Marketing Director: Pediasure and Pedialyte
Abbott Laboratories, Chicago, IL, United States
Marketing Director: Pediasure and Pedialyte page is loaded## Marketing Director: Pediasure and Pedialytelocations:
United States - Illinois - Abbott Parktime type:
Tempo Integralposted on:
Publicado hojejob requisition id:
31145592Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.Descritivo de CargoThis role leads the strategy for Pediasure & Pedialyte, driving innovation, global product launches, and impactful marketing programs to support ANI’s business around the world. The Pediasure & Pedialyte Marketing Director strengthens brand growth and scientific credibility through best‐in‐class HCP marketing programs, KOL engagement, and the development of global messaging and materials for healthcare professionals. The role also owns the brand’s budget withing Central Marketing, ensuring effective resource allocation and ROI. Close partnership with Medical, R&D, Regulatory, and regional teams ensures alignment and successful global execution.Key outputs for this position include:* **Innovation Pipeline**: Build and manage a short-, mid-, and long‐term innovation pipeline for the brand.* **Launch Readiness:** Provide marketing launch toolkits, volume inputs, and supply chain management and regional alignment to ensure flawless execution.* **HCP & KOL Strategy**: Lead global HCP marketing, KOL engagement, and congress strategy with strong regional partnership.* **Claims & Communications**: Maintain a steady pipeline of impactful consumer and HCP claims to reinforce global scientific leadership.Major Responsibilities: * **Brand Strategy & Leadership:** Develop and lead the ANI brand strategy for the Pediasure & Pedialyte portfolio, ensuring cohesive execution across regions and alignment with cross- functional teams.* **Innovation & Pipeline Acceleration:** Identify growth opportunities driven by emerging science, clinical evidence, consumer behavior, and category needs. Partner with R&D, Medical Affairs, and Regulatory teams to accelerate innovation speed‐to‐market.* Enable the introduction of global Pedialyte innovations into LATAM and manage related projects* **HCP Marketing Programs:**
+ Responsible for developing and implementing HCP marketing programs.
+ Partner with R&D, Medical, regulatory to translate clinical evidence into compelling, compliant HCP claims.
+ Leads the strategy and oversees program execution at select international scientific congresses, ensuring strong scientific presence and impactful engagement.Education:•
BS / BA in Marketing, Management, or Business required.Desired Background:* Proven experience in brand management with strong strategic thinking and effective collaboration with cross-functional partners.* Global or regional marketing experience highly preferred, including leadership of major product launches.* Excellent written and verbal English communication skills.* 12+ years of progressive career development in Marketing.* Strong communication and presentation skills* Solid financial acumen and analytical capability with strong critical‐thinking skills.* Experience planning and executing medical or scientific congresses.* Demonstrated ability to turn strategy into actionable plans with execution.* Proven ability to develop effective annual work plans and develop budgets and to consistently deliver against targets in a timely manner**The base pay for this position is**$149,300.00 – $298,700.00In specific locations, the pay range may vary from the range posted.Família de CargoProduct ManagementDivisãoANI International NutritionLocalidadeUnited States > Abbott Park : AP06CLocalidades AdicionaisTurno de TrabalhoStandardViagemYes, 20 % of the TimeVigilância médicaNot ApplicableAtividades de trabalho significativasContinuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO\_English.pdfEEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO\_Spanish.pdf #J-18808-Ljbffr
United States - Illinois - Abbott Parktime type:
Tempo Integralposted on:
Publicado hojejob requisition id:
31145592Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries.Descritivo de CargoThis role leads the strategy for Pediasure & Pedialyte, driving innovation, global product launches, and impactful marketing programs to support ANI’s business around the world. The Pediasure & Pedialyte Marketing Director strengthens brand growth and scientific credibility through best‐in‐class HCP marketing programs, KOL engagement, and the development of global messaging and materials for healthcare professionals. The role also owns the brand’s budget withing Central Marketing, ensuring effective resource allocation and ROI. Close partnership with Medical, R&D, Regulatory, and regional teams ensures alignment and successful global execution.Key outputs for this position include:* **Innovation Pipeline**: Build and manage a short-, mid-, and long‐term innovation pipeline for the brand.* **Launch Readiness:** Provide marketing launch toolkits, volume inputs, and supply chain management and regional alignment to ensure flawless execution.* **HCP & KOL Strategy**: Lead global HCP marketing, KOL engagement, and congress strategy with strong regional partnership.* **Claims & Communications**: Maintain a steady pipeline of impactful consumer and HCP claims to reinforce global scientific leadership.Major Responsibilities: * **Brand Strategy & Leadership:** Develop and lead the ANI brand strategy for the Pediasure & Pedialyte portfolio, ensuring cohesive execution across regions and alignment with cross- functional teams.* **Innovation & Pipeline Acceleration:** Identify growth opportunities driven by emerging science, clinical evidence, consumer behavior, and category needs. Partner with R&D, Medical Affairs, and Regulatory teams to accelerate innovation speed‐to‐market.* Enable the introduction of global Pedialyte innovations into LATAM and manage related projects* **HCP Marketing Programs:**
+ Responsible for developing and implementing HCP marketing programs.
+ Partner with R&D, Medical, regulatory to translate clinical evidence into compelling, compliant HCP claims.
+ Leads the strategy and oversees program execution at select international scientific congresses, ensuring strong scientific presence and impactful engagement.Education:•
BS / BA in Marketing, Management, or Business required.Desired Background:* Proven experience in brand management with strong strategic thinking and effective collaboration with cross-functional partners.* Global or regional marketing experience highly preferred, including leadership of major product launches.* Excellent written and verbal English communication skills.* 12+ years of progressive career development in Marketing.* Strong communication and presentation skills* Solid financial acumen and analytical capability with strong critical‐thinking skills.* Experience planning and executing medical or scientific congresses.* Demonstrated ability to turn strategy into actionable plans with execution.* Proven ability to develop effective annual work plans and develop budgets and to consistently deliver against targets in a timely manner**The base pay for this position is**$149,300.00 – $298,700.00In specific locations, the pay range may vary from the range posted.Família de CargoProduct ManagementDivisãoANI International NutritionLocalidadeUnited States > Abbott Park : AP06CLocalidades AdicionaisTurno de TrabalhoStandardViagemYes, 20 % of the TimeVigilância médicaNot ApplicableAtividades de trabalho significativasContinuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO\_English.pdfEEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO\_Spanish.pdf #J-18808-Ljbffr