Program Account Manager, Branded Merchandise eCommerce Sales
BDA, Atlanta, GA, United States
Program Manager, Branded Merchandise eCommerce Sales
Atlanta, Georgia, United States
Most companies claim to have the best people. We say to them, "Keep dreaming." Our people are second to none. They set us apart with their entrepreneurial spirit and ambition. They come to us from the likes of Amazon, Microsoft, Nordstrom, Starbucks and the sports world, bringing energy, bold ideas and a willingness to dive into the unfamiliar. It’s our people that make BDA the top global Merchandise Agency to work for.
Location Requirement
This role follows a flexible onsite schedule and requires working
onsite four (4) days per week, with one (1) remote day , at one of the following BDA office locations: Atlanta, GA (ideal), Austin or Dallas, TX, Troy, MI, Indianapolis, IN.
To be considered, candidates
must live within a reasonable commuting distance
of one of these offices, as regular in‑person collaboration is essential to this role.
Position Overview At BDA, this position is internally known as a
Program Manager —the person responsible for managing promotional merchandising programs and eCommerce assortments for our clients (not a technical or IT‑focused program management role).
We are looking for a strategic and results‑driven Program Sales Manager to lead our online sales initiatives and drive growth through effective merchandise assortment, inventory management, and marketing strategies. As the Program Sales Manager, you will play a crucial role in optimizing our online product offerings, ensuring inventory availability, and implementing targeted marketing campaigns to maximize sales and profitability.
Key Responsibilities
Primary client contact on assigned account(s), requiring expert understanding of the client(s) business, industry, and competitors.
Sales Strategy:
Develop and implement sales strategies to achieve revenue targets, including pricing strategies, promotional campaigns, and cross‑selling initiatives.
Merchandise Assortment:
Drive the strategic assortment plan that aligns with client preferences, market trends, and objectives.
Marketing Collaboration:
Collaborate with the marketing team to develop online marketing campaigns that drive traffic, increase conversion rates, and enhance customer engagement.
Data Analysis:
Utilize analytics tools to track sales performance, evaluate marketing campaign effectiveness, and identify opportunities for optimization.
Competitive Analysis:
Monitor competitor activities and market trends to identify opportunities and threats, adjusting strategies accordingly to maintain a competitive edge.
Customer Experience:
Ensure a seamless and user‑friendly online shopping experience by optimizing product listings, navigation, and checkout processes.
Cross‑functional Collaboration:
Work closely with Program Ops managers, marketing, and inventory teams to ensure seamless execution of merchandising initiatives.
Team Leadership:
Develop high‑performing program sales coordinators, providing guidance, mentorship, and support to achieve departmental goals.
Collaborate with inventory team to monitor inventory levels, initial buys, re‑buys and liquidation of discontinued stock.
Other job duties and projects as assigned.
Job Skills and Traits
Proven ability to sell solutions and strategies to multiple clients.
Proven ability to influence clients towards mutually beneficial solutions.
Solution oriented.
Ability to prioritize and manage multiple tasks/assignments to meet deadlines.
Highly organized and detail oriented.
Understand and manage forecasting, budgets and P&L statements.
Clear and effective communication skills with both internal and external stakeholders.
Results focused – consistently achieves profitable sales goals.
Ability to remain flexible and willing to change strategies as business needs dictate.
Qualifications
Bachelor’s degree in Business Administration, Marketing, or a related field.
Proven experience in e‑commerce sales management, preferably in a retail or consumer goods environment.
Strong understanding of e‑commerce platforms, digital marketing strategies, and online merchandising techniques.
Proficiency in data analysis and e‑commerce analytics tools (e.g., Google Analytics, Adobe Analytics).
Excellent communication skills with the ability to collaborate cross‑functionally and influence stakeholders.
Strategic thinker with a track record of driving sales growth through innovative merchandising and marketing strategies.
Detail‑oriented and analytical mindset with strong problem‑solving skills.
Compensation We are pleased to share the base salary range for this position is $70,000 to $82,000 with additional bonus opportunities. Compensation is determined based on geographic location, skills, education, and experience. The range is part of BDA’s total compensation and rewards programs, which includes robust PTO, vacation, a paid volunteer day, holidays, summer Fridays, benefits (medical, dental, vision, life, and AD&D insurance), 401(k), tuition reimbursement, mental health and financial wellness programs, and professional development opportunities. Certain revenue‑generating positions may be eligible for incentive compensation.
Benefits BDA is more than a workplace—it’s a family. For more than four decades we’ve promoted a vibrant and welcoming culture that not only accepts but demands you to be different. The quirky, the bold, the creative and the unique make up the foundation of a company whose most iconic brands rely on us to tell their stories through merchandise.
Application Notes Connect with us for general consideration if you are not ready to apply.
Must be 18 years or older to apply.
#J-18808-Ljbffr
Most companies claim to have the best people. We say to them, "Keep dreaming." Our people are second to none. They set us apart with their entrepreneurial spirit and ambition. They come to us from the likes of Amazon, Microsoft, Nordstrom, Starbucks and the sports world, bringing energy, bold ideas and a willingness to dive into the unfamiliar. It’s our people that make BDA the top global Merchandise Agency to work for.
Location Requirement
This role follows a flexible onsite schedule and requires working
onsite four (4) days per week, with one (1) remote day , at one of the following BDA office locations: Atlanta, GA (ideal), Austin or Dallas, TX, Troy, MI, Indianapolis, IN.
To be considered, candidates
must live within a reasonable commuting distance
of one of these offices, as regular in‑person collaboration is essential to this role.
Position Overview At BDA, this position is internally known as a
Program Manager —the person responsible for managing promotional merchandising programs and eCommerce assortments for our clients (not a technical or IT‑focused program management role).
We are looking for a strategic and results‑driven Program Sales Manager to lead our online sales initiatives and drive growth through effective merchandise assortment, inventory management, and marketing strategies. As the Program Sales Manager, you will play a crucial role in optimizing our online product offerings, ensuring inventory availability, and implementing targeted marketing campaigns to maximize sales and profitability.
Key Responsibilities
Primary client contact on assigned account(s), requiring expert understanding of the client(s) business, industry, and competitors.
Sales Strategy:
Develop and implement sales strategies to achieve revenue targets, including pricing strategies, promotional campaigns, and cross‑selling initiatives.
Merchandise Assortment:
Drive the strategic assortment plan that aligns with client preferences, market trends, and objectives.
Marketing Collaboration:
Collaborate with the marketing team to develop online marketing campaigns that drive traffic, increase conversion rates, and enhance customer engagement.
Data Analysis:
Utilize analytics tools to track sales performance, evaluate marketing campaign effectiveness, and identify opportunities for optimization.
Competitive Analysis:
Monitor competitor activities and market trends to identify opportunities and threats, adjusting strategies accordingly to maintain a competitive edge.
Customer Experience:
Ensure a seamless and user‑friendly online shopping experience by optimizing product listings, navigation, and checkout processes.
Cross‑functional Collaboration:
Work closely with Program Ops managers, marketing, and inventory teams to ensure seamless execution of merchandising initiatives.
Team Leadership:
Develop high‑performing program sales coordinators, providing guidance, mentorship, and support to achieve departmental goals.
Collaborate with inventory team to monitor inventory levels, initial buys, re‑buys and liquidation of discontinued stock.
Other job duties and projects as assigned.
Job Skills and Traits
Proven ability to sell solutions and strategies to multiple clients.
Proven ability to influence clients towards mutually beneficial solutions.
Solution oriented.
Ability to prioritize and manage multiple tasks/assignments to meet deadlines.
Highly organized and detail oriented.
Understand and manage forecasting, budgets and P&L statements.
Clear and effective communication skills with both internal and external stakeholders.
Results focused – consistently achieves profitable sales goals.
Ability to remain flexible and willing to change strategies as business needs dictate.
Qualifications
Bachelor’s degree in Business Administration, Marketing, or a related field.
Proven experience in e‑commerce sales management, preferably in a retail or consumer goods environment.
Strong understanding of e‑commerce platforms, digital marketing strategies, and online merchandising techniques.
Proficiency in data analysis and e‑commerce analytics tools (e.g., Google Analytics, Adobe Analytics).
Excellent communication skills with the ability to collaborate cross‑functionally and influence stakeholders.
Strategic thinker with a track record of driving sales growth through innovative merchandising and marketing strategies.
Detail‑oriented and analytical mindset with strong problem‑solving skills.
Compensation We are pleased to share the base salary range for this position is $70,000 to $82,000 with additional bonus opportunities. Compensation is determined based on geographic location, skills, education, and experience. The range is part of BDA’s total compensation and rewards programs, which includes robust PTO, vacation, a paid volunteer day, holidays, summer Fridays, benefits (medical, dental, vision, life, and AD&D insurance), 401(k), tuition reimbursement, mental health and financial wellness programs, and professional development opportunities. Certain revenue‑generating positions may be eligible for incentive compensation.
Benefits BDA is more than a workplace—it’s a family. For more than four decades we’ve promoted a vibrant and welcoming culture that not only accepts but demands you to be different. The quirky, the bold, the creative and the unique make up the foundation of a company whose most iconic brands rely on us to tell their stories through merchandise.
Application Notes Connect with us for general consideration if you are not ready to apply.
Must be 18 years or older to apply.
#J-18808-Ljbffr