relationships at multiple levels within a customer organization
It would be great if you have… (NICE TO HAVE)
DSD experience
Deep knowledge ofCategory & Brand Management
Experience managing complex customer relationships and competitive environments
Compensation and Benefits: The target base salary range for this full-time, salaried position is between
$109,700-$157,700
Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.
The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
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