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Regional Sales Manager – East Coast

Innovations in Wallcoverings, Inc., New York, NY, United States


At Innovations, we craft inspired wallcoverings that reflect our passion for authentic design. In our 50-year history, we have experimented with materials, techniques, and textures to develop unique wallcoverings that breathe new life into interior spaces. Our timeless designs enhance any environment, be it a private home or luxury hotel, and strike the perfect balance between beauty and purpose. A family owned and operated company, now in its second generation, Innovations is located in the heart of SoHo in New York City.

Innovations is looking for a Regional Sales Manager that will be responsible for the sales growth and overall performance of the East Coast territory by providing leadership across the region’s sales network, including independent sales representatives, independent showrooms, and company-operated sales teams. This role requires a strong understanding of the interior design industry and the ability to lead, support, and align multiple sales partners toward common regional objectives.

This is a remote position requiring frequent travel and must be based in a major design market such as New York, Chicago, Atlanta, Washington DC or similar territory. Travel is expected to average approximately 50% annually.

Essential Duties and Responsibilities (Other duties may be assigned)

Develop and implement regional sales strategies aligned with company objectives.

Drive revenue growth across the East Coast territory through coordinated leadership of all regional sales channels.

Provide leadership and strategic support to independent sales representatives, independent showroom partners, and company sales representatives and showrooms.

Ensure consistent brand representation and sales execution across all regional sales partners.

Conduct regular territory reviews to evaluate performance, opportunities, and market coverage.

Build strong relationships with key architecture and interior design firms throughout the region.

Increase specification activity across hospitality, commercial, and residential design segments.

Support sales partners in securing project opportunities and strengthening key client relationships.

Conduct regular market visits, rep‑accompanied

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