Senior Copywriter

Overview Employer Industry: Life Insurance Technology Why consider this job opportunity: Salary up to $223,000 Opportunity for career advancement and growth within the organization Flexible remote work environment Collaborative and inclusive workplace culture Chance to work on innovative projects that transform the life insurance experience Responsibilities Own paid social copy across major platforms with a focus on conversion and performance Lead direct response copy strategy, developing frameworks and messaging architectures that drive measurable results Write and iterate on a high volume of ad copy variants using performance data to inform creative decisions Develop scripts for UGC-style content and influencer briefs that align with direct response principles Collaborate with internal teams to maintain a consistent brand voice across all paid channels Qualifications 5-6 years of copywriting experience, primarily focused on paid social and direct response Deep understanding of direct response copywriting principles Portfolio showcasing paid social performance work, including high-converting ad copy and UGC/influencer scripts Demonstrated experience writing for short-form video formats across platforms like Meta, TikTok, and YouTube Strong analytical instincts with experience in performance dashboards Preferred Qualifications Experience in fintech, SaaS, subscription, or non-physical product categories TV or long-form video scripting experience Collaborative, low-ego approach and ability to thrive in a fast-moving environment Strong communication and presentation skills, with the ability to articulate creative rationale to stakeholders #LifeInsurance #Copywriting #RemoteWork #CareerOpportunity #CreativeStrategy #J-18808-Ljbffr