Marketing Associate
Acadia Healthcare, Franklin, TN, United States
Overview
Marketing Associate
Location : Hybrid in Franklin, TN
Our Mission
As one of the nation's leaders in treating individuals with co-occurring mood, addiction, eating disorders, and trauma, Acadia Healthcare places a strong emphasis on our admissions & intake functions to allow us to help every possible person in need.
About the Role
The
Marketing Associate
is an internal- and external-facing position which focuses on recommending and executing marketing campaigns with a primary goal and objective of driving awareness, increasing growth, and meeting business objectives for Acadia and its brands. To achieve success, the Marketing Associate role excels at collaborating with the marketing team and facility staff to ensure that all facility-level marketing strategies are effectively and efficiently delivered.
Success in this role is accomplished by maintaining strong relationships, exceeding expectations, and providing appropriate recommendations at the facility level and within the marketing team. Additionally, this role requires successful execution of marketing strategies and providing regular recommendations that improve marketing strategies at the facility and team levels. Examples of success include; creating scalable solutions, identifying multi-facility opportunities, and developing multi-facility marketing campaigns, clear communication on marketing strategies, optimizations, and recommendations, accuracy implementation of Non-SEM campaigns. Expectation management, strong verbal and written communication, reliability, and the ability to understand and present complex strategies are essential for this position.
Compensation & Benefits
We value your expertise and dedication—and we invest in your success.
Competitive Base Salary
commensurate with experience
Comprehensive
Medical, Dental, and Vision Insurance
401(k) Plan with Company Match
Paid Time Off (PTO)
and recognized holidays
Company-paid
Basic Life and AD&D Insurance
Employee Assistance Program (EAP)
and mental wellness resources
Opportunities for
professional growth and advancement
within Acadia’s nationwide network
Responsibilities What You’ll Do
Provide marketing recommendations that align with facility goals
Develop and execute comprehensive marketing campaigns that align with facility goals
Effectively communicate and coordinate on a variety of tasks and projects with all audiences
Facilitate the delivery of collateral, communications, and other marketing requests.
Execute internal tasks to achieve facility goals, set by both marketing and facility leadership
Execute website tasks, including audits, content/page maintenance, and various improvements
Create recommendations and solutions, meet timelines, and communicate effectivelyProvide internal and external updates, guidance, and trainings on all marketing efforts
Continuously strive for quality improvement by identifying and understanding issues and opportunities
Collaborate on all digital marketing initiatives and pivot quickly, prioritize, and manage multiple priorities
Facilitate staff training on all of the above and more
Oversee internal processes and/or focus areas for appropriate facilities and service line
Qualifications Education/Experience/Skills
Bachelor’s Degree in marketing or related field (business, communications, etc.) is
REQUIRED
2+ years of experience in a marketing coordinator, account management, or customer service type role is preferred
2+ years of experience working with or speaking to complex data analysis and strategy optimization
2+ years of experience with marketing strategy creation and execution
Self-motivated with strong organizational skills and superior attention to detail
Flexibility and eagerness to identify, learn, and use new and changing technologies
Must be able to manage multiple tasks/projects simultaneously within inflexible time frames
Ability to adapt to frequent priority changes
Ability to formally & informally present to small and large audiences
Ability to work professionally with sensitive, proprietary data and information while maintaining confidentiality
Capable of working within established policies, procedures, and practices prescribed by the organization
Communicate and interact effectively with individuals at all levels, internal and external, both written and verbally
Proficiency in Microsoft Office
English proficient to skillfully communicate & present complex concepts
Licenses/Designations/Certifications
WordPress experience is preferred
Work Conditions/Hours
Normal hours are 8 a.m. – 5 p.m., Monday – Friday, typical office working conditions
Schedules may vary in accordance with business necessity
This role requires availability outside of normal business hours
While this job description is intended to be an accurate reflection of the requirements of the job, management reserves the right to add or remove duties from particular jobs when circumstances (e.g. emergencies, changes in workload, rush jobs or technological developments) dictate.
#J-18808-Ljbffr
Location : Hybrid in Franklin, TN
Our Mission
As one of the nation's leaders in treating individuals with co-occurring mood, addiction, eating disorders, and trauma, Acadia Healthcare places a strong emphasis on our admissions & intake functions to allow us to help every possible person in need.
About the Role
The
Marketing Associate
is an internal- and external-facing position which focuses on recommending and executing marketing campaigns with a primary goal and objective of driving awareness, increasing growth, and meeting business objectives for Acadia and its brands. To achieve success, the Marketing Associate role excels at collaborating with the marketing team and facility staff to ensure that all facility-level marketing strategies are effectively and efficiently delivered.
Success in this role is accomplished by maintaining strong relationships, exceeding expectations, and providing appropriate recommendations at the facility level and within the marketing team. Additionally, this role requires successful execution of marketing strategies and providing regular recommendations that improve marketing strategies at the facility and team levels. Examples of success include; creating scalable solutions, identifying multi-facility opportunities, and developing multi-facility marketing campaigns, clear communication on marketing strategies, optimizations, and recommendations, accuracy implementation of Non-SEM campaigns. Expectation management, strong verbal and written communication, reliability, and the ability to understand and present complex strategies are essential for this position.
Compensation & Benefits
We value your expertise and dedication—and we invest in your success.
Competitive Base Salary
commensurate with experience
Comprehensive
Medical, Dental, and Vision Insurance
401(k) Plan with Company Match
Paid Time Off (PTO)
and recognized holidays
Company-paid
Basic Life and AD&D Insurance
Employee Assistance Program (EAP)
and mental wellness resources
Opportunities for
professional growth and advancement
within Acadia’s nationwide network
Responsibilities What You’ll Do
Provide marketing recommendations that align with facility goals
Develop and execute comprehensive marketing campaigns that align with facility goals
Effectively communicate and coordinate on a variety of tasks and projects with all audiences
Facilitate the delivery of collateral, communications, and other marketing requests.
Execute internal tasks to achieve facility goals, set by both marketing and facility leadership
Execute website tasks, including audits, content/page maintenance, and various improvements
Create recommendations and solutions, meet timelines, and communicate effectivelyProvide internal and external updates, guidance, and trainings on all marketing efforts
Continuously strive for quality improvement by identifying and understanding issues and opportunities
Collaborate on all digital marketing initiatives and pivot quickly, prioritize, and manage multiple priorities
Facilitate staff training on all of the above and more
Oversee internal processes and/or focus areas for appropriate facilities and service line
Qualifications Education/Experience/Skills
Bachelor’s Degree in marketing or related field (business, communications, etc.) is
REQUIRED
2+ years of experience in a marketing coordinator, account management, or customer service type role is preferred
2+ years of experience working with or speaking to complex data analysis and strategy optimization
2+ years of experience with marketing strategy creation and execution
Self-motivated with strong organizational skills and superior attention to detail
Flexibility and eagerness to identify, learn, and use new and changing technologies
Must be able to manage multiple tasks/projects simultaneously within inflexible time frames
Ability to adapt to frequent priority changes
Ability to formally & informally present to small and large audiences
Ability to work professionally with sensitive, proprietary data and information while maintaining confidentiality
Capable of working within established policies, procedures, and practices prescribed by the organization
Communicate and interact effectively with individuals at all levels, internal and external, both written and verbally
Proficiency in Microsoft Office
English proficient to skillfully communicate & present complex concepts
Licenses/Designations/Certifications
WordPress experience is preferred
Work Conditions/Hours
Normal hours are 8 a.m. – 5 p.m., Monday – Friday, typical office working conditions
Schedules may vary in accordance with business necessity
This role requires availability outside of normal business hours
While this job description is intended to be an accurate reflection of the requirements of the job, management reserves the right to add or remove duties from particular jobs when circumstances (e.g. emergencies, changes in workload, rush jobs or technological developments) dictate.
#J-18808-Ljbffr