Analyst, eCommerce - Marketing
Resorts World Las Vegas, Las Vegas, NV, United States
Summary Statement
The eCommerce Analyst will be dedicated to optimization and reporting across all digital marketing campaigns and working within each program to manage reporting and provide digital optimization tactics. This position will also aid in change requests for digital products such as websites, mobile apps, and new tech features to gain velocity to implement cost saving tactics, gain higher ROI, and improve guest services.
Primary Job Duties:
Support the execution of digital marketing initiatives and ecommerce programs aligned with established revenue and performance goals.
Extract, analyze, and maintain daily reporting across ecommerce platforms using data visualization tools and data repositories.
Produce regular departmental reporting and collaborate with Business Intelligence and Finance teams to validate data and performance insights.
Assist in managing ecommerce-related projects, coordinating timelines and deliverables between Revenue Management, Marketing, business units, and external partners.
Monitor digital marketing and ecommerce performance, providing recommendations to optimize results across channels.
Track, analyze, and report on key ecommerce KPIs including revenue, conversion rate, website traffic, and campaign performance.
Maintain and refine ROI measurement frameworks to ensure marketing investments align with business objectives.
Produce weekly and monthly reports on website performance, ecommerce activity, and digital marketing results.
Analyze digital data to identify opportunities for website optimization, campaign improvements, and revenue growth.
Support analysis of guest booking behavior and the overall digital customer journey.
Qualifications:
Ability to effectively communicate in English.
Project management skills that enable the ability to manage multiple priorities in a fast paced and deadline driven environment.
Excellent customer service skills.
Ability to obtain & maintain full knowledge and understanding of company and department rules and regulations, policies, and procedures.
Ability to successfully mentor a team.
Ability to work varied shifts, including nights, weekends, and holidays.
Minimum Education And Experience
At least 21 years of age.
1 year previous experience in a similar or related environment.
Certificates, Licenses, Regulations
Proof of eligibility to work in the United States.
Position required licensing.
Physical Demands
Work is typically performed in an office environment.
Must be tolerant to varying conditions of noise level, temperature, illumination, and air quality.
Prolonged sitting/standing.
Bending and reaching.
Transporting, pushing, pulling, lifting, and maneuvering items weighing up to 15 lbs.
Eye/hand coordination.
Ability to comply with Policies and Procedures, Job Description, daily memorandums, chemical labels (SDS) and other instructions.
At Resorts World Las Vegas, we believe that every member of our team is an ambassador and is essential to the success of our company. We expect all Team Members to take personal ownership in ensuring everything they do is in the best interest of our company and that everyone will adhere to our five core non-negotiable responsibilities.
Core Responsibilities
Everyone is an Ambassador–No matter where you work at Resorts World Las Vegas, it is your responsibility to treat this property like you would your own home. No one gets hurt, everyone feels secure, the environment is clean, and every guest gets what they need.
Everyone works in Safety–If you have a safety concern, it is your responsibility to address it by correcting it or notifying the appropriate department or individual.
Everyone works in Security–If you see something, it is your responsibility to say something. You must notify the appropriate department or individual if you feel there is a security concern.
Everyone works in EVS–If there is trash on the floor, it is your responsibility to pick it up. If it is a mess that needs more attention, it is your responsibility to notify the appropriate department or individual.
Everyone works in Guest Experience–If a guest needs assistance, it is your responsibility to assist that guest and do so with a smile. If the guest needs more assistance than you can provide, it is your responsibility to notify the appropriate department or individual.
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Primary Job Duties:
Support the execution of digital marketing initiatives and ecommerce programs aligned with established revenue and performance goals.
Extract, analyze, and maintain daily reporting across ecommerce platforms using data visualization tools and data repositories.
Produce regular departmental reporting and collaborate with Business Intelligence and Finance teams to validate data and performance insights.
Assist in managing ecommerce-related projects, coordinating timelines and deliverables between Revenue Management, Marketing, business units, and external partners.
Monitor digital marketing and ecommerce performance, providing recommendations to optimize results across channels.
Track, analyze, and report on key ecommerce KPIs including revenue, conversion rate, website traffic, and campaign performance.
Maintain and refine ROI measurement frameworks to ensure marketing investments align with business objectives.
Produce weekly and monthly reports on website performance, ecommerce activity, and digital marketing results.
Analyze digital data to identify opportunities for website optimization, campaign improvements, and revenue growth.
Support analysis of guest booking behavior and the overall digital customer journey.
Qualifications:
Ability to effectively communicate in English.
Project management skills that enable the ability to manage multiple priorities in a fast paced and deadline driven environment.
Excellent customer service skills.
Ability to obtain & maintain full knowledge and understanding of company and department rules and regulations, policies, and procedures.
Ability to successfully mentor a team.
Ability to work varied shifts, including nights, weekends, and holidays.
Minimum Education And Experience
At least 21 years of age.
1 year previous experience in a similar or related environment.
Certificates, Licenses, Regulations
Proof of eligibility to work in the United States.
Position required licensing.
Physical Demands
Work is typically performed in an office environment.
Must be tolerant to varying conditions of noise level, temperature, illumination, and air quality.
Prolonged sitting/standing.
Bending and reaching.
Transporting, pushing, pulling, lifting, and maneuvering items weighing up to 15 lbs.
Eye/hand coordination.
Ability to comply with Policies and Procedures, Job Description, daily memorandums, chemical labels (SDS) and other instructions.
At Resorts World Las Vegas, we believe that every member of our team is an ambassador and is essential to the success of our company. We expect all Team Members to take personal ownership in ensuring everything they do is in the best interest of our company and that everyone will adhere to our five core non-negotiable responsibilities.
Core Responsibilities
Everyone is an Ambassador–No matter where you work at Resorts World Las Vegas, it is your responsibility to treat this property like you would your own home. No one gets hurt, everyone feels secure, the environment is clean, and every guest gets what they need.
Everyone works in Safety–If you have a safety concern, it is your responsibility to address it by correcting it or notifying the appropriate department or individual.
Everyone works in Security–If you see something, it is your responsibility to say something. You must notify the appropriate department or individual if you feel there is a security concern.
Everyone works in EVS–If there is trash on the floor, it is your responsibility to pick it up. If it is a mess that needs more attention, it is your responsibility to notify the appropriate department or individual.
Everyone works in Guest Experience–If a guest needs assistance, it is your responsibility to assist that guest and do so with a smile. If the guest needs more assistance than you can provide, it is your responsibility to notify the appropriate department or individual.
#J-18808-Ljbffr