Sr Manager Marketing Automation

Our client in the Energy industry is seeking a Senior Manager - Marketing Automation. Location: Hybrid in Radnor, PA - 3 days onsite. Pay Rate: Competitive. Qualifications 8+ years of progressive experience in marketing automation, with 4+ years in a management or leadership role. Bachelor’s degree in marketing, business, or a related field; or equivalent work experience. Proficient knowledge of HTML, JavaScript and SQL. Successfully implementing marketing automation strategies during early-stage platform use within a large enterprise environment, going beyond basic email campaigns to create complex, multi-channel customer journeys. Marketing automation platforms (e.g., Adobe Marketo, Salesforce Marketing Cloud, etc.) and a strong understanding of their integration with CRMs and other enterprise systems. Understanding of marketing principles: A/B testing, customer journeys and integrated marketing. #J-18808-Ljbffr