Ram Product Portfolio Planner
Stellantis, Auburn Hills, MI, United States
The Ram Accessory Product Planner is responsible for the ideation, planning, pricing, and lifecycle management of Mopar Accessories and Performance components supporting current and future Ram vehicle programs. This role develops accessory products, packages, and upfit solutions that enhance vehicle capability, enable customer personalization, and strengthen Ram’s competitive position in the truck and off‑road marketplace. The planner works cross‑functionally with Engineering, Marketing, Supply Chain, Purchasing, Finance, and Product Planning teams to ensure accessory portfolios align with vehicle program milestones and broader portfolio strategies.
A core responsibility of the role is competitive benchmarking and aftermarket portfolio strategy. The planner continuously evaluates accessory offerings from OEM competitors as well as key aftermarket suppliers, to identify portfolio gaps, emerging trends, and opportunities to expand Mopar accessory offerings. This includes assessing competitor configurators, trim‑level accessory content, factory‑installed options, and dealer‑installed accessory programs to inform capability, protection, lifestyle, and appearance product strategies for Ram vehicles.
Insights from competitive benchmarking are translated into actionable accessory portfolio plans, including new Mopar Authentic accessory development, affiliated supplier partnerships, and engineering‑driven product opportunities. The role requires strong analytical and financial acumen, including development of business cases, pricing strategies, and margin models to support new accessory programs and portfolio expansion initiatives.
Key Responsibilities
Develop and manage the accessory product roadmap for Ram vehicles across appearance, protection, capability, lifestyle, and performance categories.
Identify opportunities to expand the Ram accessory portfolio through new product development, supplier partnerships, and affiliated accessory programs.
Align accessory development plans with vehicle program timing to ensure accessory readiness at vehicle launch and throughout the vehicle lifecycle.
Define accessory packages and bundled offerings that enhance vehicle capability and customer personalization.
Competitive Benchmarking & Market Gap Analysis
Conduct comprehensive benchmarking of competitor accessory portfolios including Ford, GM, Toyota, and key aftermarket brands.
Evaluate competitor vehicle configurators, trim strategies, factory‑installed accessories, and dealer‑installed option programs.
Identify capability, lifestyle, and appearance accessory gaps within the Ram portfolio and develop actionable plans to close them.
Translate competitive insights into new Mopar Authentic accessory development opportunities or affiliated supplier proposals.
Monitor aftermarket trends, emerging accessory technologies, and customer lifestyle shifts to inform future accessory portfolio planning.
Basic Qualifications
Bachelor's degree in Marketing, Business, Engineering, or similar discipline.
Minimum of 8 years of experience in one or more of the following: product planning, brand management, product/marketing strategy, engineering or other roles demonstrating leadership and ability to work in a team‑orientated environment.
Demonstrated cross‑functional leadership managing complex strategic projects.
Ability to prioritize and manage multiple initiatives in a fast‑paced environment.
Strong presentation and communication skills.
Organized self‑starter with strong leadership and multi‑tasking capabilities.
Strong analytical and problem‑solving skills with ability to translate data into strategic insights.
Ability to communicate product vision through compelling storytelling and executive‑level presentations.
Passion for the automotive industry and truck/off‑road market.
Experience mining and analyzing data to identify trends that support portfolio strategy and profitability.
Ability to travel.
Preferred Qualifications
Bachelor's degree in Business or Engineering.
Master of Business Administration (MBA).
Automotive technical and product knowledge.
Experience interacting with Mopar field teams, dealers, and upfit partners.
Ability to interpret customer insights, competitive trends, and industry developments.
In‑depth knowledge of Stellantis vehicles and technical specifications and capabilities.
Our Benefits — Designed With You In Mind Comprehensive Health & Well‑being Coverage From your very first day, you’ll have access to medical, dental, vision, and prescription drug coverage — ensuring you and your family stay healthy and protected. Also, our Employee Assistance Program (EAP) offers confidential support for personal and professional challenges, always ready when you need it.
Family Building Benefit We proudly support all paths to parenthood—including fertility and infertility treatments, adoption services, and gestational surrogacy.
Generous Paid Time Off We believe in work‑life balance. That’s why we offer: 17+ paid holidays, including shut‑down from December 24th through New Years Day every year. Vacation, float & wellbeing days, sick time and fully paid parental leave when your family needs you most.
Competitive Retirement Savings Plans We help you plan for the future with:
An employer match on contributions to your 401(k), Roth, and Catch‑Up plans.
An employer contribution, even if you don’t contribute.
Income Protection & Insurance Options Benefit from both employer‑provided and voluntary plan offerings, including life insurance, group accident, critical illness, etc. — supporting the needs of you and your family and ensuring peace of mind.
Company Vehicle Lease Program Eligible employees and their immediate families can participate in the company vehicle lease program, providing access to Stellantis vehicles with insurance, maintenance, and unlimited miles included. Plus, take advantage of exclusive discounts on Stellantis products.
Support for Your Growth and Giving Back We believe in investing in your future and your passions:
Tuition reimbursement.
Student loan refinancing programs.
18 paid volunteer hours each year to make a difference in your community.
And so much more! When you join us, you’re not just building a career — you’re joining a company that supports you, inside and outside of work.
At Stellantis, we assess candidates based on qualifications, merit, and business needs. We welcome applications from all people without regard to sex, age, ethnicity, nationality, religion, sexual orientation, disability, or any characteristic protected by law. We believe that diverse teams reflect our identity as a global company, enabling us to better address the evolving needs of our customers and care for our future.
EOE / Disability / Veteran
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A core responsibility of the role is competitive benchmarking and aftermarket portfolio strategy. The planner continuously evaluates accessory offerings from OEM competitors as well as key aftermarket suppliers, to identify portfolio gaps, emerging trends, and opportunities to expand Mopar accessory offerings. This includes assessing competitor configurators, trim‑level accessory content, factory‑installed options, and dealer‑installed accessory programs to inform capability, protection, lifestyle, and appearance product strategies for Ram vehicles.
Insights from competitive benchmarking are translated into actionable accessory portfolio plans, including new Mopar Authentic accessory development, affiliated supplier partnerships, and engineering‑driven product opportunities. The role requires strong analytical and financial acumen, including development of business cases, pricing strategies, and margin models to support new accessory programs and portfolio expansion initiatives.
Key Responsibilities
Develop and manage the accessory product roadmap for Ram vehicles across appearance, protection, capability, lifestyle, and performance categories.
Identify opportunities to expand the Ram accessory portfolio through new product development, supplier partnerships, and affiliated accessory programs.
Align accessory development plans with vehicle program timing to ensure accessory readiness at vehicle launch and throughout the vehicle lifecycle.
Define accessory packages and bundled offerings that enhance vehicle capability and customer personalization.
Competitive Benchmarking & Market Gap Analysis
Conduct comprehensive benchmarking of competitor accessory portfolios including Ford, GM, Toyota, and key aftermarket brands.
Evaluate competitor vehicle configurators, trim strategies, factory‑installed accessories, and dealer‑installed option programs.
Identify capability, lifestyle, and appearance accessory gaps within the Ram portfolio and develop actionable plans to close them.
Translate competitive insights into new Mopar Authentic accessory development opportunities or affiliated supplier proposals.
Monitor aftermarket trends, emerging accessory technologies, and customer lifestyle shifts to inform future accessory portfolio planning.
Basic Qualifications
Bachelor's degree in Marketing, Business, Engineering, or similar discipline.
Minimum of 8 years of experience in one or more of the following: product planning, brand management, product/marketing strategy, engineering or other roles demonstrating leadership and ability to work in a team‑orientated environment.
Demonstrated cross‑functional leadership managing complex strategic projects.
Ability to prioritize and manage multiple initiatives in a fast‑paced environment.
Strong presentation and communication skills.
Organized self‑starter with strong leadership and multi‑tasking capabilities.
Strong analytical and problem‑solving skills with ability to translate data into strategic insights.
Ability to communicate product vision through compelling storytelling and executive‑level presentations.
Passion for the automotive industry and truck/off‑road market.
Experience mining and analyzing data to identify trends that support portfolio strategy and profitability.
Ability to travel.
Preferred Qualifications
Bachelor's degree in Business or Engineering.
Master of Business Administration (MBA).
Automotive technical and product knowledge.
Experience interacting with Mopar field teams, dealers, and upfit partners.
Ability to interpret customer insights, competitive trends, and industry developments.
In‑depth knowledge of Stellantis vehicles and technical specifications and capabilities.
Our Benefits — Designed With You In Mind Comprehensive Health & Well‑being Coverage From your very first day, you’ll have access to medical, dental, vision, and prescription drug coverage — ensuring you and your family stay healthy and protected. Also, our Employee Assistance Program (EAP) offers confidential support for personal and professional challenges, always ready when you need it.
Family Building Benefit We proudly support all paths to parenthood—including fertility and infertility treatments, adoption services, and gestational surrogacy.
Generous Paid Time Off We believe in work‑life balance. That’s why we offer: 17+ paid holidays, including shut‑down from December 24th through New Years Day every year. Vacation, float & wellbeing days, sick time and fully paid parental leave when your family needs you most.
Competitive Retirement Savings Plans We help you plan for the future with:
An employer match on contributions to your 401(k), Roth, and Catch‑Up plans.
An employer contribution, even if you don’t contribute.
Income Protection & Insurance Options Benefit from both employer‑provided and voluntary plan offerings, including life insurance, group accident, critical illness, etc. — supporting the needs of you and your family and ensuring peace of mind.
Company Vehicle Lease Program Eligible employees and their immediate families can participate in the company vehicle lease program, providing access to Stellantis vehicles with insurance, maintenance, and unlimited miles included. Plus, take advantage of exclusive discounts on Stellantis products.
Support for Your Growth and Giving Back We believe in investing in your future and your passions:
Tuition reimbursement.
Student loan refinancing programs.
18 paid volunteer hours each year to make a difference in your community.
And so much more! When you join us, you’re not just building a career — you’re joining a company that supports you, inside and outside of work.
At Stellantis, we assess candidates based on qualifications, merit, and business needs. We welcome applications from all people without regard to sex, age, ethnicity, nationality, religion, sexual orientation, disability, or any characteristic protected by law. We believe that diverse teams reflect our identity as a global company, enabling us to better address the evolving needs of our customers and care for our future.
EOE / Disability / Veteran
#J-18808-Ljbffr